ie8 fix
madison

Hardware 2.0

Adrian Kingsley-Hughes

Microsoft: Don't forget, we've had voice control in Windows Phone for more than a year

By | November 26, 2011, 4:07am PST

Summary: But is it as good as Siri?

While everyone seems to be talking about Apple’s Siri voice control technology, Microsoft is keen to let us all know that it has had a similar feature baked into Windows Phone for more than a year.

Here’s a Forbes magazine interview with Microsoft’s Chief Research and Strategy Officer Craig Mundie where he reminds us not to be fooled by Apple’s marketing:

People are infatuated with Apple announcing it. It’s good marketing, but at least as the technological capability you could argue that Microsoft has had a similar capability in Windows Phones for more than a year, since Windows Phone 7 was introduced.

Here’s the video:

But is it as good as Apple’s Siri?

Well, the folks over at Australian tech blog TechAu aren’t that impressed with Microsoft’s ‘Tellme’ technology:

I don’t know about you, but that comparison seems overly biased to me. A better video demonstrating the voice capabilities of Windows Phone was put together by Tom Warren of Winrumors:

Where does Microsoft thing that ‘Tellme’ technology is going? Here’s what the Redmond giant think you’ll be able to do with voice control in the future:

Pretty cool, eh? Whether any of this will ever see light of day, who knows.

Microsoft has a problem when it comes to marketing. Apple introduced Siri to the world less than two weeks before the handset went on sale, and hordes of potential buyers knew about the technology (according to a few polls, it was the technology that sold the 4S to people). Microsoft on the other hand has to remind people that they’ve had something similar (although not as impressive) on its handsets for more than a year.

Once again, it shows the importance of marketing.

Related:

Kick off your day with ZDNet's daily e-mail newsletter. It's the freshest tech news and opinion, served hot. Get it.

Topics

Adrian Kingsley-Hughes is an internationally published technology author who has devoted over a decade to helping users get the most from technology.

Disclosure

Adrian Kingsley-Hughes

All opinions expressed on Hardware 2.0 are those of Adrian Kingsley-Hughes. Every effort is made to ensure that the information posted is accurate. If you have any comments, queries or corrections, please contact Adrian via the email link here. Any possible conflicts of interest will be posted below. [Updated: February 23, 2010] - Adrian Kingsley-Hughes has no business relationships, affiliations, investments, or other actual/potential conflicts of interest relating to the content posted so far on this blog.

Biography

Adrian Kingsley-Hughes

Adrian Kingsley-Hughes is an internationally published technology author who has devoted over a decade to helping users get the most from technology -- whether that be by learning to program, building a PC from a pile of parts, or helping them get the most from their new MP3 player or digital camera.

Adrian has authored/co-authored technical books on a variety of topics, ranging from programming to building and maintaining PCs. His most recent books include "Build the Ultimate Custom PC", "Beginning Programming" and "The PC Doctor's Fix It Yourself Guide". He has also written training manuals that have been used by a number of Fortune 500 companies.

Adrian also runs a popular blog under the name The PC Doctor, where he covers a range of computer-related topics -- from security to repairing and upgrading.

59
Comments

Join the conversation!

Just In

RE: Microsoft: Don't forget, we've had voice control in Windows Phone for more than a year
KBabcock75 30th Nov
@Richard Flude
Very true and why they are not considered a real play in the new mobile order. They are not a standard in this environment and can not compete on product innovation, their future looks is questionable here.
The TechAU blog is 100% correct. Mundie said they had similar capabilities to Siri over 1 year ago. No, they had a pretty good voice command system and dictation 1 year ago. They had nothing similar to Siri 1 year ago. In fact, the third concept video is very close to where Siri is today and not someplace in the distant MS future. For example: I can ask Siri "What is the terminal velocity of an unladen swallow" and it will give me an answer. Not a search but an answer.

I am betting Mundie actually takes the concept video at face value and sees (either through mis-information or delusion) TellMe like the concept video. As for the WinRumors demo, what is interesting is that Siri can use all of those commands (with the exception of opening apps) using the same grammer as TellMe. TellMe, cannot come close to using hte same grammer and context as Siri.
Microsoft has plenty of nice features in WP7, many that Apple don't have in iOS5 (XBox Live integration as an example). But they have nothing even close to Siri. By claiming otherwise they make their phone look weaker, not stronger. They should push the advantages they actually have, and not try and attack Apple where they are stronger!

This seems like a stupid policy.

Some will want Siri, nothing will dissuade them from the iPhone 4S - because even a limited exposure to the different voice technologies is enough to demonstrate the lead that Apple have here.

But Microsoft not making the most of their advantages (like the XBox Live integration) and instead trying to pretend they are ahead in all areas will mean some buyers will not choose WP7 when they might otherwise have done so.

That "future" video shows a tablet that appears to be running something like WP7, it sure as heck doesn't look like the Windows 8 beta...

Before we dismiss the Xbox Live integration, that's a Kinect controller in the future video. Of course, future videos are just that, fiction. Microsoft need to press any advantage they have, and work on their shortcomings, making videos won't achieve anything.

If you want to see what I mean, look at the time when Apple were making their "future" videos, then their products stagnated. Now the only videos are ones that demonstrate ACTUAL product, they just happen to look like the future!
@jeremychappell

100% agree. WP7 has some strong points. Office. XBox Live. Zune Marketplace for music for those that are into subscription services.

Show us the strengths.
@Bruizer .... the problem is that they are completely dumb and useless features.

Xbox Live integration? On a smartphone? Seriously? The only people who actually care about this feature are GAME ADDICTS. It is not even attractive to hard core gamers.

Zune Marketplace? Last I checked the brand is DEAD. The service is just temporary and will soon die due to lack of interest by users.

The only feature that MAY be attractive to some is Office 365 integration. Some people may be interested in MINOR editing of MS Office files. iOS has iWorks ... but you must pay for it and MSO files many not be fully supported (although it supports them better than any other non MS software). On the Android side .... lets be honest, Google Apps are garbage anybody who claims the contrary is completely delusional.
0 Votes
+ -
zunga marketplace?
theo_durcan 27th Nov
@Bruizer
the ultimate DMR stratagem?
stop paying and your music vanish...
0 Votes
+ -
It isn't spin
Richard Flude 26th Nov
Sadly MS believes what they are saying. They fail to understand competitors technology, and release concept videos as if they are product launches.

It's delussional, bizarre behavior for a company that appears without any direction at the moment.
@Richard Flude
Very true and why they are not considered a real play in the new mobile order. They are not a standard in this environment and can not compete on product innovation, their future looks is questionable here.
"Microsoft on the other hand has to remind people that they???ve had something similar (although not as impressive) on its handsets for more than a year."
Siri as an app has been on the iPhone/Touch for at least 1.5 years, maybe 2 yrs. Apple bought Siri in Apr. 2010. I seem to remember that the Siri app was sold in the App Store well before the purchase.
Microsoft didn't advertise TellMe not because of some lack of advertising vision, but for the same reason that voice command tech on all devices has not been advertised. Until Siri, it just wasn't good enough. Also, there are many edits in the above demo of TellMe.
Microsoft bought Tellme 5 years ago or so. They have some catching up to do for sure. I would like to see Tellme onboard and not in the cloud. MS Voice Command had always been onboard in the past. I'm not sure what Tellme gives us that is better than Voice Command was. What have they been doing in the past 5 years?
Is it me or are these microsoft "hey we do that too" pronouncements are getting kind of repetitive?
@Santeno

No it's only you, and those few who mistakenly believe Apple originally invented everything.

Apple never truly invented anything. They only re-invent, then claim original design.

~~~~~~~~~
There are two kinds of people, those who do the work and those who take the credit. Try to be in the first group; there is less competition there.
~ Indira Gandhi

We have always been shameless about stealing great ideas.
~ Steve Jobs
@WinTard
Oh "Me first" bragging is so boring. Me now is what matters to those in the market today.

What I don't get is how Mr. Mundie thought this was going to work out well.

If he isn't embarrassed because he might be wrong, he's embarrassed for all the money his company spent the last 12 months, emphasizing the view (and how their phone os meant you used your phone less) when it was the input method that was compelling.
@WinTard No it's only you, and those few who mistakenly believe Apple originally invented everything.

Apple never truly invented anything. They only re-invent, then claim original design.



Apple did not invent everything but they did invent quite a few things, tweaked a lot of other things, and combined a lot of those things into products that took their competitors by surprise. One of the things Microsoft is so famous for THEY did not invent either but blatantly stole. But go ahead and give Microsoft a free pass because they stole it from Apple.
@Santeno : errr. Because Apple sends out false reports/advertising saying that nobody else has features that the iPhone has.
@Gisabun generally Microsoft needs years to make a product work as advertised. Kind of like the tablet market, after a decade of Microsoft failing Apple shows up and sells more tablets in quarter, than the sum total of all windows tablets over the last decade.
I don't know why people think Siri is so good, it is average at voice recognition.
@Peter Perry but there is a huge difference between voice recognition and actual voice activated AI that RESPONDS to what you are asking.

MS talks about having it 1st .... they didn't. Both iOS and Android had "voice recognition" (as in voice activated features) for years before WP7 was released. But Siri is more than just voice recognition.
@wackoae

Tellme is not just voice recognition either. MS did not claim they had voice recognition first in this video. They simply state that Tellme has been in WP7 for over a year and has similar capabilities to Siri, both of which are true. The problem is that people twist it and start to argue stuff without actually understanding the facts.

Does WP7 Tellme have similar capabilities as Siri? Yes. You can have simple conversations with WP7 for certain things, even locally on the handset without a data connection to the Tellme servers.

Is WP7 Tellme currently as good as Siri? For some things, yes. For other things, not even close. That is the truth. Therefore Microsoft can legitimately claim that they had Siri-like capability for over a year, because they did. It's just that Siri is more advanced in it's capabilities.
@Peter Perry

It is that simple. I know you hate all things Apple with ever fiber of your being but saying Siri is average is laughable.
Removed comment myself. Hey, I can be wrong. Peace.
@FuzzyBunnySlippers Every single person I've seen using SIRI was to 'show off' it's features, which either failed at about 45% of the time, or simply wasn't necessary for day to day needs. That is my experience. All show, no GO. Very minimal people would use it to schedule an appointment, as the failure rate of correct information is even imparted.

Funny thing is everyone else is saying that Siri as 4 times more accurate as bing voice. Siri actually gives information while bing voice just does web searches. I do not know about you but when i want to schedule something for 10 am, I am not looking for teens that like anal.
@Peter Perry It's quite good - played with it on the wife's iPhone 4S. It does need some refinement and more capabilities but knowing Apple they will get there.
Sometimes it can return the focus to your product, but usually it just reinforces the fact that everyone ignored you the first time.
@matthew_maurice its even worse for Microsoft. Start with a UI that had been rejected twice before, then add on a poor implementation of a tech, that other competitors are doing well. When you make an inferior product (without the benefit of monopoly leverage), you have sales that resemble what we have seen here. When the marketshare is less than a rounding error, it is usually best to concede failure and move on.
@Rick_Kl

That ui is years ahead of the boring decades old icon grid that ios and to a lesser extend android are using. Boy I would love to get rid of ios on my ipad2 and being able to but the wp7 ui on it, the device would be so much more productive !
@sjaak327 show me objective data that backs up your claim. You cannot, because no such data exists. The metro interface does not increase productivity, if anything it reduces productivity, as people would spend more time looking at the UI for tweets
Whenever I look at demos of this "revolutionary" Siri, all I see is a revamp of the ELIZA program from decades ago done with voice recognition.

http://en.wikipedia.org/wiki/ELIZA
@jgm@...

You obviously don't understand either Eliza or Siri if you think they're at all the same.
@msalzberg

Neither do you.

~~~~~~~~~
Many people would rather die than think; in fact, most do.
~ Bertrand Russell
In the end voice command or any other single feature is not going to move a mobile OS market share much. What people have made abundently clear is that they want a highly capable, constantly evolving, open OS with the best possible integration with desktop and other devices. The market has spoken by buying Android devices at 2 1/2 times the rate of the nnext best selling phone on the market (and this with IOS having a huge head start). Siri looks like a useful addition to IOS but every phone Os will have something similar shortly, if that sort of voice interaction actually proves to be the best way. What it takes to make a mobile OS dominate the market is a huge group of companies working together to make the platform do what everyone needs done. Apple makes a great product that suits a limited number of users. Windows mobile is a significantly less refined and less capable product, that is coming very late to the game, from a company that few people any longer associate with innovation.
0 Votes
+ -
RE: Microsoft: Don't forget, we've had voice control in Windows Phone for more than a year
LoverockDavidson_-24231404894599612871915491754222 26th Nov
The problem is the media outlets decided not to focus on this key feature of WP7. When Apple announced Siri every news site in the world focused on it. That is being biased.
@LoverockDavidson_
Yeah. blame it on media. The problem with MS is that they have no original ideas, a company run by nerds and propeller heads...
@prof123

Actually the problem is ignorant people who fall for deceptive propaganda. Then regurgitate the doctrine like zombies.

While in fact, Microsoft has more distinguished fellows in their research labs, recipients of the Turing Award (the equivalent of Nobel's Prize for computer sciences) than any other software company on Planet Earth. That's where the true progress and evolution begins...

~~~~~~~~~
The greatest obstacle to discovery is not ignorance - it is the illusion of knowledge.
~ Daniel J. Boorstin

Well, when geek means that you???re willing to study things, and if you think science and engineering matter, then I plead guilty, gladly. Also, I kinda hang around with people who are like that. In our work, numbers give you the sense of scale, and then you meet the individual mothers and children and farmers. So yes, it???s good. If your culture doesn???t like geeks, you are in real trouble.
~ Globe-trotting philanthropist and former Microsoft CEO Bill Gates, in an interview with The Telegraph (United Kingdom), defends the honor of pencil-necks everywhere. http://www.telegraph.co.uk/technology/bill-gates/8073946/Bill-Gates-If-you-dont-like-geeks-youre-in-trouble..html
0 Votes
+ -
@prof123 It is a UI that is better sutted for the LeapFrog platform. Not for adults.

Some adults may like the ugly squares and don't understand that live tiles are battery drainers ..... but the majority of people around the world already rejected the UGLY interface. That is a very well known fact backed by the reality that after a year out, WP7 doesn't even have enough numbers to add up to one first day sale of an iPhone.
@LoverockDavidson_
Oh as if the media does not rely heavily on press releases from manufacturers.

Or would ignore who's buying the ads. Microsoft has the resources to get its message out.
@LoverockDavidson_
To focus on ideas or applications which are better than a competitors is no bias. Say for instance windows were to focus its Media Center capabilities with DVR capabilities and 1080I or P capabilities and 5.1 audio capabilities that deserves to be used in almost any high def or high quality media or theatre system out there. Front Row on Apple cannot compare and in fact on Lion was eliminated. Positives and negatives can be applied to both (or any operating) systems. When will fanboys of either operating systems find their gripes sound childish and unbecoming, and when will our ever closer approach to the number of the beast and machines overtaking man satisfy any of you?
"Microsoft has a problem when it comes to marketing. Apple introduced Siri to the world less than two weeks before the handset went on sale, and hordes of potential buyers knew about the technology "

Marketing failure? why is that? Msft spent HALF a BILLION $$$ on the launch of WP. That's equal to Apple's ENTIRE 2009 ad budget (Macs, iPods, iPhones, software, itunes, apple stores etc).

from the last stats I have which is a couple of years old Msft spent 2 to 3 times Apple's marketing budget . that does not even include the hundreds of millions spent by Msft's OEM Partners. (the DOZENs of OEMS and Carriers involved in WP7 phones didn't see the wonder of Msft's tellme to advertise it?)

I've read several other posts on the topic claiming that Msft's voice recog tech is ignored due to lack of marketing. And dozens of articles over the years that give the false impression that apple is just 'marketing'. Apple has near 10 times the profit of Dell yet spends LESS on advertising.

Fact is : It's very hard to market a sucky product. Good products almost sell themselves. apple's monster sales are due to PEOPLE RECOMMENDING the products to their friends more than anything else.

(I've been an art director in ad agencies: consumers are not stupid. They know it when you put lipstick on a pig)
@Davewrite

I call you on the bull! Proofs with independently verifiable links please?

Also as a priort art director in ad agencies, you must know advertising only works on feeble minds? The saving grace for you, is there are lots of clueless people out there.

For sure you've also heard of the Bandwagon Effect?

~~~~~~~~~
There's a new sucker born every minute...
{Marketing 101}
@WinTard

Tard a right name for you.

links? before you call people's post 'bull' why didn't you google? it's the age of the internet you know.

but if you are too stupid to use search here are examples (they are all over the net. I didn't put them in orginally because it makes the posts too long)

Fortune Magazine Apple, Msft ad budgets:
http://tech.fortune.cnn.com/2009/10/28/apples-2009-ad-budget-half-a-billion/

(Apple spent 501 million , Msft spent 1.4 Billion, Dell 811 million)

WP7 ad launch budget:
Techcrunch : "Microsoft To Pay More Than Half A Billion Dollars To Jump-Start Windows Phone 7"

http://techcrunch.com/2010/08/26/microsoft-half-billion-dollars-windows-phone-7/

(so half a billion is equal to the 501 million of Apple's entire 2009 ad budget. And that is just the Wp7 LAUNCH budget not on going marketing costs)

more:
techcrunch:
"For 2010, the companys advertising costs were $691 million. Thats up from $501 million last year... Apple continues their trend of lowering the percentage of revenues they spend on advertising.... its still less than half of what Microsoft spent on advertising "
@WinTard Also as a priort art director in ad agencies, you must know advertising only works on feeble minds? The saving grace for you, is there are lots of clueless people out there. So that is the reason so many people use Windows? For sure you've also heard of the Bandwagon Effect? fortunately that has not worked out as well as Ballmer had hoped. In a year the sales of Microsoft???s latest Lipstick on a pig product have declined. This is very disturbing, as it indicates people are staring to buy products based on merit, rather than just blindly buying the latest Microsoft product.
@WinTard
In a free market based economy (buy, sell, trade) the salesman who sells the most does win. If it takes advertising to do it oh well. The truly clueless are out there endorsing Occupy Wall street and anti capitalist politics. Windows also has quite an advertising campaign for 7. I wonder if thats helped Microsoft? Well.......Duh !!!!!!
I waited long enough for a good Windows phone, I will be upgrading my current phone to an iPhone this January. Unless Microsoft can do something amazing before than, I'm not taking the bait anymore. They have been playing catch-up for far to long now. Just when you think they have become on par with the field, Apple once again trumped them. I blame only Microsoft for this mess that they made. Instead of trying to surpass the iPhone, their mindset was to just make a better smartphone. Oh well! I'm still holding out before my upgrade that there will be a killer Windows phone by then. But, if not, iPhone it will be. I'll use it as my stop gap.
0 Votes
+ -
Hmmmm
Gisabun 26th Nov
Wonder how good it is when within a month the service was out of order for a few hours or so.
If MS didn't mention the feature with their WinPhone then it is their fault. Marketing fumbled the ball. However, Apple seems to be pushing the feature like they invented it [surprised it wasn't called "ivoice" or something like that].
But, it is a feature I would care about much either. It is just Apple [or MS] showing off another feature in what is just a gadget. A bit of laziness actually.
0 Votes
+ -
Too funny
Rick_Kl 26th Nov
Tom Warren must ave spent a lot of time editing that demo. Siri works better than tellme? ???This is news? Seriously who would have though Siri would perform better than tellme?
I've tried SIRI, after the first few minutes of asking it to answer drummed up foolishness and having a laugh at possible results, it grows tiresome and outside the scope of actual use cases. Have fun with it while you can. Meanwhile, the intrinsic 'use cases' are covered by both Android and WP7.
Removed... I owe Rick_Kl a beer, or beverage of choice. Cheers.
@FuzzyBunnySlippers Siri is the Apple solution, the one that actually works. It is the Microsoft tell me whatever that gets it wrong over 90% of the time. See the side by side demo. That has been repeated several times, with similar results. If you go by a prerecorded demo (that was edited to make it look quick and seamless) I guess there truly is a sucker born every minute.
@Rick_Kl
Siri and Tellme are different, for sure. However, Tellme is accurate for what it does. I use it all the time with near perfect results. Saying it is "wrong over 90% of the time" is a false statement.
@lippidp but based on what the rest of the world sees, tell me does not work well at all. Having to word things in a specific (Microsoft mandated) way, rather than speaking naturally, is well unnatural.
0 Votes
+ -
Before you can conduct a successful marketing campaign, you need a product worth marketing.

Tell Me works fine under ideal conditions, i.e. no background noise, precisely worded commands, etc. What makes SIRI remarkable is that it works in less than ideal conditions and accurately interprets commands spoken in plain English.

If Microsoft were to market Tell Me as a flagship feature, as Apple has done with SIRI, Tell Me would be the subject of ridicule. The only reason Apple can market SIRI as a flagship feature is because SIRI, although clearly not finished, works well enough to amaze and delight. The response to SIRI is "Wow! Give me more!". The response to Tell Me is "Meh, another half-baked attempt at voice recognition".

Join the conversation!

Formatting +
BB Codes - Note: HTML is not supported in forums
  • [b] Bold [/b]
  • [i] Italic [/i]
  • [u] Underline [/u]
  • [s] Strikethrough [/s]
  • [q] "Quote" [/q]
  • [ol][*] 1. Ordered List [/ol]
  • [ul][*] · Unordered List [/ul]
  • [pre] Preformat [/pre]
  • [quote] "Blockquote" [/quote]
ie8 fix
Click Here
ie8 fix

The best of ZDNet, delivered

ZDNet Newsletters

Get the best of ZDNet delivered straight to your inbox

Facebook Activity

White Papers, Webcasts, & Resources
ie8 fix
ie8 fix