Welcome to Smart Takes

Summary:Welcome to Smart Takes. Our aim is pretty simple: we hope to provide an entertaining look at the news through the SmartPlanet lens.

Welcome to Smart Takes. Our aim is pretty simple. We hope to provide an entertaining look at the news through the SmartPlanet lens.

Have you ever spent your day wondering...

  • Whether Cash for Clunkers will have its desired effect? And whether that initial pop for the auto industry is worth the money?
  • Whether targeting subprime cellular customers is such a bright idea?
  • And whether rebranding an old retailer can pay off?

If so you're in the right place. With any luck we'll find plenty of smart things to highlight throughout the day that'll make you go hmm. I'll be hosting the blog along with Andrew Nusca to peg the breaking events that may (or may not) help us get a little smarter.

This post was originally published on Smartplanet.com

Topics: Innovation

About

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CN... Full Bio

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