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Microsoft Pink phones to debut as 'Kin'?

By | April 12, 2010, 8:10am PDT

Summary: I’ve seen a few reports this morning around the Web, citing a Verizon database entry, as evidence that Microsoft is going to be christening its Pink phones as “Kin.”

I’ve seen a few reports this morning around the Web, citing a Verizon database entry, as evidence that Microsoft is going to be christening its Pink phones as “Kin.”

When I just checked “www.kin.com,” the domain resolved to Bing.com, making me think there’s something to this naming “rumor.” I’d say Microsoft’s Pink team is going to be all in with Kin….

Update: Yep. It’s official. Pink is now known as “Kin.” There’s a Kin One and a Kin Two. And www.kin.com now resolves to the Microsoft Kin phone site.

Microsoft’s first Pink phones are set to be unveiled officially today (April 12). The phones have been a badly kept secret for some time. The final name, however, has been a secret right up until today.

The Pink phones are expected to be manufactured by Sharp, but to carry the Microsoft logo. So much for Microsoft execs’ repeated claims there wouldn’t be a Microsoft phone. (To be precise, Microsoft’s brass have denied there would be a Microsoft-made phone, but never would answer directly whether there would be a Microsoft-branded phone.) Verizon and Vodafone are expected to be the first Pink carriers and the Pink phones — unlike their Windows Phone 7 counterparts — are widely expected to ship before this month is out. (Windows Phone 7 devices, from a handful of Microsoft partners, are slated to debut in time for holiday 2010.)

I’ll be reporting later today about the Pink/Kin launch. If you want to watch the launch Webcast from the comfort of your own desk/phone, it will be Webcast starting at 1 p.m. ET.

What do you think of Kin as a name for the Sidekick successors, aimed primarily at the social-networking set of teens/20-somethings? I wasn’t a fan of the “Bing” name when Microsoft first unveiled it (I preferred “Kumo”), but it has grown on me. Kin — I’m on the fence….

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Topics

Mary Jo has covered the tech industry for more than 25 years for a variety of publications and Web sites, and is a frequent guest on radio, TV and podcasts, speaking about all things Microsoft-related. She is the author of Microsoft 2.0: How Microsoft plans to stay relevant in the post-Gates era (John Wiley & Sons, 2008).

Disclosure

Mary-Jo Foley

Freelance journalist/blogger Mary Jo Foley has nothing to disclose. WYSIWYG (what you see is what you get). I do not own Microsoft stock or stock in any of its partners or competitors. I have no business ventures that are sponsored by/funded by Microsoft or any of its partners or competitors.

Biography

Mary-Jo Foley

Mary Jo Foley has covered the tech industry for 25 years for a variety of publications, including ZDNet, eWeek and Baseline. She has kept close tabs on Microsoft strategy, products and technologies for the past 10 years. In the late 1990s, she penned the award-winning "At The Evil Empire" column for ZDNet, and more recently the Microsoft Watch blog for Ziff Davis.

Got a tip? Send her an email with your rants, rumors, tips and tattles. Confidentiality guaranteed.

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RE: Microsoft Pink phones to debut as 'Kin'?
jackson1984-24316069205748857739440257893812 10th Oct
I have not checked in correct right here for merely a smaller although simply just considering that I considered it had been getting monotonous, even though in essence the best latest posts are exceptional superior cheap authentic nfl jersey good quality i totally guess I will consist of you oh no- my frequently bloglist
0 Votes
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Ho-hum
ShazAmerica 12th Apr 2010
An increasingly irrelevant software company releases a 'me-too' phone three
years too late to be a contender. Pathetic. MS had no chance, none, in the
mobile race

today's Piper Jaffray poll of young adults proves it, MS has no mindshare with
young people.

0%, yes, zero percent of respondents in the poll said they would buy a Zune,
last fall 13% said they would, that means that MS has lost, not gained
mindshare. Or, it means our teens are getting smarter!

If MS can't talk a teen into getting an mp3 player, how the heck are they going
to compete against Apple's iPhone and Google's Android offerings?

MS is dead. Long live MS!
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Link
Badgered Updated - 12th Apr 2010

today's Piper Jaffray poll of young adults proves it, MS has no mindshare with
young people.

0%, yes, zero percent of respondents in the poll said they would buy a Zune,
last fall 13% said they would, that means that MS has lost, not gained
mindshare. Or, it means our teens are getting smarter!


Do you have a link to Today's survey? I can only find last years dated April 9, 2009 9:52 AM PDT.
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It was two different survey's
Bruizer 12th Apr 2010
The OP stated things a bit wrong...

http://gizmodo.com/5205782/survey-100-of-teens-want-an-ipod-
0-of-teens-want-any-other-player

That said, Pink does not make sense to me for this very reason. With
WinMo 7... WP7S... I mean WP7 just around the corner, I see this as a
distraction. WP7 actually looks like a very good design and this makes
me wonder if this is to put out something with the Danger investment
to make shareholders happy that MS did not waste TONS of money get
nothing in return.

In short, Pink sounds like a fiefdom project that does not fit in with
the rest of the organization...

We will see in 1 minute, I guess....
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Where is the proof
Rama.NET 12th Apr 2010
>>MS is dead. Long live MS!
I am seeing they are still up in the NYSE and NASDAQ.
You are one pathetic troll.
--Ram--
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Where's the proof you say?!
ShazAmerica 12th Apr 2010
9 years ago, MS had a market cap of 586 billion; Apple had one of 17 billion.

Today, MS is at, what 265B and Apple is 220B

Apple has rallied 3500% in the last seven years alone, MS investors have lost
money

instead of calling me a troll, you shouldve listened to me last month when
Apple was at 193 per share and I suggested my fellow forum members should
consider buying before the iPad debut. With Apple at 242 today you coulda
made yourself a pretty penny.

But go ahead and keep your money in that 'dead man walking' Microsoft
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I never said anything about Apple
Rama.NET 12th Apr 2010
You only mentioned. I don't remind that Apple got handsome amount to keep Microsoft Office for its platform a while back, because I know it is business. Today still Microsoft Windows is widely used PC platform and Microsoft Office is widely used Office program. So go ahead and mouth all bad about it, you only prove yourself as ignorant. I own iPhones, iPod Touches, Zune HDs, PCs, MacBook, Tablets and variety to tech tools and each has its own place here. And also i have invested into both unlike you.
--Ram--
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NT
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Why Pink ?
not of this world 12th Apr 2010
pink elephant

soft and pink

breast cancer awareness

Why the name Pink ?

Pigs are pink...
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It was just the codename for the product ...
de-void-21165590650301806002836337787023 12th Apr 2010
... whilst under development.

After all, you have to be able to call it something before all the branding and naming efforts are complete.
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Bing Phone?
jznoy-dallas 12th Apr 2010
If kin.com leads to bing possibly it will be MSFT's Bing Phone? Bing integrates messaging already and can call numbers from its search.
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Ugly! Outdated software. Ain't gonna sell.
The Danger is Microsoft 12th Apr 2010
iPhone has all the Apps that folks want - Twitter, Facebook, IM, Texting, etc. What is so original about Pink, er, Knip, er, Kin? Well, it has a Microsoft logo on it! Whoopie!!
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Talk about overshooting the mark...
storm14k 12th Apr 2010
I took a visit to the website and it looked like the
phones did nothing but show a bunch of pics, take pics,
and let you send the pics with some text to friends.
The screen just looks like a jumbled mess.

I mean I guess there are some teens that may get a kick
out of these phones....but why vs the other more
capable phones on the market. MS would have been better
off just sitting still until WP7. And if these are
somehow supposed to be a sign of whats to come they
might as well just leave the mobile market.
because they are targeting TEENS! At 35 I think they are cool devices but I would NEVER buy one. But I know some young people who would totally but these phones. Some teens won't, but many will.
Don't hate. Just work harder to design something people want!
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Most have either nothing or the free feature phone. This is probably targeted at those whose are more in the $8-$10/month data plan price range. Those who can afford the $80-$120/month data plan are the WP7/iphone market.
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RE: Microsoft Pink phones to debut as 'Kin'?
Loverock Davidson 12th Apr 2010
Kin, its simple and easy to remember, caters to everyone unlike Pink which would only cater to the female gender. The Kin Two looks pretty sweet, I especially like how the information is organized on the screen. I will definitely be looking into these phones a bit more when it comes time to upgrade.
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Zune, Bing amd Kin
GoPower 12th Apr 2010
Boring "Me To"s from the stale minds at Microsoft.
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And in other news...
callandor87 12th Apr 2010
Microsoft rumoured to announce a second iteration to the rumoured Kin, which will be called "Dle", and heavily integrated with Amazon.com.

Hardware and software will then be bundled together in an e-reader suite called "Kindle" and...

Ok not funny :P
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Wow, the Kin site is in Flash!
NamedUser2 12th Apr 2010
Couldn't believe my eyes... What do you make of it?
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Any prices on device and plans?
matthew_maurice 12th Apr 2010
It's going to have to be cheap, read:"free", with an easy-to-
get, read:"pay-as-you-go", plan. This device isn't going to
appeal on coolness, despite the hipster-based marketing
campaign. It's going to have to compete on being easy and
inexpensive. It may succeed, that teens/20s demo is
notoriously hard to read.
0 Votes
+ -
RE: Microsoft Pink phones to debut as 'Kin'?
jackson1984-24316069205748857739440257893812 10th Oct
I have not checked in correct right here for merely a smaller although simply just considering that I considered it had been getting monotonous, even though in essence the best latest posts are exceptional superior cheap authentic nfl jersey good quality i totally guess I will consist of you oh no- my frequently bloglist

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