App subscriptions coming to the iPad, say hello to push news

App subscriptions coming to the iPad, say hello to push news

Summary: News Corp is working on a new subscription-based, iPad-centric, daily newspaper app called The Daily. It will cost $0.99 per week and will be delivered by push.

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Last week it was revealed that Rupert Murdoch's News Corp was working on a new subscription-based, iPad-centric , daily newspaper app called The Daily.

Murdoch told Fox Business:

News Corp. has spent the last three months assembling a newsroom that will soon be about 100 staffers strong. The Daily will launch in beta mode sometime around Christmas, and will be introduced to the public on the iPad and other tablet devices in early 2011.

It is expected to cost 99 cents a week, or about $4.25 a month. It will come out — as the name suggests — seven days a week. The operation is currently working out of the 26th floor of the News Corp. Building on Sixth Avenue in a space that looks like a veritable construction zone. The staff’s permanent home will be on the ninth floor, and they’ll move down once it’s ready.

Interestingly, there will be no “print edition” or “web edition” of The Daily.

According to a piece in The Guardian, Apple engineers helped News Corp build a key feature of the next-generation newspaper, the ability to push it to subscribers. In other words, instead of having to launch the app and download the latest version of the newspaper each day (as you would with say, WSJ or NYT), the most recent edition of The Daily would be downloaded in the background as soon as it's released.

The service isn't "iPad only" as originally rumored, but will also work on a growing number of tablet-style computers.

John Gruber postulates that The Daily will introduce a new recurring subscription billing model at the iTunes Store:

this is not something like iBooks — there is no central “iNews” or “Newsstand” app from Apple. Rather, it’s a new subscription billing option for apps — true recurring subscriptions — paid through your iTunes account.

Gruber reports that The Daily will be launched at a special media event next month hosted by Steve Jobs and Rupert Murdoch.

Will you buy The Daily?

What will differentiate it from the metric buttload of content that's already available on the Internet -- for free? I'm not saying I wouldn't subscribe, but $52 per year isn't exactly an impulse purchase, either.

What's your take on paid, subscription-based content for the iPad? Would you pay $0.99/week for The Daily?

Topics: iPad, Hardware, Laptops, Mobility, Tablets

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24 comments
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  • Why all the fuzz about this app??

    I see no problem here. $0.99 a week ($49.48 a year) is not that much compared to the price of regular news paper.

    News agencies have to make money some how to pay the real journalists (unlike the pseudo-bloggers that call themselves journalists) for their work. Is that a hard concept to grasp??
    wackoae
    • RE: App subscriptions coming to the iPad, say hello to push news

      @wackoae
      Murdoch's people "real journalists"? Hmmm....
      Eleutherios
      • RE: App subscriptions coming to the iPad, say hello to push news

        @Eleutherios

        OK - Maybe not impartial - but they are real and they cost real money.

        They also do research and some of them do fact checking - this costs money too.
        richardw66
  • RE: App subscriptions coming to the iPad, say hello to push news

    rupert and steve are losing their collective marbles - the free google flip and other online goodies - with their revealing, sometimes tantalizing headlines - will show up their artificially, greenhouse conceived paper for the phony it will be. boy don't they realise - they're reinventing the wheel. " the australian " is meanwhile still leaking shareholders dollars
    engeejay
  • RE: App subscriptions coming to the iPad, say hello to push news

    Only way I would pay is if I get hooked by the app and like it. Sort of like USA Today which I have restrained from purchasing daily but always think it is a treat when I get it at hotels. If it was an app rather than a paper copy, I would probably purchase.
    icboulder
  • RE: App subscriptions coming to the iPad, say hello to push news

    Only way I'd buy it is if it has real journalists, not Faux journalists like Fox news who have a hard to the right bent. Being a journalist myself, I find Fox News contemptible, and I have no confidence that Rupert won't twist the news through this new lens.

    If it was the New York Times, at that price I'd be on it instantly.
    ewelch
    • The New York Times isn't any beacon of

      balanced and level reporting, itself. If it leaned any more to the Left it would fall over.
      John Zern
      • RE: App subscriptions coming to the iPad, say hello to push news

        @ewelch <br>It's always reassuring to see yet another left-wing journalist out there delivering the news.
        john.d.wms@...
      • RE: App subscriptions coming to the iPad, say hello to push news

        @John Zern
        Not that I really care but NYT is center left, while Fox News is clearly entrenched to the right of what used to be moderate Republicans (aka center right).
        Eleutherios
    • ewelch: I doubt you're a journalist...

      otherwise, you wouldn't be throwing out accusations without using specific examples to back up your argument.

      Right off the bat, you sound like the worst kind of journalist, with pre-conceived ideas as to what constitutes "fair" or "unbiased" journalism. So, why don't you go and explain to the rest of us non-journalists, what a "real" journalist is about.

      Also, would you mind telling us where and for whom you are a journalist?
      adornoe
  • If it's a good paper, then yes

    I have been holding off on an iPad purchase until I could get periodicals that I want to read delivered to it. I see this as a key feature. Zinio is bringing more and more magazines that interest me to the iPad and now that The Daily is showing up, my killer feature list is getting close to being complete. It will be interesting to see if the paper gets any good reviews (outside of the Murdoch-cracy) and if the app actually leverages the iPad platform. As I said, Zinio is bringing some of the content already but the experience is a magazine without the dead trees, it's not a full featured "app" experience. If Sail magazine were offered as a full featured app I'd go for that over Zinio any day of the week.<br><br>About $50 a year doesn't seem expensive to me, particularly when the local newspapers in my area sell for $1.25 or more <i>per day</i> as opposed to $0.99 a <i>week</i>.<br><br>I comment here frequently and I have come to expect certain replies for any given topic. I know that there are a lot of traditional newspaper subscriptions available in the Kindle store. I have the Kindle app on my phone, and this is part of the reason why. The thing is, I don't want an eReader (kindle, Nook, etc...) over a tablet so please don't bother with the inevitable "Well you can do that now with..." I don't care. There are uses for the iPad that an eReader will not do and which, cumulatively, constitute "killer features" for me when it comes to any device larger than my iPhone. A newspaper app that is something more than a paperless copy is just sauce for the goose.
    use_what_works_4_U
  • RE: App subscriptions coming to the iPad, say hello to push news

    Uh... why would I pay for this when I can RSS feed any news I want, for free?
    Droid101
    • RE: App subscriptions coming to the iPad, say hello to push news

      @Droid101
      Yeah, but you don't get the Fox bias if you don't go Rupert's way...
      Eleutherios
      • RE: App subscriptions coming to the iPad, say hello to push news

        @Eleutherios I believe you mean you don't know there's anything other than Liberal ideology if you don't go Rupert's way.

        And FWIW, News Corp is bigger than FNC. And a lot less conservative overall. They're looking for markets and ca$h - the rest of the media chose to ignore the viewpoints of 60% Americans. That's a sizable market. It was only a matter of time - if it wasn't News Corp, there'd be someone else.

        I like Gutfeld's summary here - "Fox only looks "right", because everything else is so "left."
        zak89
  • RE: App subscriptions coming to the iPad, say hello to push news

    Hmm... Depends I guess. The quality of the paper will probably be the most important factor. If the reporting is honest, fair and up-to-date, I could see it being useful. On the other hand such reporting may be too bland to succeed in the marketplace. It will need to be "fun" to read as well (which they claim it will be). I wouldn't count them out yet - Steve and Rupert have both made their fair share of unconventional ideas that have turned to gold - literally. Now the two of them are banding together... I'm not counting anything out here. Superficially, it seems like it's likely to flop. But with the media-savvy of News Corp and the UI design/experience of Apple - I suspect this could be a lot bigger than anyone's saying...
    zak89
    • RE: App subscriptions coming to the iPad, say hello to push news

      Also, I wonder if this is meant to be strictly "news" only, or if it will feature opinion content as well? Perhaps some syndicated columns? Could be interesting - News Corp has plenty of resources.
      zak89
    • RE: App subscriptions coming to the iPad, say hello to push news

      @zak89
      17878996852004
  • RE: App subscriptions coming to the iPad, say hello to push news

    Push apps/notices was a desktop "feature" in Windows 95, or have you all forgotten? People hated it and it never took off. PS. I would NEVER buy anything from Fox's so called news.
    eye4bear
    • RE: App subscriptions coming to the iPad, say hello to push news

      @eye4bear News Corp is more than FNC, you know. If you'd rather not hear opposing views there's plenty of your favorite ideologues to choose from.
      zak89
  • RE: App subscriptions coming to the iPad, say hello to push news

    I rather use an RSS application.
    ZackCDLVI