Microsoft's Pink: Let's leave the 'iPhone rival' label off

Microsoft's Pink: Let's leave the 'iPhone rival' label off

Summary: If the Wall Street Journal's sources are correct, Microsoft and Verizon are in talks over "Pink," Microsoft's code name for a new mobile device that's being called an "iPhone rival."Why does every new smartphone have to be an iPhone rival?

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If the Wall Street Journal's sources are correct, Microsoft and Verizon are in talks over "Pink," Microsoft's code name for a new mobile device that's being called an "iPhone rival."

Why does every new smartphone have to be an iPhone rival? The label alone raises the bar on how the device will be judged and anything short of being an iPhone equal will make it look like a dud.

What makes this news report interesting, though, is that it follows reports that Verizon and Apple are in talks to bring the iPhone to that network as the exclusive AT&T deal is set to expire next year. The WSJ story makes note of how the Apple-Verizon talks have not advanced, citing unnamed sources. But that doesn't mean the two can't still work something out or that Verizon jumped off Apple train and hopped on board Microsoft's.

And there's nothing that says that Verizon can't play nice with both Apple and Microsoft and provide service to devices made by both companies. After all, Verizon already services RIM's Blackberry and Microsoft's Windows Mobile. And those two companies work with multiple carriers. Mary Jo Foley, on the All About Microsoft blog, writes about the news:

Pink is shaping up to be a phone (which the Journal says will likely be branded as a Microsoft phone, even though manufactured by a third party) plus Zune services, Windows Mobile Marketplace access, My Phone services and various consumer-focused services from the Danger team now residing inside Microsoft’s Mobile unit. It’s highly likely to be Windows-Mobile-7-based, but different from other Microsoft-partner-backed Windows Mobile 7 phones.

I'm glad to see Microsoft stepping up its mobile game. But I hate that it's already being compared to the iPhone. I'm always down for a good Microsoft vs. Apple debate - but lets not put Verizon in the middle of this one. Just because the carrier may or may not be talking to one company doesn't mean that it shouldn't also be talking to the rivals.

Verizon sells service - good service, in my opinion - which is why I stayed with my Blackberry and returned my iPhone earlier this year. I like that I have options without having to change service providers. If Verizon can keep expanding those offerings with a greater variety of products and services, they're more likely to hang on to me as a customer.

Topics: Hardware, Apple, iPhone, Microsoft, Mobility, Telcos, Verizon, Wi-Fi

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20 comments
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  • WinMo 7 is vaporware! ...2010.. c'mon.. vaporware!

    apple is likely to have an OS update with
    basically everything people have complained about
    it lacking and more and WinMo 7 aka the ghost is
    a year away... you've got to be kidding me.. MS..
    give it a rest already.. you're not in the game
    any more... lol!
    doctorSpoc
    • So to summarize your post.....

      duuuuuuuuuuuuuhhhhhhhhhhhhhh, >drool< blah blah blah, blah blah. >Thud< >Drool<
      JoeMama_z
      • cmon you have to admit that

        M$ is the one drooling and salivating over what Apple has done with the iPhone. Of course why M$ hasn't made a comparable device is that like everything else, M$ lacks creativity and innovation. The limit of M$'s creativity is buy, copy, or steal.
        xXSpeedzXx
        • I'll agree that....

          that Microsoft is salivating over the iPhone's success, so is RIM, Nokia, and just about every player in the mobile market. Microsoft has been executing quite well (regardless of recent earnings) as of late, I have no real reason to think that Pink will be an exception.

          As far as creativity goes, well we don't agree. Microsoft has been first in many many places, some of it pans out some of it doesn't.

          Just because its Microsoft doesn't mean it's crap, that mindset only makes you less informed/competitive.
          JoeMama_z
          • Please..

            ..many, many places M$ has been first in? Like stealing Xerox/Apple's
            Desktop concept? Killing Netscape's browser? Polluting Sun's Java?

            Please, humor us with some innovation from M$.
            Leon Buijs
          • Happy to

            DNS SVC records
            RPC/HTTP's
            Azure
            Windows 7
            Surface
            DFS


            Not all of these are wildly successful, not all are brand new inventions but all of them were innovative, or at least I find them more useful than their prediccessors/alternatives on a daily basis..

            Xerox/Apple - This was not a joint GUI effort, Apple got the idea from Xerox EOS.

            It funny how people like you think your personal opinion has any effect on reality.

            JoeMama_z
    • shut0up...

      sorry, i really don't know what else to say to this sort of people.
      jk_10
  • WooHoo

    choices, gotta love'em.
    JoeMama_z
  • Quoting"

    <i>"Pink is shaping up to be a phone (which the Journal says will likely be branded as a Microsoft phone, even though manufactured by a third party) plus Zune services, Windows Mobile Marketplace access, My Phone services and various consumer-focused services from the Danger team now residing inside Microsoft?s Mobile unit. It?s highly likely to be Windows-Mobile-7-based, but different from other Microsoft-partner-backed Windows Mobile 7 phones."</i>

    It is an attempt by M$ to gain some market share in the Smart/Multimedia phone market... hence it is a rival, ignoring the fact that it is still vaporware...

    I mean be honest, it isn't as if this is going to be some genius idea on the part of M$ they are just copying what other companies have already done. So if it is anything like the rumors, then it is merely a clone...

    There hasn't been anything ingenious that has come out of M$ since Windows...
    xXSpeedzXx
    • If you really wanna be honest....

      ...then you have to admit that EVERYBODY copies from EVERBODY ELSE. No exception. If someone comes up with something that's considered "cool", everyone and their brother are going to attempt to copy it - doesn't matter who it is. Microsoft copies Linux and OSX, Apple copies Linux and Windows, and Linux copies Windows and Apple.

      The same goes for cell phones.

      You might think the iPhone was an original - but it's not. Motorola had an all touch screen phone a year and a half BEFORE the iPhone debuted (MotoMing A1200). Granted, the A1200 is a flip phone and not a bar style, but it does most of what the iPhone does - and did it back in November 2005 when it was released. But I'm fairly sure there were other touch screen phones prior to that.

      There are only two things the A1200 did NOT have that the iPhone got - a ton of hype based marketing and a platform for creating new apps. In fact, the A1200 was only originally destined for the Asian market. Unfortunately for Motorola, they underestimated how cool the phone was and by December 2006, it was the 2nd most searched for item on the Internet behind only the black Motorola RAZR.
      Wolfie2K3
      • What else it didn't have.....

        A digital music monopoly leveraged to get traction in a new market.

        JoeMama_z
  • Maybe this will end up being...

    ...just as successful as the Zune! [/sarcasm]
    Stuka
  • Where is MSFT's game?

    "I?m glad to see Microsoft stepping up its mobile game. But I hate that it?s already being compared to the iPhone"

    Yeah, that's because Microsoft, with all the money in the world from their OS monopoly, can't make a mobile that wins in the marketplace.

    Why didn't Microsoft invent a winning MP3 player in 2000? Why didn't they have an iPhone years before Apple?

    Microsofts R&D is U - G - L - Y - It ain't got no alibi.
    HollywoodDog
  • Deleted

    whoops
    JoeMama_z
  • Tit for tat?

    Apple goes into talks with Verizon to pressure AT&T, Verizon goes into talks with MS to pressure Apple.

    Business as usual, methinks. :-)
    Fred Fredrickson
  • iPhone rival?

    "Why does every new smartphone have to be an iPhone rival?" -- I don't think they do, or are. Depending on one's needs, desires, likes and dislikes, the iPhone may not itself begin to rival some other smartphones.

    The media pushes the iPhone/rival mentality....
    Mr_Wizard
  • RE: Microsoft's Pink: Let's leave the 'iPhone rival' label off

    So now everyone has a cell phone. For what?!? How many of the gen. public, aside from team/project leaders up to upper-level corporate/govt. people, actually have a NEED for a mobile comm device that can access the web, email, and all their contacts? We have tecnology that's been marketed for convenience, but we haven't realized a fraction of the real-world uses this techology could achieve. But you guys are arguing about who's gonna get the latest product out on the market. Why not spend your time arguing about how we can realistically use what we've got?
    lcs0901
    • Pink Battery Life

      Ics0901 said:
      "Why not spend your time arguing about how we
      can realistically use what we've got?"

      I agree. I've already got a phone as powerful
      as I can handle. The real problem is the
      BATTERY WON'T LAST MORE THAN a DAY. Can we work
      on this little nit please?

      - Dan
      Olderdan
  • Not everything is an iPhone rival...

    Sorry, the iPhone is just another phone. A good one at that, but far from perfect and doesn't meet the needs of every individual yet. And, probably never will.

    As long as MS (HTC, Samsung and other included), BB, Palm, Nokia and others continue to move foward, the iPhone is slowly moving to a dead standstill in productivity in hand. A great toy, not much for real work in the real world.
    Narg
  • RE: Microsoft's Pink: Let's leave the 'iPhone rival' label off

    Does anyone remember Apple's "project pink"? It was a start on an object oriented system and development tools to use the "new" risc machine being developed by Motorola and IBM.
    dmcnutt