Google Pack provisions for the masses

Google Pack provisions for the masses

Summary: What is Google Pack besides free Windows software, with some promotional offers, that you could get from many places on the Web? A software distribution mechanism hooked into Google's infrastructure.

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TOPICS: Google
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googlepack.jpgWhat is Google Pack besides free Windows software, with some promotional offers, that you could get from many places on the Web? A software distribution mechanism hooked into Google's infrastructure. Smart move. Google does software provisioning for the masses...for starters--OpenOffice may come soon to the Pack. Larry Page introduces the software and then Robin Williams comes on stage to entertain the crowd.

From the Web site:

Google Pack also takes the hassle out of downloading, installing, and updating software. You can download and install the entire Google Pack in just a few clicks. And the included Google Updater helps you discover new programs and keep your current software up to date.

What is the Google Updater?
The Google Updater is the program that downloads and installs all the software in the Google Pack. You can use the Google Updater to monitor the status of your installation, run software that's been installed, or uninstall software. A Google Updater icon will appear in your system tray and will display notifications when there are updates or new software available.

Google Software Included    

  • Google Earth - 3D Earth browser 
  • Picasa - Photo organizer
  • Google Desktop 
  • Google Toolbar for Internet Explorer
  • Google Pack Screensaver 

Additional Software Included  

  • Mozilla Firefox with Google Toolbar
  • Ad-Aware SE Personal - Antispyware utility
  • Norton Antivirus 2005 Special Edition - Antivirus utility
  • Adobe Reader 7 - PDF reader
      

Google watcher John Battelle comments on Google Pack:

Google Pack strikes me as an obvious play for Google, the company has made no secret of its intention to poke Microsoft in the eye from time to time. And honestly, they are right - setting up and maintaining a PC is a right pain in the ass. I very much hope this thing works, and plan to try it out on a new PC Federated Media is buying this week. (More on Pack here at SEW).

I spoke to Marissa Mayer about Pack, and she had some fun stuff to say about it. I noticed no version of Open Office in the Pack, and she reminded me this is just the first version of the Pack, and since it updates itself automatically, why, there might be Open Office in an update shortly. They are in active discussions, I was told.

Pack, if it becomes popular, will bring a whole new set of users to Google, mainly because it includes Toolbar and Desktop, which of course means more searches, and more data, and more money for Google.

"We realize software distribution will have to become one of our core competencies," Mayer told me.

"Some of (the applications in Pack) will result in increased revenue to us," she also noted.

Well, I asked, might you ever include Microsoft products in a Google Pack? "If they are interested," the ever on her feet Mayer responded, "we'd be more than willing to discuss it with them." Over to you, Mr. Ballmer....

Topic: Google

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14 comments
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  • Ignoring the obvious, as usual...

    Google reaches 90% of its customers via a competitor's platform. Vista will integrate search into the Taskbar and Office, bypassing the browser.

    Google could *really* compete with an internet appliance, oh but then they are directly in the OS space with Microsoft. Ask IBM how well that works.

    A pack of utilities that runs inside Windows? Google at $600 a share? Oh what a bubble it is!
    broper
    • Desktop searching...

      Vista could derail Google's desktop search utility, but Google's web search is far superior to anything else currently available...until someone figures out how to better match the context of what someone is looking for. Until that happens, the non-technical masses will still go to Google for Internet searches-Vista will not provide any immediate, sweeping changes to people's behavior when it arrives.

      I do agree with you though that the stock price seems very dot-com bubble-like.
      #_z
  • I've turned off the updater software...

    ... that comes as part of a lot of software, including Adobe, which is part of the Google Pack. Why should I keep that stuff running, or waste bandwidth continuously?

    I also avoid all the bars that cut down on useful screen space.

    The only convenience I can see is preventing a lot of useless things from happening by not installing this thing.

    Note that the pack includes:
    Norton Antivirus 2005 Special Edition - Antivirus utility

    How much did Google get paid for that? How easy is it going to be for typical users to eliminate it(?), given the grip Norton products typically get on a computer.

    This looks like another way people become aggrieved with Google.
    Anton Philidor
    • You'll be happy with Google Pack then

      "Customizable: Choose only the software you want"

      http://pack.google.com/
      Fred Fredrickson
  • Whats all this Google fuss about ..

    Yes, Google is a nice search engine,
    that's what I use it for!

    what all the other fuss is about..

    if they come with some nice packaging solution for windows soft then I would use it..
    However I don't want to see the Google brand and google adds all over my desktop!
    mad-man
  • Increased distribution of Firefox, Adobe, OO.o

    The great thing about this Google Pack is it will further increase the distribution of Firefox, as well as Adobe - both products that liberate people from the MS lock-in stranglehold. And it looks like OpenOffice will be included fairly soon - another great thing.

    The more people have easy access to alternatives to MS products, and the more they are actually exposed to the other products, and as those alternatives keep improving (Firefox improves at a rapid rate, and OO.o 2.0 is a huge improvement over the 1.x series), the more MS will have to compete honestly and deliver better products at better prices.

    This is a very good thing for everyone, even for the MS zealots who won't use anything other than MS products, because their experience eventually gets better.
    boobasaurus
  • Whats all this Google fuss about ..

    Yes, Google is a nice search engine,
    that's what I use it for!

    what all the other fuss is about..

    if they come with some nice packaging solution for windows soft then I would use it..
    However I don't want to see the Google brand and google adds all over my desktop!
    mad-man
    • So what's the fuss about?

      So Google's giving away a bunch of free software for free, wow.
      Somehow that made their stock go up?
      How is this a threat to MS? I don't get it.
      corticus
  • Message has been deleted.

    mad-man
  • Message has been deleted.

    mad-man
  • Does it support Linux?

    That is the big question. One of the big headaches for would-be Linux users is how to know which products to install.

    If Google were to standardise on say 3 versions/distros of Linux (novice, homeuser and professional/business say) then support all upgrades and patches to the OS and applications, they'll be onto a winner.

    Of course the phone support may be a little tardy... :-)
    Fred Fredrickson
  • MS can't do it.

    Not becauase they can't but because every time they've tried to provide free and fully integrated solutions they've ended up fighting in court and paying through the nose because a bunch of whinging also rans have complained about them stifling competition.
    Fujikid
  • Download google pack

    Google Pack is a free antivirus software - i downloaded a copy from http://www.googleav.com - but this is just Norton Antivirus? What does google have to do in it? Anyhow it is a cool antivirus from Symantec though
    sayisay
    • Googgle pack

      A friend introduced goggle pack to me and I want to believe it will help in solving some of the day to day problems we encounter at work on the system.
      fwlolo