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Larry Dignan, Andrew Nusca and Rachel King

Facebook fallout: survey finds 60 percent may quit over privacy

By | May 21, 2010, 9:05am PDT

Summary: A survey by security firm Sophos finds that 60 percent of Facebook users are considering quitting over concerns about privacy.

I can’t imagine that the Facebook faithful would just walk away from their farms, their Mafia Wars and their daily status updates. But a survey by security firm Sophos shows that 60 percent of Facebook users - yes, 60 percent - are considering quitting over privacy concerns.

Apparently, Facebook has crossed a line with its last round of changes to the privacy policy and settings. The changes - which largely require users to opt-out, instead of opt-in - have not been well-received. Facebook reportedly called an all-hands meeting last week to discuss privacy concerns and there’s been buzz that revisions to the nearly-6,000-word privacy policy (longer than the U.S. Constitution) are coming (again), though we still haven’t seen that.

Are they really willing to jump ship or are they too locked in to a Facebook world? Well, consider this: Just last week, one of the top trending searches on Facebook was “delete facebook account,” Sophos reported. And Danny Sullivan over at Search Engine Land has put together a pretty compelling report that suggests that Facebook;’s active user growth has dropped 25 percent to 50 percent over the privacy concerns.

While it’s true there’s a pretty strong commitment to Facebook among its users, there was also the same sort of commitment toward AOL and MySpace at one point, too.

It’s hard to believe that Facebook has once again botched a privacy setting

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Sam has been a technology and business blogger for more than 18 years.

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Sam Diaz

Sam Diaz has nothing to disclose.

Biography

Sam Diaz

Sam has been a technology and business blogger, reporter and editor at ZDNet, the Washington Post, San Jose Mercury News and Fresno Bee for more than 18 years. He's a member of the National Association of Hispanic Journalists and a graduate of California State University, Fresno.

Talkback Most Recent of 87 Talkback(s)

  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    "It?s hard to believe that Facebook has once again botched a privacy setting"

    It's not hard to beleive at all.

    First and foremost, Facebook is a business that needs to make money. That means selling your personal information to other companies. If Facebook goes out of business and is replaced by a different social networking website, the same thing will happen eventuallly.
    ZDNet Gravatar
    Bob_DaBoob
    21st May 2010
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    @Bob_DaBoob
    I hope you never find yourself in an IT department with personal data entrusted to you.

    Just what spam planet did you graduate from? Facebook is on a rapid spiral downhill. Personal data is personal data.
    ZDNet Gravatar
    JDLjr
    21st May 2010
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    @JDLjr
    I don't know that Bob is trying to justify or condone FaceBooks's actions. I think he is just stating the obvious. FB has chosen a business model, though a bad choice it was.
    ZDNet Gravatar
    shawkins
    21st May 2010
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    @JDLjr Your point about "bringing customers into the E2.0 deployment" is a smart one and it's one of the points I was making about how Social CRM will actually drive a good amount of enterprise engagement with social computing this year.

    And while my post bandied about a lot of popular buzzphrases (E2.0, Social CRM, and social business), each one is an important landmark on the social landscape that can help us sort out where all the pieces fit in our businesses. Thanks for seeing this for what it was in terms of refining the thinking in this space. Note that I'm not heavily invested in these phrases myself except to the extent they create useful and recognizable shorthand. yaris oyunlari motor oyunlari
    ZDNet Gravatar
    KralLord
    6th Sep
  • Wrong! ....MySpace Survives!
    @Bob_DaBoob MySpace has had other problems. Because they are only semi-private with opt in privacy policy. What Facebook originally offered was an alternative to MySpace's opt in style privacy, SPAM and the fact that it is for the most part much more public in the first place. That's great for Bands, artists, college students, etc that wanted to meet people they didn't know.

    Facebook offered an alternative to that Social Networking structure. With the games and social activities, but catering more to people who just wanted to stay in touch with family and reconnect with old friends. The privacy concerns were with a straight forward policy that only if you wanted did you have to mess with.

    They got greedy and decided to pillage the entire web for income with member lists. Then they gradually started making changes to how you setup your privacy. Gradually they started to hide and camouflage certain settings, to open up member's lives, contrary to the original precepts that made it a success in the first place. They changed the rules to confuse people on purpose. Before that being a Facebook member was not complicated and it was fun. You didn't have people you never heard of before, putting friend request in to you. Not only were old friends and family finding you, but the whole world seemed to start knocking at your door. IT DESTROYED MEMBERS CONFIDENCE, WHEN THEY REVERSED HOW FACEBOOK ORIGINALLY HAD SETUP PRIVACY!!! ...AND THEN AFTER THEY RAPED THE MEMBER RANKS OF MYSPACE, JUST AS IT WAS FINALLY CLEANING UP IT'S SPAM NIGHTMARES......... members who'd left MySpace, for better privacy started to try to leave. Due to that, FB changed what got them there in the first place. Now no matter what you did with applications (games, etc), your information was being sold by 3rd and 4th parties that you were NOT able to delete. The games, like FACEBOOK itself was using YOU as a Ghost member to claim they were growing instead of DYING. Should they be concerned? You better believe it. People's activity on Facebook will look more like MySpace ever thought of. It'll just be a shell that does NOT produce any hits or income!!!

    In the past, Facebook was more of a community of friends and users, who primarily didn't join just to get their band seen & heard, or a bunch of young girls and guys who couldn't cruise the Malls or Boulevards any longer, so MySpace became their hunting and stomping grounds. FACEBOOK seemed like an excellent choice to avoid the block party atmosphere of MySpace. When it seemed that was replaced with greater confidence and a sense that you could be left to enjoy, meet and have fun more of a private home setting of just friends and family and NOT LIVING IN A REALITY TV FISHBOWL!

    So if Facebook continues to LOSE actual members, instead of only attempting to pretend to NOT to lose members, with their present broken system, this place will look like a greater ghost town than MySpace ever thought of. NO INCOME will KILL IT FOR US!

    At least at MySpace, you can ACTUALLY permanently leave it, if you choose and it's easy to do. Here they only make you think your account is closed. If anything, it will become a ghost town with member's names accounts there, but no activity and they will have brought it on themselves...... if they don't fix the reasons that made them appealing to the vast majority of it's active users/members today. Without better privacy policies, they will die no matter how many people they can claim as members, when they no longer use the site!
    ZDNet Gravatar
    i2fun@...
    21st May 2010
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    @i2fun@... In the past, Facebook was more of a community of friends and users, who primarily didn't join just to get their band seen & heard, or a bunch of young girls and guys who couldn't cruise the Malls or Boulevards any longer, so MySpace became their hunting and stomping groun orjin krem
    altin cilekds. FACEBOOK seemed like an excellent choice to avoid the block party atmosphere of MySpace. When it seemed that was replaced with greater confidence and a sense that you could be left to enjoy, meet and have fun more of a private home setting of just friends and family and NOT LIVING IN A REALITY TV FISHBOWL!

    So if Facebook continues to LOSE actual members, instead of only attempting to pretend to NOT to lose members, with their present broken system, this place will look like a greater ghost town than MySpace ever thought of. NO INCOME will KILL IT FOR US!

    At least at MySpace, you can ACTUALLY permanently leave it, if you choose and it's easy to do. Here they only make you think your account is closed. If anything, it will become a ghost town with member's names accounts there, but no activity and they will have brought it on themselves...... if they don't fix the reasons that made them appealing to the vast majority of it's active users/members today. Without better privacy policies, they will die no matter how many people they can claim as members, when they no longer use the site!
    ZDNet Gravatar
    osoz
    15th Apr
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    I disabled my FB account once a few months ago. But I went back. This time I deleted it. It took a few steps and they do not make it easy. I found out how to delete it by googling "Delete my facebook account"

    I do not twitter and I do not facebook anymore. My family and friends can e-mail me or call me on the phone.
    ZDNet Gravatar
    gpmorris
    21st May 2010
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    @gpmorris

    I deleted my FB account last weekend and it couldn't have been easier. I didn't need to google instructions. Anyone who can access their profile and knows their pw can delete their account quickly in a few easy steps.
    ZDNet Gravatar
    Rickyc111
    21st May 2010
  • Delete, shred, trash and whatever else...
    @gpmorris I just minimized my profile, leaving the account enabled but battened down. I posted to my wall that email and phone is how to reach me. So far I'm in foxhole mode until the scammers, phishers and other sociopaths start getting thwarted by facebook security (there's an oxymoron for you).

    Another thing that turned me off is the "become a fan" and "like" junk. Obviously they didn't consider mature adults would sign up to to keeps tabs on children, grandchildren, etc. since facebook can't police itself and keep kids safe.

    Actually deleting your account data is different that closing your account, and it seems many people don't understand that deactivating the account does not necessarily delete your data.
    ZDNet Gravatar
    djchandler
    22nd May 2010
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    RE: Delete, Shred, Trash & whatever else...djchandler

    You must not have read all the info out there about facebook security. Even though you may think you have deleted any iformation or pictures or videos from facebook, they are still in their data banks and they can still use them for any purpose they so choose. Waymore
    ZDNet Gravatar
    wildbohemianman@...
    23rd May 2010
  • RE: Facebook orjin krem
    @RahinBen one is the techtards-feature-list-bullet-points-world, the other is the usability approach. pembe maske energy balance oyna oyunu moliva who will get it right? energy balance the "it's all about selling ads" geeks and nerds at google or the quality producing hardware people at apple? hmmm. pembe maske difficult question.

    for your amusement (and the part of the demo jason "forgot" to mention) have a look here
    ZDNet Gravatar
    ekoaldiva
    20th Jun
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    @gpmorris

    I just minimized my sohbet profile, leaving the account enabled but battened down. I posted to my chat wall that email and phone is how to reach me. So far I'm in foxhole mode until the scammers, phishers and other sociopaths start getting thwarted by facebook security (there's an oxymoron for you).

    Another thing that turned me off is the "become a fan" and "like" portal junk. Obviously they didn't consider mature adults would sign up to to keeps tabs on children, grandchildren, etc. since facebook can't police itself and keep kids safe.

    Actually deleting your forum data is different that closing your account, and it seems many people don't understand that deactivating the account does not necessarily delete your data.
    ZDNet Gravatar
    cstrathmore
    26th May
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    @gpmorris I disabled my FB account once a few months ago. But I went back. This time I deleted it. It took a few steps and they do not make it easy. I found out how to delete it by googling "Delete my facebook account"

    I do not twitter and I do not facebook anymore. My family and friends can e-mail me or call me on the phone. pembe maske energy balance oyna oyunu moliva
    ZDNet Gravatar
    ekoaldiva
    14th Jun
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    @gpmorris At least at MySpace, you can ACTUALLY permanently leave it, if you choose and it's easy to do. Here they only make you think your account is closed. If anything, it will become a ghost town with member's names accounts there, but no activity and they will have brought it on themselves...... if they don't fix the reasons that made them appealing to the vast majority of it's active users/members today. Without better privacy policies, they will die no matter how many people they can claim as members, when they no longer use the site! pembe maske energy balance oyna oyunu moliva orjin krem
    ZDNet Gravatar
    gaberdiye03
    20th Jun
  • RE: Facebook fallout: survey finds 60 percent may quit over privacy
    @gpmorris
    Where does Idaho rank? We have been living in Montana for the past 5 years and I am not supri sexy shop to find it #3 on the "worst" list. Considering a sexshopmove to Idaho to escapthe high cost of living a low income in MT. There may not be a sales tax here but they get you if you own property!
    ZDNet Gravatar
    filhomarques
    15th Jul

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