Still feel compelled to print? New file format makes it impossible

Summary:I've admitted in this blog forum more than one time that my main green tech vice, if you will, is my habit of printing the news releases and information that I'm reading and sourcing for my entries. Now, the World Wildlife Fund is scheming to make it impossible for me to do so.

I've admitted in this blog forum more than one time that my main green tech vice, if you will, is my habit of printing the news releases and information that I'm reading and sourcing for my entries. Now, the World Wildlife Fund is scheming to make it impossible for me to do so. Good for them!

The non-profit has come up with a new file format called WWF, which is literally a PDF than you cannot print out. Not because of security reasons (although that could potentially be seen as a side benefit), but to prevent idiots like me from wasting paper.

So, right now, I'm reading about this new format over on my Apple iPad (which is about to start getting a whole lot more use as an e-reader for my potential blog topics), and I'm writing about it over on my Apple MacBook Pro (which has a decent-sized screen but not decent enough for me to really look at two browsers at once, comfortably).

Lucky me, because the free file utility from the WWF is actually available on the Mac operating system first (there's a first). It will come later on Windows. The organization has created a Web site to promote the software, and it is encouraging organizations to place a button on their Web site directing people not to print stuff out. Right now, the software supports English, French, German and Spanish languages.

Topics: Browser, Emerging Tech

About

Heather Clancy is an award-winning business journalist specializing in transformative technology and innovation. Her articles have appeared in Entrepreneur, Fortune Small Business, The International Herald Tribune and The New York Times. In a past corporate life, Heather was editor of Computer Reseller News. She started her journalism lif... Full Bio

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