Jobs: Today Apple is going to reinvent the phone

Jobs: Today Apple is going to reinvent the phone

Summary: About 45 minutes into his keynote, Apple CEO Steve Jobs said, "I have been looking forward to this for two and a half years," followed that with "Today Apple is going to reinvent the phone," and then proceeded to introduce the iPhone, which he called a leapfrog product that is much smarter than the previous generation of mobile phones, combining the iPod, mobile phone, 2-megapixel camera and an Internet communicator in one device.

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TOPICS: iPhone
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About 45 minutes into his keynote, Apple CEO Steve Jobs said, "I have been looking forward to this for two and a half years," followed that with "Today Apple is going to reinvent the phone," and then proceeded to introduce the iPhone, which he called a leapfrog product that is much smarter than the previous generation of mobile phones, combining the iPod, mobile phone, 2-megapixel camera and an Internet communicator in one device.

Based on Jobs' demo of the iPhone, Apple has once again set the bar for others to follow, and they are far behind. Jobs said Apple is five years ahead of competitors with its software, and he is not that far off. Microsoft certainly has a lot to learn from Apple once again in creating usable operating systems and user interfaces. If the iPhone works as good as Jobs' demo, it will be a hit product.

With a 3.5-inch, 160-pixel per inch patented touch screen, the iPhone solves the user interface problem according to Jobs, making the rigid keys of mobile phones antiquated. Instead of being forced into using the hard keyboard for every application, the touch screen enables the interface to fit the application. Jobs dissed styluses as not being that useful and too easy to lose, but the first add-on will be a stylus, especially for using the soft keypad. 

The touching and scrolling user interface for accessing music and other applications is super slick, with all the nice effects from Mac OS X graphics. "The software at least five years ahead of others," Jobs said. iTunes is used synch all media  and data, such as contacts and calendar, to iPhone. 

The killer app for the phone is making calls, Jobs said. The phone includes, contacts, calendar, visual voice mail, SMS messaging and quad band GSM + Edge, Wi-Fi and Bluetooth. The software enables multiple SMS messaging sessions at once.


The camera application also takes advantage of OS X capabilities. Using your fingers, you can resize photos on the iPhone and easily switch between portrait and landscape modes.

As an Internet communicator, the iPhone supports rich text email (IMAP or POP3), a fully usable HTML Web browser (Safari), Google Maps, widgets and Wi-Fi and EDGE networking. The landscape mode makes reading Web pages much easier and you can "pinch" the screen to resize the page. The iPhone also supports mutliple browser windows, like tabbed browsing, at once.


Update: Jobs said the phone delivers five hours of battery life and 16 hours of audio playback.  The 4GB  version is priced at $499 with a two-year contract; the 8GB version, $599. Apple has filed over 200 patents related to the device, which will be available in June. Cingular is the exclusive distributor in the U.S.

Bonus pic: The iPhone that was not to be


 

Topic: iPhone

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61 comments
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  • What about battery life?

    Thin phone + touch screen + every single wireless protocol anyone could want = [b]How much battery life?[/b]
    dragosani
    • Battery life

      Well, reading the article "Jobs said the phone delivers five hours of battery life and 16
      hours of audio playback."
      middle of nowhere
      • Hello?

        You don't think that was a 'best case' number, do you? Turn on Bluetooth and I bet you'll get a lot less.

        A phone that plays music, has a browser, and has the telephone as the "killer app"...now where have I seen this before?
        Uber Dweeb
      • I Guess

        My question got asked before the update section was added.

        :)
        dragosani
      • 4 and 8

        Actually, the article quotes Jobs as saying 4 hours battery life for phone calls and 8 for music.
        LBean
  • Good Point

    Lack of battery life is what kills my treo. If Iphone isn't better, then it won't work.
    JFPSF
  • last nail in M$ coffin

    "The software at least five years ahead of others,"
    M$ will never catch up, they are dead with their bloated winoze.
    Linux Geek
    • re: last nail in M$ coffin

      Ok, what's the REAL last nail in the M$ coffin?

      You've used this line for about 5 differnet unrelated stories/products that I've seen. I just want to know which one to watch as the official "Last Nail".
      Badgered
      • He's been saying that

        for the last 6 months. Must have been the last nail to his head...
        John Zern
    • Shut up, fool.

      NT
      Hallowed are the Ori
    • last nail in M$ coffin

      You may or may not be right, but if so it's for the wrong reason.

      Windows Mobile is based on Windows CE, which is a totally different code base from the desktop Windows and which was designed from the ground up to be lean and mean. As a consequence, it runs on very low end hardware with very little memory or flash storage. There's alot of very optimized custom code and it needs to support a variety of hardware designs, so adding new features isn't as easy as just grabbing some code from the desktop team.

      Apple appears to have made a conscious decision to simplify their development by cramming OSX and their other system software into a cell phone. As a consequence they save on development costs & time to market and are able to do some really cool stuff. The downside is that it requires more flash, and I suspect a faster processor, more RAM, and maybe display acceleration. All of those things are going to raise the cost, which explains the $500 price tag.

      As time goes on and Flash/RAM/CPU prices fall, Apple might be in a better position. Time will tell.

      In any case, to call Windows Mobile "bloated" compared with the iPhone is just about the most backward analogy one could draw.

      Just my two cents.
      andy_r
      • 2 more cents

        I don?t know all the workings of the iPhone but my WinMobile smartphone w/Bluetooth & WiFi still does more that the iPhone. Ok, it?s not a Internet Phone, but it does everything else and 10 times more for less $ and the battery lasts longer. I?ve never looked but I am willing to bet that there is software somewhere that will let me make Internet calls, if I can load software to make it a universal TV remote I am sure I can find an Internet Phone program. As for touch screens, my GPS program does a nice job of utilizing the screen for inputs as do other apps. (does iPhone do GPS?)
        peterlamonica
  • Reinventing the phone?

    Excuse me Mr. Jobs -- where have you been for the past year?
    Reinventing/backdating your options eh? My current phone does all what your "reinvented" phone does and most likely better. Thank you for your overpriced bull-crap.
    qquidd9
    • And which phone is that, might I ask?

      See the subject line.
      tlmurray
      • LG chocolate or any number of phones offer ...

        ... the functionality described. You can browse the web, play mp3 and take pictures. Nothing earth shaking about the latest iDevice.
        ShadeTree
        • Which one runs OSX?

          And has a touch screen using gestures, and synchs seamlessly with both Macs and Windows computers?

          Seriously, drop the OSX and the gestures, which one synchs well with a Mac?
          tic swayback
    • Functionality vs Interface

      From what I can see it's the interface that makes the iPhone different not the functions. And an open user interface opens the door to innovation no one has thought of yet.
      LBean
      • Interface IS functionality!

        The interface is how you use the phone. It's probably the second most important functionality there is, beyond reception. Don't sell it short, it's much more important than anything else any phone contains!
        tic swayback
  • who makes the case ?

    anybody know ??
    enf1945
  • Wow I was prepared to say "meh" but actually this looks V cool

    Apple seem to do a lot of thinking before implementing, and then come out with really well engineered gear.
    stevey_d