Tech bigwigs in love with Apple's iPad, push business case

Tech bigwigs in love with Apple's iPad, push business case

Summary: It's almost comical how these technology bigwigs can turn into your every day gadget freak when talking about Apple's iPad.

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Talk to any technology head honcho and you'll likely have them fawning over the Apple iPad somehow.

It's almost comical how these executives  -- schooled in the art of war and talking strategy -- can turn into your every day gadget freak when talking about the iPad.

To wit:

Ralph de la Vega, CEO of AT&T's wireless unit, said "I'm addicted to it" when talking about the iPad. "It's really changed the way that I work. But where I primarily use it is either at home or at the office or somewhere in between. And actually in between now, I'm using more Wi-Fi than I ever have," said de la Vega, speaking at the JP Morgan technology conference.

He added:

I'm flying all around the country. And on a recent trip I took it with me and was able to hook on the airplane with Wi-Fi. I actually did something that I've never done in a long, long time, which is work my inbox to zero on an airplane. But I did it because the iPad made it so easy and I had Wi-Fi connectivity.

Let's ponder this: Here's the head of AT&T's wireless unit talking about the iPad and how he just doesn't use a lot of 3G. Sure, 3G "liberates you" on the iPad, but de la Vega seems to be all about the Wi-Fi on the iPad.

And then there's SAP chairman Hasso Plattner. I, along with Dennis Howlett, Oliver Marks, Michael Krigsman and other Enterprise Irregulars, caught up with Plattner on Tuesday. If you want to get Plattner talking just mention guitars. Plattner is a guitar aficionado. But Apple's iPad may be a close second. SAP had a bunch of business intelligence demos on the iPad. Plattner walked us through a few big topics like in-memory databases and what went wrong with Business ByDesign, but he was like a little kid when he had his iPad. Plattner was flicking around graphics, but the thing he thought was really wonderful was Apple's decision to ditch bars like File, Edit and View and other things he never uses them. Plattner said he admired Apple CEO Steve Jobs for eliminating the things that don't matter. When asked why Microsoft hasn't eliminated a few things, Plattner quipped "it's a different company."

Given that Plattner is the spiritual leader of SAP it's not surprising that co-CEO Jim Hagermann Snabe was also on the iPad bandwagon. To make his points about mobility and software as a service, Snabe broke out the iPad. You just can't beat the eye candy.

Salesforce.com CEO Marc Benioff is another tech CEO that just can't stop talking about the iPad. At Salesforce.com's VMforce powwow a few weeks ago many slides focused on the iPad as the future of computing.

If I were completely cynical, I'd say that all of these enterprise technology types were just trying to look fashionable. However, when you see these execs talk about the iPad there's some serious gadget lust here.

These bigwigs may be the biggest evangelists for the iPad in the workplace.

Related:

Apple iPad: Is there an ROI for business? [podcast]

Topics: Apple, Hardware, iPad, Mobility, Networking, Wi-Fi

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172 comments
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  • Maybe they're on to something

    Contrary to all the cynical bloggers spreading FUD, it is nice to see working CEO's finding the iPad useful, as do the 1,000,000 iPad buyers out there!
    rvassar
    • RE: Tech bigwigs in love with Apple's iPad, push business case

      @rvassar Oh, you went out and asked the 1,000,000 buyers what their opinions were on their purchase? Didn't think so.
      jhughesy
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        @jhughesy No he didn't, but Changewave did: http://macdailynews.com/index.php/weblog/comments/25311/
        scotty321
      • <a href="http://www.tran33m.com/vb/f81.html">blackberry</a>

        @jhughesy The one I laughed about the most was Plattner's comment about the file, edit and view menus. His remark just proves my point - He has people to do that for him, so he doesn't need that menu.
        frankts
      • <a href="http://www.tran33m.com/vb/f82.html">iphone</a>

        @jhughesy i would suppose these ceo don't want to look fashionable, but probably simply get it. other then our poor zdnet pundit larry here.
        frankts
      • <a href="http://www.altincilek.tk">altin cilek</a>

        Contrary to all the cynical bloggers spreading FUD, it is nice to see working CEO's finding the iPad useful, as do the 1,000,000 iPad buyers out there!
        gaberdiye
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        If some of the business apps (like those from Cisco) for the iPhone work, it could be VERY useful for network engineers. The key is the<a href="http://www.titsuganda.org/"><font color="light&amp;height"> about it</font></a> is bank that <a href="http://www.filthy-lucre.net/"><font color="light&amp;height">website</font></a> attacked from the <a href="http://www.conpacoop.com/"><font color="light&amp;height">site support</font></a> from any soldier <a href="http://www.poetryetcetc.com/"><font color="light&amp;height">site</font></a> to the light <a href="http://www.blackspotnews.com/"><font color="light&amp;height">home page</font></a> is great APPS.
        Linux Love
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        as more relevant apps become available for business, execs will find them hard to leave behind, anywhere.

        Same was said about the iPhone. Still missing a lot of apps needed for business. Sure its got 100,000 tip calculator apps, but hardly any business apps. Here you are saying the value is in portability and the guy who commented above you said its mainly for using at home. You two should argue it out, and whoever wins can post here.
        Linux Love
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        as more relevant apps become available for business, execs will find them hard to leave behind, anywhere.
        Linux Love
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        Most detractors of the iPad don't seem to see the value in the portability, form factor (a screen size that doesn't require eye glasses and very careful finger placement), battery life, and instant on.
        Linux Love
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        Durability could be an Achilles heal, but time will tell on that front.
        Linux Love
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        I guess that's why the Kindle was such a big fail. It was a portable device that saw most use in people's home. Next to their beds. Right Loverock? Keep wishing though, we will all be hear to remind you once again how you failed.
        Linux Love
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        Sounds like a nice setup. But I'm a ADD Multitasker (I get bored easily). So even with that setup I would still like the iPad at my side for social, quick web lookup etc.
        Linux Love
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        i would suppose these ceo don't want to look fashionable, but probably simply get it. other then our poor zdnet pundit larry here.
        Linux Love
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        @jhughesy Thanks Dancho, I was about to install Safari on my Windows machine but now I won't.
        Arabalar
    • agreed

      @rvassar
      i would suppose these ceo don't want to look fashionable, but probably simply get it. other then our poor zdnet pundit larry here.
      banned from zdnet
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        @banned from zdnet I remember how Live Mesh was going to be an application development platform where apps would run in Live Desktop or on Windows computers that had Mesh installed. It had such promise. They even talked of using a Windows Home Server for massive storage for Live Mesh. Now they've watered this down to the point where it will do less than Dropbox. Dropbox also does 2GB for free and does mobile devices. The option to buy more storage is clear and you aren't locked into a single platform. Why would I use Live Sync? - <a href="http://www.arabaoyunlarimiz.gen.tr/">araba oyunlari</a> <a href="http://www.doraoyunlari.net/">dora oyunlari</a> <a href="http://www.barbie.gen.tr/">barbie oyunlari</a>
        RahinBen
    • RE: Tech bigwigs in love with Apple's iPad, push business case

      @rvassar
      *shrug*
      1,000,000 PCs get sold per day according to intel.
      rengek
      • Funny,

        @rengek: I didn't know that Intel made PC's.
        Snooki_smoosh_smoosh
      • RE: Tech bigwigs in love with Apple's iPad, push business case

        @rengek

        How many of those are for $10 on eBay? This is where they all belong.
        comp_indiana