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Bing's U.S. search share creeps up to 8.9 percent

Microsoft's Bing is slowly but steadily gaining market share, according to new July numbers released by comScore this week.
Written by Mary Jo Foley, Senior Contributing Editor

Microsoft's Bing is slowly but steadily gaining market share, according to new July numbers released by comScore this week.

In June -- the month during which Microsoft launched its revamped Bing search engine -- Microsoft's share of the U.S. search query arena rose to 8.4 percent. (It was 8 percent in May, according to comScore.) In July, Bing's share rose again modestly, to 8.9 percent share, comScore said.

(comScore seemingly hasn't made these new figures publicly available yet, but is providing them to some individual and is discussing them with others.)

"The July gains appear to have come at the expense of both Google and Yahoo, which each saw their market share decline by .3 percent, to 64.7 percent and 19.3 percent," according to the New York Times. That 19.3 percent search share represents a new low for Yahoo.

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