Nielsen: Top travel and automotive sites

Top 10 Online Travel Destinations   Unique Audience (000) Active Reach (%) MapQuest 4,601 4.71 Expedia 2,231 2.

Top 10 Online Travel Destinations

  Unique Audience (000) Active Reach (%)
MapQuest 4,601 4.71
Expedia 2,231 2.28
Orbitz.com 1,819 1.86
Travelocity 1,740 1.78
Yahoo! Travel 1,061 1.08
Southwest Airlines 1,025 1.05
AOL Travel 886 0.91
Hotels.com 791 0.81
Cheap Tickets 778 0.8

Top 10 Online Automotive Destinations

  Unique Audience (000) Active Reach (%)
eBay Motors 2,806 2.87
MSN Autos 864 0.88
Kelley Blue Book 676 0.69
AutoTrader.com 643 0.66
Ford 409 0.42
AOL Auto 400 0.41
Cars.com 375 0.38
Edmunds.com 324 0.33
jcwhitney.com 315 0.32
carsdirect.com 314 0.32

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