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Intel buys Texas Instrument's cable modem business as part of set-top box strategy

By | August 16, 2010, 6:40pm PDT

Summary: Intel has made it clear that it wants in on the market for consumer electronics devices that connect to your HDTV, and it’s made a major move towards its goal with the announcement today that it’s purchased Texas Instrument’s cable modem product line, which includes the Puma 5 platform. It’s not a sexy acquisition, but [...]

Intel has made it clear that it wants in on the market for consumer electronics devices that connect to your HDTV, and it’s made a major move towards its goal with the announcement today that it’s purchased Texas Instrument’s cable modem product line, which includes the Puma 5 platform. It’s not a sexy acquisition, but it’s a pivotal one for getting Intel inside cable TV providers’ future set-top boxes.

Intel has been working on its living-room-friendly system-on-a-chip (SoC) products based on its Atom processors, though they haven’t really reached the living room yet. The purchase from TI may be an indication that the chip giant doesn’t want to rely solely on consumer devices offered at retail for this strategy; instead, Intel could be better off working with the cable companies that supply the majority of set-top boxes for the nation’s home theaters.

While the growth in “connected” home entertainment devices, including HDTVs, Blu-ray players, and streaming media players, hasn’t yet exploded, it’s obvious that the merging of Internet functions into the TV viewing process is where we’re headed. With this acquisition, Intel will lock horns with Cisco, which purchased Scientific Atlanta to tap into the same set-top market, to see who will power the next generation of cable boxes and modems.

Considering I’m still living with last-generation cable boxes in my home, I’m happy to see Intel bring some attention to this market. If I finally get a more advanced box as a result of the additional competition, I’m all for it.

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Sean Portnoy is a freelance technology journalist.

Disclosure

Sean Portnoy

Sean Portnoy is a freelance technology journalist; currently, all work that Sean does is on a contractural basis. Sean has also written corporate communications documents for CA.

Sean does not accept gifts from companies he covers. All hardware products he writes about are purchased with his own funds or are review units covered under formal loan agreements and are returned after the review is complete.

Biography

Sean Portnoy

Sean Portnoy started his tech writing career at ZDNet nearly a decade ago. He then spent several years as an editor at Computer Shopper magazine, most recently serving as online executive editor. He received a B.A. from Brown University and an M.A. from the University of Southern California.

Talkback Most Recent of 2 Talkback(s)

  • RE: Intel buys Texas Instrument's cable modem business as part of set-top box strategy
    Maybe this will provide the impetus to lower prices. DOCSIS 3.0 modems are still many times more expensive than their 2.0 predecessors, despite the fact that the 3.0 standard was released four years ago.
    ZDNet Gravatar
    Upbeatdad
    17th Aug 2010
  • RE: Intel buys Texas Instrument's cable modem business as part of set-top box strategy
    The challenge in the cable industry is not the protocol of DOCSIS 2.0 vs. DOCSIS 3.0, it is the stranglehold that Scientific Atlanta (Cisco) and General Instruments (Motorola) have on the encryption technology for connection to 95% of the households in the US. Unless your consumer device "plays nice" with a Cable Card access to this encryption (and will not have access to VoD or digital (vs. rapidly diminishing count of analog) channels), then you have no hope of being successful with your consumer device.

    The FCC attempted to make the CableCard a standard to allow an open market for consumer devices, but the Cable companies and their infrastructure have dragged their feet for over 10 years. The CableCard is a massive failure. The FCC was unable to bring the Cable companies and their suppliers to heel in creating an open consumer market. Future prospects are not promising.
    ZDNet Gravatar
    sailnfool
    17th Aug 2010

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