Survey: 35 percent of U.S. consumers will buy iPhone 5

Survey: 35 percent of U.S. consumers will buy iPhone 5

Summary: For a smartphone that hasn't even been officially introduced yet, the iPhone 5 already has high demand.

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TOPICS: iPhone, Mobility
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For a smartphone that hasn't even been officially introduced yet, the iPhone 5 already has high demand.

According to a new study conducted by PriceGrabber, at least 35 percent of U.S. consumers will purchase the next generation of Apple's smartphone once it is released.

However, they won't all be camping out and showing up at once. PriceGrabber found that 51 percent plan to buy the iPhone 5 within the first year of release, 30 percent will purchase it before the end of 2011, 14 percent will buy it within the first month, and seven percent will buy it within the first week.

Personally, I think a couple of the big motivating factors will be the release of iOS 5, and that many of these consumers will be upgrading from the iPhone 3G or 3GS. Here's a look at what consumers want from the next iPhone:

  • 59 percent want a better battery life
  • 55 percent are looking for cost reduction
  • 46 percent want 4G connectivity (if that is even supported on the next iPhone)
  • 45 percent are want a larger screen
  • 42 percent would like an improved camera

This study, conducted from July 1 to 11, was based on the responses of 2,852 U.S. online consumers.

It is a bit funny to read considering that Apple has been completely silent (as usual) regarding the inevitable upcoming release of the iPhone 5. There are countless rumors about this device, including one report that there could actually be two different new iPhones: one regular upgrade to the existing iPhone 4 and then a more budget-friendly, possibly pay-as-you-go model.

AT&T has been a little more open about this product as it is already preparing for a September launch, which would fit in with the general consensus that we will see the iPhone 5 on shelves this fall.

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Topics: iPhone, Mobility

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  • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

    Hmm, I wonder why: No carrier logos on your phone. No third party apps in your device you can't remove. No waiting for updates, all software comes from Apple. No fragmentation issues. Tons of their party accessories like docks, radios, alarm clock, auto adapters etc that will sync and work with iOS..

    Why not get the iPhone??
    Hasam1991
    • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

      @Hasam1991 I admit the iPhone is looking better to me, but still no Flash (Steve says I don't need it). Plus, Steve decides everything for me, like an over-protective parent. Oh, and I *hate* iTunes.

      But, I definitely am hating much of the Android problems you mentioned. I'll keep my options open, though Windows Phone *could* be MY answer once Nokia releases one.
      bmgoodman
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @bmgoodman SkyFire browser for iOS= Flash. Not 100% but for 2$ it's a great start.
        Bates_
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @bmgoodman
        I actually like iTunes, it can handle all my 20,000 songs without a glitch, the search is fast and even better than local windows search. iTunes also connects to Apple TV and I can control is everything with remote from iPad or iPhone.

        I also have AirPlay which brings anything on my iPhone with Apple TV on to the screen, it can be Pandora, Vevo, Youtube, pictures etc.. very cool features, you can't do stuff like that on Android.

        So far Steve Job's had no impact on my purchases, I buy Apple because things work, I feel like Google is more of a parent trying to control everything, I don't see that with Apple.
        Hasam1991
      • iPhone is no great shakes

        @bmgoodman I am skeptical that this story is not somehow trumped up by Apple. Because of the huge choice of Android phones. In fact in a smart phone survey many found Windows phones better then Android ones and close second to Apple's iPhone. I think 4G is hardly a requirement considering its still in limited areas. In fact some have actually complained on Verizon forums about poor backwards performance with the 4G phones in 3G.
        jscott418-22447200638980614791982928182376
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @Hasam1991 Really? Google's not the parent trying to control what you run? I remember reading about Google suing jail breakers, oh wait that was Apple. I also remember reading that Google restricts app developers looking to make in app purchasing, oh wait Apple again. Did you hear about the time that Google banned Wobble from the app store? No? That's right because it was Apple. <br><br>What about the time Google banned a political cartoon and then unbanned it when the New York Times ran a story about it a couple days later... Not google you say? Yeah that's right that was Apple too. What about Flash? Steve says I'll never need it and don't even need the choice of being able to turn it off and on at will like on an Android phone. (I have it on my android phone and I actually use it.)

        I get that you love your iPhone and that a lot of people love them. But you really can't say Google is being over protective and Apple is not. That argument just doesn't jive with reality.
        snoop0x7b
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @bmgoodman As their market continues to decline, month over month this is nothing more than a pipe dream from apple. They don't have the <a href="http://vb.maas1.com/">m</a>arket to grab that many people...and yes Android will have the majori<a href="http://www.tran33m.com/vb/">t</a>y of the market. Just like today.
        alasiri
    • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

      @Hasam1991 You know why. Apple logo on the device. No third party apps period - all software pre-screened by the handset manufacturer. You can't remove any of Apple's stuff either and their pre-screening prevents you from choosing alternatives to their pre-installed apps. Device locked down tighter than Fort Knox. Specs less than that of many other cell phones. "Fragmentation" is preferable to the only choice you have among iPhones is the iPhone. Want bigger, smaller, thicker, thinner, keyboard, etc.? Nope, iOS only runs on one phone. Can't run on T-Mobile. Don't have 4G. Don't have storage expansion.

      Why WOULD you want a lesser-specced, more expensive, ridiculously locked-down phone without storage expansion with no model selection?
      jgm@...
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @jgm@... TRUST ME, I Had Android 2.1 and I was miserable... I don't mind being 'locked' down :)
        Hasam1991
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @jgm@... [b]+1[/b]
        yup - lock myself into a two year contract with no 4G, a small screen and someone making my decisions is for me!!!
        ;)
        rhonin
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @rhonin
        If you don't want to pay the full price for the phone, you have no option but a two year contract. 4G is a battery hog. Since I have no intention of carrying extra batteries and replacing them through out the day, 3G is better than 4G half the day and no phone the rest of the day. While I admin 3.7 - 3.8" would have been nice for a screen, 3.5" is still good and iOS is optimized for the screen size. As for someone making decisions for you, that believe is not a fact unless you belong to the cult of MS.
        anono
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @Hasam1991 When? You've been ranting about how much you love iPhones for atleast 2 years on ZDnet. Android 2.1 only came out last year. If you've had your iPhone the whole time you were jacking off to it on ZDNet, you didn't have an android phone. I think you're full of crap (as always).
        snoop0x7b
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @jgm@... To answer your final question, maybe because unlike you some find it to actually be far superior for them. It doesn't work for you, fine but who are you to say what is better for others, to each their own. I also love how so many will bring up that you can't install apps that don't come from the App Store, yet you can jailbreak it and install whatever you want. When that is brought up they say that's not a valid argument yet many of them also claim in other blogs that you just need to root and Android device to get the latest update. Funny how it's valid for one platform but not another.
        non-biased
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @snoop0x7b I have no way of knowing if he actually did have an Android phone at any point but do recall in the past year when his statements went from "I hate this Android phone and can't wait to get an iPhone" to "I had an Android phone before but love my iPhone".
        non-biased
    • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

      @Hasam1991

      Sounds like the Nexus Android phones that has more features & better specs plus don't need to jailbreak them...so why GET an iPhone?!?
      Michael_Martin
      • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

        @Michael_Martin Maybe he liked it better?
        non-biased
    • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

      @Hasam1991 Interesting view I must say <a href="http://www.uk-djs.net">Booking Agency</a>
      mrswilliamson
  • This relegates all others to bit players in the market

    When 35% of the entire marketplace isn't even willing to consider your smartphone next to a competitor's smartphone that hasn't even been released yet with absolutely no details on what it will be like, you've lost and you aren't ever coming back.

    I can't remember exactly which Android phone it was (there are too many to keep track of) but I know that many here were complaining that this great phone had not yet been released in the US. This is why. There is no money to be made in the US on any smartphone not made by Apple.
    toddybottom
    • RE: Survey: 35 percent of U.S. consumers will buy iPhone 5

      @toddybottom so Android get the other 65%?
      tatiGmail
      • No, bad assumption

        @tatiGmail
        No, Android needs to compete for the other 65%. Remember, this 35% refers to consumers who won't even consider anything other than iPhone 5. They've already decided. 65% of the market is undecided. Many of those will go to iPhone 5. Many will stick with what they already have.
        toddybottom