Top advertisers on health sites: Weight Watchers, eDiets and Sepracor

Nielsen//NetRatings published the list of top advertisers on health, fitness, and nutritional sites in August 2005. Weight Watchers, eDiets and Sepracor are top ad buyers on health sites.

Nielsen//NetRatings published the list of top advertisers on health, fitness, and nutritional sites in August 2005. Weight Watchers, eDiets and Sepracor are top ad buyers on health sites.

Top 20 Advertisers on health sites in August 2005

Company Impressions, 000Share
Weight Watchers International 116,058 20.5%
eDiets.com 61,731 10.9%
Sepracor 46,010 8.1%
Novartis AG 40,763 7.2%
Oxonia Insurance Group 26,412 4.7%
Bayer Corporation 25,049 4.4%
Waterfront Media 16,751 3.0%
GlaxoSmithKline 16,686 2.9%
Medical Hair Restoration 15,727 2.8%
Kaiser Permanente 14,291 2.5%
TAP Pharmaceutical Products12,885 2.3%
Merck & Co. 11,202 2.0%
Spencer Forrest 10,590 1.9%
Pfizer 10,372 1.8%
ALZA Corporation 9,598 1.7%
FEI Women's Health 8,456 1.5%
AstraZeneca Pharmaceuticals LP 8,139 1.4%
Wyeth Corporation 5,726 1.0%
Blue Cross and Blue Shield5,669 1.0%
Metropolitan Jewish Health System 4,843 0.9%
Total 565,798 100.0%
Source: Nielsen//NetRatings

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