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Data worth more in health mergers than software

By | August 17, 2010, 6:13am PDT

Summary: Health data banks are worth more than software in health IT mergers, and holders of data are moving to take advantage.

It seems that health data banks are worth more than software in health IT mergers, and holders of data are moving to take advantage.

Proof comes from Medco’s purchase of United BioSource Corp., which specializes in post-approval drug and device research. Medco is paying $730 million for UBC yet expects the deal to add to its earnings by next year.

In its press release, Medco said closely-held UBC had sales of $280 million last year, and that sales are growing 20 percent. In addition to seeing how products perform in the field, the company also performs cost-benefit and cost-effectiveness studies, a big market in Europe but something that’s coming to the U.S. under health reform.

The prospects of applying UBC research in these areas to insurers and the U.S. government made the deal appealing, Medco CEO David Snow said.

Perhaps in anticipation of such a gain, IMS Health brought in Ari Bousbib from United Technologies as its new CEO, replacing David Carlucci. IMS was taken private earlier this year by some private equity firms and Canada’s state pension system, which (unlike America’s Social Security system) has the power to take some of its money to the dog track, investing in private companies.

Canadian pensioners can expect some tidy gains down the road. In the coming merger frenzy, IMS Health is an important arms merchant of information for all sides, and could easily become a target itself.

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Disclosure

Dana Blankenhorn

Dana Blankenhorn has been a journalist, writer and part-time futurist for over 30 years. At the present moment I run only a personal blog in addition to my ZDNet open source blog. DanaBlankenhorn.Com has the subtitle The War Against Oil. In the past I have used it to write about political history, e-commerce, personal matters, some ideas related to open source, and The World of Always On, which is the idea of using sensors, motes and RFID to turn WiFi links into platforms for applications which live in the air. My IRA account at Schwab holds a few tech shares, most notably some Intel and Applied Materials, but there are no open source companies in it. I don’t even own any CBS stock.

Biography

Dana Blankenhorn

Dana Blankenhorn has been a business journalist since 1978, and has covered technology since 1982. He launched the Interactive Age Daily, the first daily coverage of the Internet to launch with a magazine, in September 1994.
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RE: Data worth more in health mergers than software
MedicalQuack 17th Aug 2010
You make some real valid points here about being the beholder of the data and being able to say who can use their algorithms to query today. On the Shire pharmaceutical inquiry by the FDA on a drug that has been out there for around 14 years in the news, I thought it was strange in the fact that the FDA did not ask the pharmacy benefit folks about the effectiveness of a drug that had been out there so long and even has generics? Being it was so long ago there has to be a lot of data out there:)

http://ducknetweb.blogspot.com/2010/08/shire-stated-they-did-submit-info-to.html

In the meantime with the inquiry, Shire looked at how much money they made from the product and it was not enough so based on this inquiry and the FDA pretty much wanting an expensive clinical trial on a drug that was on the market for the last 14 years just said ok, we give in. The product will be removed off the market, so now that leaves the generic guys out there dangling a bit too:)

Again, I think perhaps if they would have used the data of of the Pharmacy benefit managers or insurance data that could be made available, this maybe could have ended differently, but makes the point to go find the folks with the data bases and get your queries running as insurers have made statements in the last couple of years about their efforts on wanting to work with the FDA too.
0 Votes
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Earning 1% Might Be Enough
AMusnikow 17th Aug 2010
If Medco did not have to borrow the cash it paid for UBC, it may have been earning only 1%, given today's low interest rates. If so, and "Medco is paying $730 for UBC," UBC only has to earn more than $7.30 for "the deal to add to its earnings by next year."
Even if Medco is paying $730 million for UBC, UBC may only have to earn more than $7.30 million for "the deal to add to its earnings by next year."
0 Votes
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@AMusnikow Good catch. Sorry. Fixed.
0 Votes
+ -
You make some real valid points here about being the beholder of the data and being able to say who can use their algorithms to query today. On the Shire pharmaceutical inquiry by the FDA on a drug that has been out there for around 14 years in the news, I thought it was strange in the fact that the FDA did not ask the pharmacy benefit folks about the effectiveness of a drug that had been out there so long and even has generics? Being it was so long ago there has to be a lot of data out there:)

http://ducknetweb.blogspot.com/2010/08/shire-stated-they-did-submit-info-to.html

In the meantime with the inquiry, Shire looked at how much money they made from the product and it was not enough so based on this inquiry and the FDA pretty much wanting an expensive clinical trial on a drug that was on the market for the last 14 years just said ok, we give in. The product will be removed off the market, so now that leaves the generic guys out there dangling a bit too:)

Again, I think perhaps if they would have used the data of of the Pharmacy benefit managers or insurance data that could be made available, this maybe could have ended differently, but makes the point to go find the folks with the data bases and get your queries running as insurers have made statements in the last couple of years about their efforts on wanting to work with the FDA too.

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