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"Who needs a movie? Getting Married? Got a web site? Fund raising? Commercials? Selling something? Movies can make your life go better!!"
Fred and Sharon's movies. It's difficult to work out if the movies are meant to be slightly creepy on purpose as a marketing ploy -- but you can make up your own mind by checking out another of Fred and Sharon's creations below.
What first appeared as a hilarious home video of an old lady woken up by a car resulting in the driver's airbag deploying turned out to be released by furniture maker IKEA.
How this promotes home furniture remains anyone's guess, but according to commentary, the idea came from combining odd combinations of materials to form household goods.
In a clever prank video released by an energy drink distributor in Rochester, NY, after his mother became increasingly frustrated with the amount of stock living in the cellar, he took matters further to force an overload.
While his parents were on vacation, he covered every surface with the product -- but couldn't have imagined the results, or the huge boost to promotion based on the YouTube video.