frog creative chief: think outside the computer box

frog creative chief: think outside the computer box

Summary: frog's Mark Rolston presents a vision for omnipresent computing and what it will take to build it.

TOPICS: CXO, Hardware

Despite the power and knowledge they afford us, computers are boxes that restrict what we can do and take us out of the moment and away from human connection. The challenge and opportunity that lies ahead is how to get computers out of computing, said Mark Rolston, the chief creative officer at frog design.

Speaking yesterday in San Francisco at GigaOm's RoadMap conference, Rolston said that technologies like Apple's Siri voice recognition system and interactive projection displays are decoupling computing from the various boxes and devices we call computers.

“The room is the computer," he said as he described a future where computers are a set of externalized resources distributed across a room.

"I can talk to it and wave at it, type on a keyboard, and there might be are screens or cameras in the room. These [computers] compose in the moment as we need them and they are no more ornate than that moment needs," he said.

When you have an iPad, that's all you have-no more, no less. In Rolston's decoupled scenario, computing becomes more flexible, and available to become whatever the user needs for the function they need to fulfill.

The challenge for designers like those at frog is to figure out how to use the human body as an input device now that computers have eyes (e.g. Kinect) and ears (e.g. Siri). It will require a new skill set to discover how to instruct computers using human emphatic gestures and speech.

Rolston said that he is excited to face the challenge and potentially change the landscape of computing.

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  • RE: frog creative chief: think outside the computer box

    What they need instead of multiple aware computer scattered all over, is a small powerful connected device that can display onto glasses or contacts and speak through the ear piece of the glasses or an earphone, with embedded cameras that are aware of your surroundings and location! Once you have that you don't need the rest, if you look out the window of the taxi and want to see where your appointment is, it doesn't need smart glass in the taxi window, your device displays that on your eyes as you look in the right direction! Of course we will all sound like the people on the Capital steps since we will seem to be talking to ourselves a lot as we interact with our personal assistant!
  • RE: frog creative chief: think outside the computer box