Nokia PureView camera lead departs to help improve Apple iPhone cameras

Summary:Nokia has been a leader in smartphone imaging for a long time and their PureView cameras are the best in the industry. A lead engineer announced his departure from Microsoft to help a competitor improve their cameras.

Nokia PureView camera lead departs to help improve Apple iPhone cameras
Image: Nokia

Nokia's PureView cameras are the best available on smartphones today. Nokia has always been strong in imaging and their 808 PureView set the bar a couple of years ago. Engadget reports that Apple has hired one of the experts from the Nokia team. Ari Pertinen, a senior camera engineer, reported on Twitter that he will be starting with Apple in June.

I have tested most of the PureView smartphones over the last couple of years and still own the 808 and Lumia 1020. There really is no comparison when it comes to these cameras, but the iPhone 5s does perform admirably and for most people who use auto mode it is one of the best cameras on a phone.

It is exciting to see Apple looking seriously at continuing to improve their cameras and I think this is a great move for Apple. PureView is great because of both the hardware and software with the software powering the PureView experience being extremely powerful.

Pertinen has been working with Nokia for since 2007, the year the original iPhone was released. Check out this Nokia Conversations post from last fall where Pertinen used the Nokia Lumia 1020 to take some studio shots.

It will be interesting to see if other former Nokia employees will be making moves away from the company now that Microsoft owns the Nokia devices and services business. While I am sure there are other excellent engineers on the Lumia imaging team, it doesn't help that a lead engineer is leaving Microsoft to help Apple improve their camera technology.

Further reading:

Topics: Mobility, Apple, iPhone, Nokia, Smartphones, Windows Phone


Matthew Miller started using a mobile devices in 1997 and has been writing news, reviews, and opinion pieces ever since. He is a co-host with GigaOM's Kevin Tofel on the MobileTechRoundup podcast and an author of three Wiley Companion series books. Matthew started using mobile devices with a US Robotics Pilot 1000 and has owned over 200 d... Full Bio

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