Are Nvidia graphics getting cored out of Apple laptops?

Are Nvidia graphics getting cored out of Apple laptops?

Summary: It looks like Nvidia may be getting shot on both sides when it comes to Apple and graphics solutions for its laptops. The result could be that the green giant is out of most Apple notebooks in 2011, with AMD and Intel dividing the spoils.

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TOPICS: Apple, Laptops
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It looks like Nvidia may be getting shot on both sides when it comes to Apple and graphics solutions for its laptops. The result could be that the green giant is out of most Apple notebooks in 2011, with AMD and Intel dividing the spoils.

Already rumors have been flying that Apple is satisfied enough with the integrated graphics in Intel's forthcoming Sandy Bridge processors that it will eschew Nvidia on the low end (well, low end for Apple). Now Fudzilla is reporting that its sources believe AMD will deepen its relationship with Apple by selling its Mobility Radeon cards to the computing giant for new MacBook Pros. We've already seen that the Mobility Radeon 6900HD series is coming in a forthcoming Alienware laptop, and it would provide a huge boost over the GeForce GT 330M cards in the current MBPs.

Nvidia would apparently still provide the graphics for MacBook Airs, and it's unclear how much money it stands to lose if it's shut out of the other MacBooks. Fudzilla also believes AMD probably wouldn't be making much out of a deal with Apple since it tends to sell its mobile GPUs for a loss to gain market share. Still, such a choice would make a notable public statement, one Nvidia likely doesn't need the world to hear. We'll probably know more next month when Steve Jobs delivers his annual MacWorld keynote.

Topics: Apple, Laptops

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  • Intel GPUs !

    Urrggggg !
    Alan Smithie
  • RE: Are Nvidia graphics getting cored out of Apple laptops?

    Seriously, intel integrated graphics ?!?!?!?<br>That will be one sorry laptop.<br><br>Ever configure a computer. Notice how on every configuration the cheapest configuration on graphics is intel integrated graphics. There's a reason for that and its not because intel has streamlined their production process.
    rengek
    • RE: Are Nvidia graphics getting cored out of Apple laptops?

      @rengek I know what you mean. I had a machine with the integrated intel GMA 900 graphics adapter and it was MISERABLE. In fact, when people asked me what to look for in a desktop or notebook computer, one of the few things I told them to avoid like the plague was any mention of intel graphics.

      HOWEVER,

      The graphics that are coming in the Sandy Bridge architecture from intel are in NO WAY COMPARABLE to anything intel has offered before. Performance is on par with NVidia 330M in many/most cases.

      Please visit tomshardware.com or Anandtech for reviews and benchmarks on these upcoming chips. They look promising.

      Believe it or not, this is actually a very good move for Apple.

      For Apple, battery life is king in their mobile products, and the new integrated GPUs from intel allow for performance on par with current Apple offerings while using substantially less power. This means better battery life, and/or reduced weight.

      Expect to see the integrated graphics appear in addition to discrete graphics on higher end machines. The only point of contention/possible drawback is whether or not these integrated chips will support the OpenCL features of OSX. But it would be quite rare for a consumer of the entry-level machines to have any use for OpenCL.
      lelandhendrix@...
  • Clueless

    So, Alan and rengek, I assume you are personally familiar with Sandy Bridge and its graphics capabilities. While I have not yet had my hands on a laptop with the new chipset, I have installed a great many machines (both laptop and desktop) with the Core i processors with the newer video technology and have been quite impressed. No, I would not want to play 3D FPS games on one of those, but how many Mac users do that anyway? For business apps and HD video, the new offerings from Intel are more than sufficient.
    itpro_z
  • RE: Are Nvidia graphics getting cored out of Apple laptops?

    I think the business people at Apple are looking at ways to maximize profits at the expense of quality. I wonder how long before they fire Steve Jobs again.
    sharkboyjohn
    • RE: Are Nvidia graphics getting cored out of Apple laptops?

      @sharkboyjohn That should't be possible, since he is the CEO--not the CEO John Scully who fired him forever ago.

      Plus, the company is more profitable that ever, and he was just named CEO of the DECADE by WSJ's MarketWatch. He's not going anywhere.

      Plus, see my post above on why this is, by all indications, a good move.
      lelandhendrix@...
  • RE: Are Nvidia graphics getting cored out of Apple laptops?

    Yes.
    james347
  • 2 Jumps of logic

    1st, Intel making decent graphics has been announced how many times now just to come up with more low end garbage they have been peddling for years. 2nd jump is assuming Apple will spend the money to get the nice AMD chip Alienware is using and not go for a cheaper low end chip, like Apple does 90% or more of the time. People in the IT world should know better than to bet against empirical data and corp patterns.
    pawwof
  • RE: Are Nvidia graphics getting cored out of Apple laptops?

    MacWorld is no longer, so don't hold your breath for a Jobs keynote.
    MPickard9