ZDNet Education

Christopher Dawson

Adobe gets creative: Touch Apps and the Creative Cloud

By | December 7, 2011, 8:41am PST

Summary: Adobe does it again, this time with a cool set of tools that begs for students to be creative (and learn a thing or two about pro design on the way).

Every time I write about Adobe software (which I use daily), I always feel compelled to preface my post with some justification of the cost. It’s no secret that Adobe software, even with educational licensing deals, is not cheap, and much of this column focuses on high-value, low-cost technology that can have a real impact on students and teachers. Adobe always gets the high-value, high-impact part of the equation right, but not so much on the low cost. It’s never enough to stop me from recommending it if you have the curriculum, hardware, and instructional expertise to use it well, but I still always cringe slightly as I write glowing reviews of pricey software, no matter how superb it might be.

Despite having just taken up a whole paragraph talking about it, I don’t actually need such a caveat for Adobe’s Touch Apps. At $10 a piece, these apps are an easy add-on to any Android 1:1 tablet deployment (iOS versions are on their way soon). Interestingly, the apps aren’t meant to be mini-CS 5.5 knockoffs. While there is, in fact, a Photoshop Touch app, along with five other apps, these are designed from the ground up to be creative tools with a great touch interface.

More than that, while Adobe’s Touch apps will no doubt find their way into the toolkits of artists and designers, they beg to be used in an instructional setting. Let’s take a step back though and then I’ll explain why these are so well suited to education.

The Touch Apps include the following:

  • Photoshop Touch - A photo editing, exploration, and touchup tool
  • Adobe Debut - A presentation tool for projects designed in the Apps or from the Creative Cloud (more on that later)
  • Proto - A rapid prototyping and wireframing tool for interactive websites
  • Collage - My favorite: A tool for creating “moodboards” the aggregate video, text, images, and drawings to convey an idea
  • Ideas - A vector drawing tool
  • Kuler - My second favorite: a tool for capturing, remixing, and creating color palettes from scratch or from existing photos

A few important things to note:

  1. Adobe has designed these from the ground up as touch applications. They’re brilliant because of the very tactile, interactive nature of using them.
  2. Integration with Adobe’s Creative Cloud, a relatively new offering, adds quite a bit of power to the apps as well as to other Adobe products. Color palettes created in Kuler, for example, can be imported into Photoshop. Similarly, proprietary Adobe file types stored in the Creative Cloud can be used directly in the apps (.psd Photoshop files, for instance).
  3. The Touch Apps can stand alone, but practically beg to be used with Creative Suite 5 or 5.5, letting users be creative in new ways with their tablets that aren’t natural or possible with CS and then take these bits of creativity and use the heck out of them in pro-level software.
  4. The touch apps aren’t for cheap tablets. These are processor-intensive and anything less than a dual-core need not apply.

So where does the educational component come in? Obviously, allowing tactile and visual learners to have new creative outlets is very compelling. For a very low cost, students can learn to express ideas in a variety of ways, whether in a formal artistic setting or across the curriculum.

From a career preparedness perspective, though, students have a very easy entry point into design concepts. Photoshop, for example, supports layering very well and makes it very simple to explore concepts like saturation and exposure. The key tools for manipulating images and adding design elements to a variety of projects are all there as well, so that software like CS 5.5, which has a fairly steep learning curve, will have familiar functions and actions if and when students want to step up to professional work.

If I had one complaint it would be that the Apps aren’t sufficiently aware of each other. While they integrate brilliantly via the Creative Cloud and any digital assets you have stored on Facebook or Google, each requires you to log in separately to the services. It isn’t a big deal, but it’s a pain to log into your Creative Cloud account three times to first edit a photo, then pull a new color palette from it, then implement that pallet in a design.

That quibble aside, though, the Touch Apps would make a fine (and cost-effective) addition to any 1:1 tablet deployment and would be as useful in the 6th grade as they would be in a college-level art and design courses.

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Chris Dawson is a freelance writer and consultant with years of experience in educational technology and web-based systems. In 2011, he became the Vice President of Marketing for WizIQ, Inc., a virtual classroom and learning network SaaS provider.

Disclosure

Christopher Dawson

Christopher Dawson is the Vice President of Marketing for WizIQ, Inc., by day and a freelance writer and educational technology consultant by night. Well, most of his colleagues at WizIQ are based in India, so really he's working with them whenever he can stay awake. He has worked for his local school district as a teacher and technology director, for the Johns Hopkins University School of Public Health, and for Biogen, Inc. (now Biogen-IDEC, Inc.). He has also consulted with STATNet and Cytyc Corporation and retains close ties with X2 Development Corporation (now owned by Follett Software, the supplier of the student information system he administered for several years). Follett is paying him a monthly honorarium to act as a presenter for their "SIS Voices for Student Achievement" community (he produces occasional blog posts and hosts a monthly webinar on the use of student information systems to inform data-driven instruction and school-wide change. He regularly purchases and/or recommends Dell hardware. This is because Dell makes good hardware and has truly committed itself to education in innovative ways, particularly with their "Connected Classroom" initiative. It isn't because he has dealings with the company through his role at WizIQ (which he does) or because they have provided him with long-term loans of a variety of equipment for in-depth testing (which they have). Intel (reference designer for the Classmate PCs he has implemented in his local schools) has provided him with long-term loans of Classmate PCs for testing, as have Dell and Lenovo with their educational offerings. He may report on any of these companies as his experiences with them have direct bearing on educational technology; positive reports are not necessarily an endorsement and he receives no direct financial compensation from these companies or any others. Intel paid all expenses for his attendance at the 2009 Intel Classmate PC Ecosystem Summit which he attended as the sole representative of the technology press. He was invited to attend in 2010 but his wife would have killed him if he spent 3 days in Vegas geeking out and left her home alone with a new baby. Acer provided him with a 50% discount on an Aspire One netbook in early 2009 after he tested it for 30 days through their educational seed program. He liked the netbook at the time but it has since broken and sits unused in his office. Canonical sent him Ubuntu lanyards, t-shirts, and mousepads for his kids. He stole one of the lanyards and proudly hangs his keys from it and occasionally features his 8-year old wearing an oversized Ubuntu t-shirt on his Facebook profile. Gunnar Optiks sent him a pair of computer glasses to evaluate for a holiday gift guide. He is wearing them now as he types this because they never asked for them back and they rock out loud. Seriously - they work brilliantly and make it much easier to spend 20 hours a day staring at an LCD. If they ever asked for them back, he would fork over the $99 and buy a pair. Microsoft gave him 2 free copies of Office 2010 professional, a desktop clock, and a useless book on Office 2010 when he attended the launch of Office/Sharepoint 2010. He occasionally uses the SharePoint lanyard they gave him instead of the Ubuntu lanyard for his keys, but feels dirty afterwards. Adobe provided him with a pre-release version of the CS5 Master Collection for evaluation and ultimately provided a full, licensed copy for ongoing testing of educational applications of this admittedly expensive software. Like the Gunnars, if the license expires or they come out with CS6, he'd actually go out and buy it himself. Which is saying something, because he's actually pretty cheap. Any other companies wishing to send him cool things to evaluate, wear, or otherwise adorn his kids are more than welcome to; he promises to disclose it here if he keeps any of the stuff. Finally, because WizIQ is a virtual classroom and learning network provider, Chris, as VP of Marketing, frequently interacts with, seeks out deals with, and directly or indirectly competes with a whole lot of LMS, SIS, and other Education 2.0 companies. In general, he'll limit his reporting about these companies to news that does not impact his relationship with them or with WizIQ. If he reports on them, it's because what they are doing is newsworthy or worth the attention of his readers and not because he's trying to broker some deal, damage competition, or otherwise advance his position in his day job. LMS and SIS companies, along with other online learning communities, are a pretty important part of Ed Tech. If he stops reporting on them completely, there won't be a whole lot left. He'll be sure to call out any overt conflicts of interest if they are unavoidable. Finally, Follett Software Company pays him a little tiny honorarium every month to present on their SIS Voices webinars and to write the occasional blog or discussion thread for them. Since Follett recently bought X2 (maker of an awesome web-based SIS that Chris just happened to have used, served in advisory groups for, and frequently reported on), this is probably also worth disclosing.

Biography

Christopher Dawson

Christopher Dawson grew up in Seattle, back in the days of pre-antitrust Microsoft, coffeeshops owned by something other than Starbucks, and really loud, inarticulate music. He escaped to the right coast in the early 90's and received a degree in Information Systems from Johns Hopkins University. While there, he began a career in health and educational information systems, with a focus on clinical trials and related statistical programming and database modeling. This focus led him to several positions at Johns Hopkins, a couple-year stint in private industry, teaching high school math and technology, and 2 years as the technology director for his local school district. Most recently, he started his own consulting business and is now the Vice President of Marketing for WizIQ, Inc., a virtual classroom and learning network provider. He lives with his wife, five kids (yes, 5), 2 dogs, and a hateful cat in a small town in north-central Massachusetts. Although he is no longer teaching, his roles with WizIQ and ZDNet allow him to continue helping students and teachers add value to education with technology rather than merely adding to the bottom line.
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Great article and I, too, always cringe when I speak about Adobe; but for a different reason.
Adobe is not a friendly company to deal with - almost as bad as Microsoft - even though it has millions of loyal users who dump tons of money from around the world on the company.
I cringe, too, whenever Adobe introduces a new product, as they seem to delight in thumbing their nose at Apple OS users. Like the Adobe Touch Apps for Android only.
Adobe likes to ignore the fact that it was Apple and its design-friendly OS who gained the following of the advertising industry, designers, printers, and other creative people and industries, and who are responsible for the success of Adobe.
I have always been told that Adobe had to ???Microsoftificate??? itself because Windows was the dominate OS in the market place.
With Adobe Touch Apps for Android only, am I to believe that there are more designers carrying Android units over iPad?
Time to cringe again!

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