Between the Lines

Larry Dignan, Andrew Nusca and Rachel King

Barnes & Noble on the block: Will a sale help it versus Amazon?

By | August 3, 2010, 3:06pm PDT

Summary: Barnes & Noble has been under attack from Amazon for years whether it be the physical bookstore retail model, e-commerce or e-books and e-readers. Now the company is evaluating “strategic alternatives” including a possible sale.

Barnes & Noble has been under attack from Amazon for years whether it be the physical bookstore retail model, e-commerce or e-books and e-readers. Now the company is evaluating “strategic alternatives” including a possible sale.

In a statement, Barnes & Noble said its decision to evaluate a possible sale is because the company’s shares are “significantly undervalued.” Meanwhile, Leonard Riggio, Barnes & Noble’s founder, is considering teaming up with investors to acquire the company.

The company said:

Barnes & Noble has an iconic brand and unique competitive advantages we believe will position the company to succeed over time in a rapidly changing market. The Board is confident in Barnes & Noble’s strategy and fully supportive of the senior management team, which is delivering explosive growth in our fast-developing digital business. The Board has concluded that a review of strategic alternatives is the appropriate next step to take full advantage of our compelling digital opportunities and to create value for shareholders, customers, and employees

.

In the short-term, the Barnes & Noble news certainly boosted shares, up roughly 25 percent to $16.04 afterhours.

In the long run, it remains to be seen whether a Barnes & Noble sale or effort to take it private will bolster its efforts against Amazon. The e-reader stakes are getting higher and perhaps Barnes & Noble’s management will have an easier time making big bets without quarterly scrutiny. At the very least, Barnes & Noble’s statement indicates that it thinks it deserves more credit than it is getting.

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Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.

Disclosure

Larry Dignan

Larry Dignan has nothing to disclose. He doesn’t hold investments in the technology companies he covers.

Biography

Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CNET News.com. Larry has covered the technology and financial services industry since 1995, publishing articles in WallStreetWeek.com, Inter@ctive Week, The New York Times, and Financial Planning magazine. He's a graduate of the Columbia School of Journalism and the University of Delaware.

For daily updates, follow Larry on Twitter.

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RE: Barnes & Noble on the block: Will a sale help it versus Amazon?
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In anther story, somebody mentioned that Borders was a potential buyer, this is not possible since it would effectively eliminate all competition in many markets for purchasing books in a retail store. It wouldn't pass FTC regulators.

I know shareholders must be frustrated with the less than stellar performance (1/3 the price as March 2006), but going to a private company may help or hurt the company in the long run.
@webguy@... I miss the days when customers were given more thought than shareholders...
and realized that shareholders know their stock won't be worth spit if a company doesn't take care of its customers.
I think if the FCC learned its lesson regarding Blockbuster and Hollywood Video (or some other name), they should allow a merger between Bordors and Barnes & Noble. Otherwise we might see another bankruptcy/closure and the other party closing a good percentage of their stores.
@EmDjPNvt46P - pity all the big chains devour small biz competition then liquidate themselves due to losing profitability...
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LBiege 3rd Aug 2010
I doubt even Amazon's online retail business could do very well down the road.
@LBiege Agreed. Borders and B&N killed small bookstores, amazon killed borders and b&n. Amazon will ultmately starve.
I think we are moving back to the days of small book stores. The cycle has been small, to large, to digital. Maybe we can head back to small now. I have purchased so many book in the New York area. I store them all in bronx self storage and queens self storage units
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