Google hits one billion visitors per month

Google hits one billion visitors per month

Summary: In a first for any Internet company, Google hit one billion unique visitors in May.

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In a first for any Internet company, Google hit one billion unique visitors in May, according to the results of a comScore report first reported in the Wall Street Journal. Especially notable is the fact that Google beat Facebook to the milestone.

Google may have led May with an 8.4% boost in unique visitors that propelled them just over the one billion mark, but Microsoft was close behind with a 15% gain of its own to 905 million. Intriguingly, Facebook experienced an even larger percentage surge of 30%, netting them about 714 million users.

The comScore data is based on its "global measurement panel" of two million users. Think of it as an analogue to the way Nielsen families are used to calculate television viewership. And while comScore receives page view data from 90 or so of the top web content publishers, Google doesn't share theirs. So no, these numbers aren't gospel. But they're based in solid statistical realities.

Back in early 2006, when comScore started keeping track of these things, they placed Google at 496 million unique visitors per month. And Microsoft's MSN content network was number 1 with 539 million. Times change.

Obviously, this doesn't represent the ultimate victory of Google over its rivals: Facebook is still leading in terms of time spent on the website. Users logged 250 million minutes on Facebook in May alone, versus Google's 200 million and Microsoft's 204 million.

But it's very good news for the search engine's bottom line - every visitor is exposed to Google's contextual advertising, and they're building out that business as much as they can.

Topics: Browser, Google, Software Development

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13 comments
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  • RE: Google hits one billion visitors per month

    Time? Why would you need to spend time? You search your term, and click your link. Time means nothing to Google.
    Droid101
    • RE: Google hits one billion visitors per month

      @Droid101 Yeah, google specifically try to make search faster (instant, etc.).
      likehate534
      • Exactly!

        If Google's best effort is to make everything INSTANT, why users would be spending time in it's "product"?

        Contrary, FB tends to stupidize their users by trapping them looking photos of many people they maybe even don't know or playing boring 90's remaining games.
        What a waste of life!!
        nanomartin
  • RE: Google hits one billion visitors per month

    Oh yeah like a Billion is ALOT? How about a Trillion? Then I'll be impressed.
    googleisevil69
    • RE: Google hits one billion visitors per month

      @googleisevil69
      Unique ids? There are only 6 billion people in the world and many of them do not have computers.
      hoaxoner
      • RE: Google hits one billion visitors per month

        @hoaxoner Wow ! yes that is quite right !!!
        rajeevkm
      • RE: Google hits one billion visitors per month

        @hoaxoner
        perfect retort.
        rikasa
  • RE: Google hits one billion visitors per month

    Kudos to Google, great job.

    Hooah!
    daikon
  • RE: Google hits one billion visitors per month

    ?Google hits one billion visitors per month? ? lol!
    Aproneal32
  • I use Google and Bing, but I never pay attention to the advertising

    that might be presented in the results pages.

    I do, however, notice advertising on pages where I do a lot more reading, like in news articles or in blogs or in discussion forums. That's where advertising would be most effective. So, Google and Bing may be getting the hits, but the more effective advertising, at least for me, is elsewhere.
    adornoe
    • RE: Google hits one billion visitors per month

      @adornoe@... That's the most effective advertising, at least for google. The ads you don't even notice, but click anyway because they look like search results.
      Bucky24
      • You're misreading what I stated,

        and what I stated is that, I don't pay attention to advertising on the search results pages. Perhaps if they follow me to the pages that I clicked and placed their advertising there, then Google might get my attention to their ads. When it comes to Google and Bing, I do my searches, pick out a result (or more), and I'm off to the site that I clicked on. I couldn't tell you what was advertized, or who advertized. I don't care for advertising in those results pages. Now, if advertising is included in the list of results, I'm intelligent enough to catch most of those links and disregard them.
        adornoe
  • Oh wow!

    Huge story. This should of been on the front page of every new web site as well as newspapers.

    Not.
    Gis Bun