Many more budget-friendly Android phones to ship by 2015

Many more budget-friendly Android phones to ship by 2015

Summary: Android has a chance to lock down the low-cost smartphone market if it doesn't get ahead of itself.

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Android has ruled the U.S. smartphone market share for months and months now, and based on a new report, Google's mobile OS will only continue to grow stronger.

But that could be helped in part by a factor that still proves to be a barrier for some consumers when it comes to smartphones: pricing.

A new report from market intelligence firm In-Stat asserts that 339 million low-cost Android smartphones will ship worldwide in 2015. Low-cost is defined at $150 and under. Right now, most smartphones start at $199 with the signing of a two-year service agreement.

The group argues that mobile phone consumers only have one choice for a mobile operating system in this budget-friendly category, and that would be Android. As Ice Cream Sandwich and further (and better) versions of Android OS roll out in the future, older versions can still be made useful.

In-Stat research director Allen Nogee explained in a statement:

The low-cost Android handset segment will cause some fragmentation in the Android platform. Most low-cost Android smartphones are likely to be released with Android 2.2 or 2.3, since these versions are a good blend of features with modest memory and processor usage. The Ice Cream Sandwich (Android 4.0) step-up in memory and processor demands makes this release less attractive for low-cost Android devices.

However, that argument could certainly be applied to other mobile platforms. Just look at the iPhone 3GS. That device is selling for free with a two-year contract, and the iPhone 4 now retails for $99 on-contract, which is an incredible steal if you can settle for 8GB of space and don't care about Siri.

In-Stat also acknowledges that this particular smartphone market is Android's to lose as this space "could get much more competitive, especially as other OS vendors begin to target the space." The study cites Huawei, MicroMax, Motorola, Samsung, Spice, and ZTE as potential competitors, mainly because these low-cost devices will be built to at 600MHz speeds or less with a single-core EDGE chip that costs less than $10.

At least that's the idea for the short-term. By 2015, the price points on smartphones and the materials that go in them could be drastically different. After all, if an iPhone 4S can be made for $188 a piece now, smartphone parts could be very well much cheaper in the next few years.

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Topics: Telcos, Android, Google, Mobility

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38 comments
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  • Android runs like crap on low end hardware. Even those old versions.

    Whereas all versions of Windows Phone will run better on that hardware than android does on 1.5G dual cores. With Huawei, ZTE, Samsung, Nokia, all coming out with nice low end WP hw early next year and WP being more secure and reliable WP will be a much better option for this market segment as well as the medium and high end segments.
    Johnny Vegas
    • RE: Many more budget-friendly Android phones to ship by 2015

      @Johnny Vegas But they won't be running that because the market has shown they don't want Windows Phone in any variant... They want Android and iOS.
      slickjim
      • RE: Many more budget-friendly Android phones to ship by 2015

        @Peter Perry
        When did you become representative of Market, DonnieBoy?
        Ram U
      • Not to defend WP7 but the market is show that all they want

        @Peter Perry .... is what ever cheap piece of crap they can get for free.

        Of all the Android products (over one hundred models), less than 10 are of acceptable quality. The rest are just crapware ..... and that is what most of the market is getting.
        wackoae
      • RE: Many more budget-friendly Android phones to ship by 2015

        @Wackoae, wow, that would be wrong! There were probably 10 this year alone!
        slickjim
      • RE: Many more budget-friendly Android phones to ship by 2015

        @Rama.net I don't hide behind an alias, my name is Pete Perry and I have never used another... Now you on the other hand, I seriously doubt .net is your last name.

        As for being representative for the market, I am reading the market... Windows Mobile / Phone is still losing market share! Try doing research for a change!
        slickjim
      • RE: Many more budget-friendly Android phones to ship by 2015

        @Peter Perry
        Whether you are DonnieBoy with real name or not is not the question here. You are all of sudden become preacher of iPhone by bringing Windows Phone into the subject with no reason. Also you are making blanket statements like DonnieBoy does. And for your information I started using .NET as my suffix as soon as Microsoft announced their .NET for my online activities and Rama is my real name.
        Ram U
      • RE: Many more budget-friendly Android phones to ship by 2015

        @Rama.NET
        He did not bring Windows Phone into the subject for no reason. He was trying to educate a blind MS fan who bought in Windows Phone for no reason.
        anono
      • RE: Many more budget-friendly Android phones to ship by 2015

        @anono. "He did not bring Windows Phone into the subject for no reason. He was trying to educate a blind MS fan who bought in Windows Phone for no reason."

        He didn't educate anyone, because his posts were factually wrong. So take your irrational hatred of Microsoft, and shove it where the sun don't shine fanboy.
        jhammackHTH
    • RE: Many more budget-friendly Android phones to ship by 2015

      @Johnny Vegas
      I hate the very look of the Windows phone. The ugly green screen and sickly orange or baby poop yellow huge tiles makes me think of gagging.

      My Droid phone has a beautiful picture as a wallpaper and even with 16 icons on the screen I can still see the wallpaper. I like having up to 16 icons on the phones screen or only having 8 or 9 icons and still having the wallpaper mostly clear.

      Sorry, while there may be many who go for ugly and there may be many who get forced into using Win8, it is not for me.
      John238
      • RE: Many more budget-friendly Android phones to ship by 2015

        @John238 And this is exactly the way I feel about the product as do most of the people I know! Balmer needs a class on color theory and then another on design aesthetics before he manages another interface change.
        slickjim
      • RE: Many more budget-friendly Android phones to ship by 2015

        @John238 <br><br>Aaaah the endless grid of static icons. My WP7 phone has a picture on the front screen, but when I slide it up I want to get to what I want fast - hunting through a sea of dated icons is not the best way to get there.<br><br>I can see you don't get it. Simple, sophisticated, stylish and streamlined is not your thing - however it is for most of us.<br><br>If you're that in love with last century's UI, then take up software archeology <img border="0" src="http://www.cnet.com/i/mb/emoticons/wink.gif" alt="wink"><br>.
        tonymcs@...
      • RE: Many more budget-friendly Android phones to ship by 2015

        @John238 That only proves you have no taste to speak of, because Android is the ugliest OS on the market by a country mile. The entire OS is an ugly, unintuitive, fragmented, laggy, malware-ridden piece of crap.
        jhammackHTH
      • RE: Many more budget-friendly Android phones to ship by 2015

        @John238
        It is funny how Android-haters do not get it.
        In Android, it is tailored per user. Not by software manufacturer.

        Example with three launcher screens, having a middle one as default, without any icons or widgets and people can see their lowed wallpaper easily. Sliding to right or left side then they get their wanted apps and widgets. Example, on right side are apps and widgets related to work. On left side for personal life.

        Own folders, widgets, icons, you just name it. How about a folder what includes latest facebook updates or latest emails or photos?

        Android-haters do not know how flexible and customization friendly Android is and how damn easy to learn and use it is because it.
        Life folders and life icons are something what Android-haters do not even mostly know.
        Android users do not just get widgets or simple icons on view. They have interactive, life information and from what they can see at glance everything. And single message center what is accessible from everywhere just pulling it down.
        Direct access to new notifications from lock screen (I have disabled mine as I dont need lockscreen) what just speeds things more.

        And everything is how user wants it. With user wanted UI, not just single UI as what WP or iOS offers, but there are dozens of different UI's to be chosen from.

        Windows Phone shows only 6 tiles at once. Android at least 16 but bigger screens it can even be 24. Every icon can be life one, updating its status, showing information from weather to status updates to missed calls or SMS's or email topics etc.

        But if someone really loves two colored tiles what takes whole screen, go ahead, it is not away from me. But that is the goal of Microsoft, to get to same situation than in PC market that typical (over 90% of PC buyers) people do not have a choice to select alternative software.
        Fri13
    • RE: Many more budget-friendly Android phones to ship by 2015

      @Johnny Vegas I don't think that you are right there is the fastest Tablet from asus that runs on Android 4.0 and in my think of view this is fastest then iPad 2 check there: http://www.technologyfazer.com/asus-transformer-android-tablet.html
      nomikhokher
    • RE: Many more budget-friendly Android phones to ship by 2015

      @Johnny Vegas I would love to see Windows Phone 7.5 running 100% smoothly and without hickups on 600Mhz ARM6 CPU without GPU..... as does my Android.

      Oh, and phone price on retail was 100 euros without any contract.

      If few carriers throws all kind bloatware to Android phones, it is not reason to blame Android but those carriers. If it is not carriers but OEM's, then blame them and not Android.

      My phone had vanilla Android in it (of course carrier own bootsplash what I have seen last time year ago) and one new app added, what was carriers own SIP service.

      So stop saying Android is faster and smoother as it is same thing as saying Windows 7 gets BSOD few times a day and it is typical thing.
      Fri13
    • &lt;a href=&quot;http://www.androidsmartphones.net&quot;&gt;android smartphones&lt;/a&gt;

      @Johnny Vegas WP is just too boring for me, I need risk Godammit! Bill Gates is a boring old fart!
      LLisa80
  • RE: Many more budget-friendly Android phones to ship by 2015

    There already are a lot of low cost Android phones available, from companies like ZTE, Huawei, even Samsung has models like the Corby or HTC with the Cha Cha and Salsa.<br><br>The danger with these low cost phones is data usage, will the people who buy them be willing to pay extra for data?<br><br>How well do "smartphones" work when data connectivity is minimal or non existent?
    bannedagain
    • RE: Many more budget-friendly Android phones to ship by 2015

      @bannedagain
      I pay $25 a month for everything for my daughters phone. I purchased the phone for her ($150) and for a small monthly fee she gets unlimited data, unlimited text, only 300 min talk but she uses texting almost exclusivly. Also, with her plan she can never run up a $500 bill. . . . NEVER. Her bill is always only $25 a month.

      She watches movies on her phone, watches music videos, accesses her music files, etc. . . it seems to work great for her.

      Her program works so well for her I am considering shifting to her carrier.
      John238
    • RE: Many more budget-friendly Android phones to ship by 2015

      @bannedagain remember, even if they don't use data on the cell networks, they can still use it for a lot of things in any wifi area. There are lots of places with free wifi and the number of them is going up fast. In places where data connectivity is minimal they work just as well as a dumb phone. If the cost of a smartphone is insignificantly different, why wouldn't the opt for one.
      normcf