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Between the Lines

Larry Dignan, Andrew Nusca and Rachel King

SuccessFactors makes first acquisition; Buys Inform for $40.5 million

By | February 4, 2010, 1:04pm PST

SuccessFactors on Thursday said that it will acquire Inform Business Impact, a privately held company that focuses on performance measurement and workforce planning software, for $40.5 million. The deal is the first in SuccessFactors’ history.

Inform, formerly known as Infohrm, has about 134 customers, 24 of them in the Fortune 500. Inform is an on-demand software provider. The company will help build out SuccessFactors’ business analytics service (statement).

In September, SuccessFactors made the move to focus on business execution software, which doubled its addressable market. In October, SuccessFactors raised more cash via a secondary offering. With cash on hand, SuccessFactors went shopping. Before the Infohrm purchase, SuccessFactors was focused totally on organic growth, said Paul Albright, chief marketing officer at the company.

Also: SuccessFactors plots another course: Business execution software

SaaS consolidation is near as the big guys add to war chest

Meanwhile, SuccessFactors said it has hired Judy Blegen as vice president of merger and acquisition integration. Blegen, who was operations director  at Cisco Systems, was involved with corporate development and venture investments at the networking giant. The hiring of Blegen is a good indicator that SuccessFactors is planning more acquisitions.

Here’s what Inform, which is owned by its CEO Peter Howes, brings to SuccessFactors:

  • Data performance measurement tools;
  • Benchmarking capabilities and the content that goes with the metrics;
  • A global footprint since Infohrm operates in North America, Europe and Asia Pacific.

In 2009, Inform had about $15 million in revenue. SuccessFactors said the $40.5 million price tag breaks down like this:

  • $25.5 million in cash;
  • $15 million in SuccessFactors shares;
  • The remainder based on performance and retaining key employees.

Here’s a look at the Inform software:

Separately, SuccessFactors reported a fourth quarter net loss of 4 cents a share (statement). On a non-GAAP basis earnings were a penny a share. The results were in line with expectations. SuccessFactors reported fourth quarter revenue of $42.2 million, up 28 percent a year ago. Wall Street was expecting revenue of $39.72 million.

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Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic.

Disclosure

Larry Dignan

Larry Dignan has nothing to disclose. He doesn’t hold investments in the technology companies he covers.

Biography

Larry Dignan

Larry Dignan is Editor in Chief of ZDNet and SmartPlanet as well as Editorial Director of ZDNet's sister site TechRepublic. He was most recently Executive Editor of News and Blogs at ZDNet. Prior to that he was executive news editor at eWeek and news editor at Baseline. He also served as the East Coast news editor and finance editor at CNET News.com. Larry has covered the technology and financial services industry since 1995, publishing articles in WallStreetWeek.com, Inter@ctive Week, The New York Times, and Financial Planning magazine. He's a graduate of the Columbia School of Journalism and the University of Delaware.

For daily updates, follow Larry on Twitter.

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Success Factors puts it where it counts:
Funke Unlimited 4th Feb 2010
Success Factors is doing a wonderful job in a globally down economy. This exemplified by a stock that has demonstrated supurb performance in the past year; from a seemingly dump-off selling point in the $4/share range in that same time-frame.

Simply put they are doing things right from a market perspective. As a large provider, they are up-to-date with a global perspective. The leverage they assume by strategically aligning and operating in the global markets is invaluable to SF's success factor.

They are doing things right from the little person's perspective too. There is an attention to detail here that SF demonstrates which is iconic of the leaders of this company. For instance, a little detail that will be over-looked by many is Inform's new website has been made-over. This is the sign of a good company. The detail of this acquisition is being managed. This is not the sign of the new bully in town-buying the competition. Oh much the contrary, these guys are just getting started.

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