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Microsoft readies tool for managing iPads, iPhones and Android devices

By | March 23, 2011, 11:11am PDT

Summary: SCCM 2012, when it ships later this year, is going to enable management for iPads, iPhones, Symbian devices, Android devices and Windows Phone 7 devices.

On day two of the Microsoft Management Summit (MMS), the Softies announced availability of a new beta of one of many products in its System Center family: System Center Configuration Manager (SCCM) 2012.

Ho hum? Not according to some of the folks attending and tweeting from the conference. SCCM 2012, when it ships later this year, is going to enable management for iPads, iPhones, Symbian devices, Android devices and Windows Phone 7 devices. That’s quite an expansion, given that SCCM 2007 only managed Windows Mobile devices.

Microsoft made available for download as of today, March 23, the second beta of SCCM 2012. (System Center Configuration Manager “assesses, deploys, and updates your servers, clients, and devices—across physical, virtual, distributed, and mobile environments,” as Microsoft explains it.) Microsoft also announced this week at MMS 2011 a beta of its System Center Virtual Machine Manager (SCVMM) 2012 product.

Microsoft is positioning SCCM 2012 as a product that epitomizes the “consumerization of IT” trend in which Microsoft execs are big believers. From the Microsoft Download site:

“Consumerization is a growing challenge for IT organizations. System Center Configuration Manager 2012 helps IT empower people to use the devices and applications they need to be productive, while maintaining corporate compliance and control. The boundaries between work and life have blurred to where people expect reliable, consistent access to corporate services from wherever they are, on any device they’re using. Using System Center Configuration Manager 2012, organizations can: Empower people to be productive from anywhere on whatever device they choose. This includes the wide range of devices that connect to Exchange ActiveSync, including Windows Phone, Symbian, iOS, and Android-based devices. Through the new application model, the best application experience can be delivered to the user based on their identity, their device, and their connection.”

My first thought when I heard that SCCM 2012 will enable management of iPads is that Microsoft may be undercutting its own argument that Windows-based slates and tablets are inherently better because IT managers can’t manage iPads as easily and well as they can Windows-based PCs and devices. If Microsoft makes enterprise management of iPads a key selling point, won’t the company be removing one of the advantages it claims for Windows slates?

Because different Microsoft teams have different masters — and different views of what’s needed to drive their respective businesses — one Microsoft product team may end up doing something that another team may not love. Example: The Bing team is continuing to roll out all kinds of mobile browser enhancements for iPhones and Android phones that Windows Phone 7 users won’t get until the end of this year. Another: The Office team has ported OneNote to the iPhone and may end up moving other Office apps to the iOS platform — a decision that may not be popular with the Windows team, which would prefer Office to remain a crown jewel for Windows users.

Update: My ZDNet UK colleague @sbisson noted that Microsoft is doing away with System Center Mobile Device Manager (SCMDM) and is positioning SCCM 2012 as its successor. However, SCCM 2012 doesn’t seem to offer the same set of features and granularity on the device management front as SCMDD does. I’ve asked Microsoft for confirmation and its migration/support plan for SCMDM customers. No word so far.

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Mary Jo has covered the tech industry for more than 25 years for a variety of publications and Web sites, and is a frequent guest on radio, TV and podcasts, speaking about all things Microsoft-related. She is the author of Microsoft 2.0: How Microsoft plans to stay relevant in the post-Gates era (John Wiley & Sons, 2008).

Disclosure

Mary-Jo Foley

Freelance journalist/blogger Mary Jo Foley has nothing to disclose. WYSIWYG (what you see is what you get). I do not own Microsoft stock or stock in any of its partners or competitors. I have no business ventures that are sponsored by/funded by Microsoft or any of its partners or competitors.

Biography

Mary-Jo Foley

Mary Jo Foley has covered the tech industry for 25 years for a variety of publications, including ZDNet, eWeek and Baseline. She has kept close tabs on Microsoft strategy, products and technologies for the past 10 years. In the late 1990s, she penned the award-winning "At The Evil Empire" column for ZDNet, and more recently the Microsoft Watch blog for Ziff Davis.

Got a tip? Send her an email with your rants, rumors, tips and tattles. Confidentiality guaranteed.

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RE: Microsoft readies tool for managing iPads, iPhones and Android devices
david warren 29th Nov
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Believe it or not
Michael Kelly 23rd Mar 2011
Moves like this will actually attract people to Microsoft products. The more they show they care about their customers' needs, the more people will want to be their customer.
@Michael Kelly

Exactly. I have been like this new trend with Microsoft to being open to other technologies outside of their own.

My organization is looking to using SCCM for it's management features. We are already a pretty heavy Microsoft shop and think we can dump some higher cost solutions and replace it with this and not lose any functionality. Microsoft also made their education licensing pricing much nicer on many of their products and can effectively cut down the license counts on some of their products like Windows and Office that we have to pay for by more than half. Budgets are tight but I am making a case to jump to getting the Full Enterprise CAL for my school district. Initially it may cost a bit more but the following year when renewals come up it will save tens of thousands of dollars each year for years to come.
@bobiroc
that many people here, probably mostly those who don't care for windows, tend to focus on up front costs as the selling factor. I never see talk of long term costs here in the talk backs. Even Google's site pages that compare their paid email service to Exchange only allow you to look at costs up to 3 years. And you can see the trend, even with Google's way over blown costs of Exchange admins and servers required, the costs break even at 3 years and the momentum is obviously toward exchange in cost savings after that point.
I feel the need to stress that the savings actually come sooner than 3 years many times. If you put in 3000 as your number of users with this Google "tool" you'll see they put several servers and exchange admins in the microsoft column. Really? For 3000 users? We manage 1000 users at one site with no dedicated Excahge Admin. All of the daily maintenance is done by operations at a low cost, it's dirt simple to add/remove/change mailboxes. We host 1000 mailboxes on one server. Well, enough on that, obviously Google is going to inflate the Exchange costs in their favor but even they can't make a good case when you look out 3 years.

We still have 80% of our users running Office 2000. The overall cost on the volume license purchased for that has come out at a few dollars per seat over 10, closing in on 11 years. Google's costs are static and perpetual. Well, they are bound to go up, so maybe static was not a good word.
In any case, where it the longer term thinking here? Or am I just witnessing an ABM phenomenon which includes a large number of people willing to forsake any bit of professionalism to spread misinformation about MS investments?
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My first thought when I heard that SCCM 2012 will enable management of iPads is that Microsoft may be undercutting its own argument that Windows-based slates.. high school diploma
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I agree
LiquidLearner 23rd Mar 2011
@Michael Kelly

I was quite surprised to read this and think it's great news. At least some departments in Microsoft are starting to accept the fact that Windows isn't the only platform out there. Perhaps IE10 for Android isn't such a stretch.
@LiquidLearner IE10 for Android? wha!?
Microsoft is slowly moving to portables.

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@Michael Kelly Microsoft also made their education licensing pricing much nicer on many of their products and can effectively cut down the license counts on some of their products like Windows and Office that we have to pay for by more than half. Budgets are tight but I am making a case to jump to getting the Full Enterprise CAL for my school district. Uebersetzung Japanisch Deutsch Uebersetzung Norwegisch Deutsch Uebersetzung Deutsch Schwedisch
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What is meant by Manage?
bobiroc 23rd Mar 2011
Are there details of any specifics on that. The little paragraph was kind of vague.
@bobiroc ... typically it means providing IT security management options to the devices such as enforcing password security with complexity, remote wipe/locate tools, and the like. I didn't read the full announcement yet to know the specifics, but I'm sure those are the beginning tools.
@GoodThings2Life

I was mainly looking at the line "the best application experience can be delivered to the user based on their identity" and wondering if that implied that the may have some sort of Active Directory integration maybe by using SCCM to associate mobile devices with specific users.
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Pretty Cool
gourab.mitra 23rd Mar 2011
Being open to other technologies can only result in good for the consumers. Way to go ,Microsoft!
This is actually great news for potential iPad Enterprise deployment in much the same fashion that having Microsoft Exchange tech incorporated into iPhone capabilities helped iPhone enterprise sales.
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Maybe
bobiroc 23rd Mar 2011
@kenosha7777

But I think it partially has to do with the negative feedback Microsoft got about not being very open to 3rd party technologies and especially the ones that could potentially compete with their offerings. I think Microsoft is on the right track as they seem to be more open to customer input and offering technologies based on that input and what consumers, businesses, and schools need.
@bobiroc: reason; they support their own technology even on competing platform. It is a clever thing to do.
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@bobiroc
LTV10 24th Mar 2011
You are one of the biggest critics of the iPad out there. Now you have less to whine about.

That needed to be pointed out to you. Big time.
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Re: iPad Critic
bobiroc 24th Mar 2011
@LTV10

You're right? I am a critic. I see them being marketed and purchased as a computer replacement and I base this information off the people that own one and their level of surprise when they hear it cannot do many things a regular computer can do. When people brag about their iPad they mainly brag about the games the play, the books they read, the videos they watch, etc.. so I think they are a better entertainment device than a productivity device.

But it is not just the iPad because overall I think the tablet market is young and needs to mature a bit before it can be widely accepted and integrated into enterprise. Of course that all depends on if the manufacturer of that tablet is willing to work with the needs of Enterprise. Like I mentioned below I think that tablets and specifically the iPad have very poor system in place making it near impossible for these things to be used for anything other than a personal toy. At least with Android based tablets we can copy the apps directly to the device and not have to use a proprietary iTunes interface which basically has no other method of payment than a individual credit card or gift cards. For the 45 - 50 or so iPads that my district bought we had to buy individual gift cards (one for each tablet) so it could be associated with a unique email address/Apple ID so that apps could be downloaded to it. Then we had the teachers and students using them use the gift card funds to buy music, movies and games. Then there are programs like the eBook readers that you have to have a credit card for because you cannot purchase books any other way due to the locked system Apple has. I am not alone in this because a few surrounding schools that I have spoken with are experiencing the same issues.

The couple teachers that are responsible using them have been round and round with Apple and are ready to give up on them.

So maybe if Apple wakes up and creates a model for enterprise/education then they can be a usable device. That goes for other tablets as well. Since the iPad is the most popular we will stick with them to try and realize what the needs of their customers are. I am not holding my breath though.
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@bobroc
LTV10 24th Mar 2011
You're right?

There's no question mark there. I am right.

Like I mentioned below I think that tablets and specifically the iPad have very poor system in place making it near impossible for these things to be used for anything other than a personal toy.

And SCCM is a major step towards enterprise for the iPad, just as Citrix was earlier on. That "personal toy" as you call it, will be the stepping stone towards the future and a way of not having to rely on using desktops all of the time. It will supplement the desktop, not replace it, and free us from being tethered to a mouse and keyboard all the time.

The possibilities for this are endless. This is just the beginning so open your eyes and stop being so narrow-minded. It may not suit all your needs right now but the future could be a different story.
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RE; Being Closed Minded
bobiroc 24th Mar 2011
@LTV10

There is a big difference with being closed minded as you say I am vs being a realist and practical which I am being. You yourself state that this is just the beginning for tablets and they "could" be a supplement to a desktop/notebook. It is these reasons I am being cautious and while some may feel that I am being restrictive and closed minded I am not. There are great potential dangers in jumping in too fast. It could cost a lot of money and waste a lot of time. So in cases of things like tablets smaller steps may be the wise way to go.
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Who needs Microsoft at all?
edtimes 23rd Mar 2011
Our company has gone 100% iPad and iPhone. Our employees are all ecstatic, mirroring Apple's customer satisfaction rates, we save a ton of money by not paying the M$ tax that everyone is forced to pay whenever they buy any sort of computing device, and we get off the M$ upgrade treadmill where every year, they release new versions of products and force us to pay again and again and again.

You avoid all of that by switching to Apple.
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@edtimes ... "not paying the M$ tax...."

That's just ignorant analysis. You traded one tax for a higher tax. That's like saying you're tired of paying the US IRS, so you're moving to Canada. The Apple tax is definitely higher. In fact, you're guaranteeing yourself an even bigger upgrade tax with hardware. Oh, you're on the iPhone4? Sorry, you'll have to upgrade to the iPhone 5 to have that flashy new feature. Yeah, you get software updates for a generation or two prior, but even that reaches a limit (and is true of ANY tech product), so really it's a moot point.

Not to mention, you're missing the point of the original article... the reason IT departments the world over like Microsoft so much (in spite of many things) is that we can actually keep our data secure and managed.
@GoodThings2Life "That's just ignorant analysis." No, that's parody. Read it again. Maybe the 2nd time you'll get it.
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if it's supposed to be parody, it lacks woefully because it's not funny at all.
Parody always goes over the top and is identifiable to most anyone, what editimes said is common for Apple fanatics. They are a parody themselves w/o knowing it.
  • Flagged
@edtimes
I give you one on this. You are very close to Mike Cox, but not at his level yet. grin
@edtimes

100% iPad and iPhone? For a whole company? Who's the liar now? Or is your company just a bunch kids playing with toys?

Oh and as far as who needs Microsoft? Apple does. Apple could have completely folded many years ago if Microsoft did not invest in them. And if any company is releasing new products every year making people feel that they need to upgrade it is definitely apple. New iPad, iPhone, and iGadget every year.

Get a Clue
@edtimes The problem is that there are no enterprise management tools for iPads, at least nothing along the lines of Apple Remote Desktop. Because of their DRM and ties to a specific iTunes account, it makes management difficult. Maybe this software will fill that gap.
@rag@...

I kind of hope it does. I am not against using the iPad or tablets but Businesses and Schools just need a easy way to make sure they are being used for their intended purpose and a way to make sure they have the software/apps they need and are up to date. Having all that information centrally so it can be looked up and evaluated is an absolute requirement.

Maybe some businesses and schools have plenty of IT staff to go around and check this stuff but I have yet to find a school that does. My district has 1200 teachers and staff and nearly 10,000 students and an IT Staff of about 15. To make matters worse only about 5 - 6 of that 15 really know what they are doing. The rest are old library aides or secretaries that just evolved into the job as technology grew. Most of them can barely turn a computer on.
@edtimes What were you saying, you were mumbling... Try taking Steve Jobs d**k out of your mouth before speaking.
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I didn't get the memo
Robert Hahn 23rd Mar 2011
So all these guys posting on here, claiming to be big-shot IT types with tens of thousands of devices under management, who told us they'd never deploy iPads because they can't be centrally managed... those guys didn't know about this? They don't rate the 'non-disclosure' briefing from Microsoft product management that the Really Important Customers get?

So those guys were all full of canal water. I thought so.
@Robert Hahn ... Umm, what the hell did you just say?

The people who have, like myself, insisted we will NEVER deploy the devices have said so precisely because the tools never previously existed to manage these third-party platforms which means we can't secure the devices and the data that flows to them.

NOW, as of today, Microsoft is announcing they are going to provide those tools (because frankly noone else will), and all the people on here are thrilled at the news, because it means we can (at least consider) satisfy our security requirements while accommodating our end-user desires.

So whatever I decipher from your comment is irrelevant.
@GoodThings2Life What you should have 'deciphered' from my comment is that if you swung anywhere near as big a bat as you would have us believe, you would not be learning of these capabilities the same day the public does. Big corporate accounts get 'roadmap' briefings and other planning aids from product management; it makes the customers feel important and it helps the product managers shave the burrs off before public release.

You can huff and puff all you want, but if you didn't know this was coming, you ain't gonna blow anyone's house down.
@Robert Hahn

It depends on the level of management. I think one of the biggest hurdles with iPads is App delivery and control. They are tied to iTunes and Apple has a very crappy model for enterprise and education institutions to try and manage multiple devices with many applications.
@bobiroc Bingo - you nailed it.
@Robert Hahn... that's hilarious, man! "big-shot IT types!" grin
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I read through all the published technet documentation and am very underwhelmed by what Microsoft is actually providing as far as mobile device support goes. The device enrollment process is only applicable to windows mobile and windows phone 7 devices. That means the management capabilities for non-microsoft OS devices will be significantly hampered. The management for non-enrolled devices is limited to a default activesync policy that applies to all other devices.

Will IT departments want to have the same policies for iOS as they have for Android and will they have universal policies for all of their users? Not likely, and it doesn't reflect the needs of today.
@giri.s

Exactly. It's pretty amazing Microsoft has no concept in what enterprise mobile support looks like and what is desired. it's not SCCM repackaged.
@MobileAdmin

And you do? Maybe you should enlighten everybody with your wisdom. Apple has no real tools for enterprise for their mobile devices and I do not see much in the android world either. RIM and Blackberry has a pretty nice setup but it is only for their devices.

Maybe this will not end up as the best solution but from what I have been digging up on SCCM2012 it looks promising and like a good start.
@bobiroc

Considering I have supported mobility at the Fortune 100 level for the past 10 years I think I have a good handle on what is needed and should be included when one is dealing with the support of thousands of mobile devices, add tablets to the mix and you see how few solutions are really out there.

The main issue is there is no consistent approach across every platform. At least with RIM's BES you know pretty much every setting can be applied across your Blackberry deployment. It's as close to a total solution as there is right now (and thus its popularity).

Apple, Google, HP, Microsoft etc all come up short as they do not provide the API support to control their device. Microsoft tried to do this with EAS (Exchange ActiveSync) but it's a mess with some devices leveraging some policies, some others, some just fooling EAS into thinking they comply. Microsoft should provide one EAS set and anything that wants to connect to Exchange needs to confirm or it cannot connect. Right now Apple, Android can check off the basic controls and call it a day. Thus the reason you see solutions like Good Technology, MobileIron getting so much interest as everyone is seeing the limitation of EAS and are doing a +1 approach.

SCCM can be a similar solution but I've had exposure to this since it was not part of the SMS suite and a stand alone product. It's primary for Windows Mobile (who very corporations even use anymore) and Microsoft will be limited to the same API support for other platforms just like all the other MDMs so the net is it will fail if you want mobile device management.

I also feel many confusing MDM with enforcement of security controls (password, auto lock, remote wipe). Those are table stakes and should be there regardless. Solutions need VPN type access for internal websites / SharePoint, Application deployment / upgrade, Intergration with other enterprise solutions (PBX, Lync etc)

Hope this enlighten you on things enterprise consider when looking to deploy and manage a mobility.
@giri.s

You have links to this technet documentation? Are you sure you are not reading on Configuration Manager 2007? SCCM 2012 is still in beta so I am not sure what documentation you could be referring to.
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Does this really help?
UrNotPayingAttention 23rd Mar 2011
It's definitely a needed tool... as to my knowledge there isn't a product out there that does what it should. I'm sorry, but E.A.S doesn't cut it.

And yeah for phones this is golden, but does it really help for tablets?

Seems to me, the companies that would have to have this type of mgmt tool in play (banks, hospitals, and the like), are severly frowned upon having wifi in house... So unless you're talking 3G w/ VPN, how effective (saleswise) will this be?

But, I guess give MS some cred for acknowledging that until they can compete w/ the other guy's phones/tablets, there may be money to be made managing the other guy's phones/tablets.
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Yawn
MobileAdmin 23rd Mar 2011
Pretty much a non event. There are very few enterprise using SCCM as it's complex and not cheap. Everyone is moving to an additional MDM (Mobile Device Management) solution to pair with RIM's BES. Good Technology, Mobile Iron, Zenprise etc. SCCM is overkill for most companies and is more useful for desktop management.

Why doesn't Microsoft take all the Mobile management and put them into Exchange (where they belong) or make a dedicated MDM as no one is going to buy SCCM to just manage mobile devices. Be interesting what they offer but they are limited to the same API's Apple, Android and others provide.

It's crazy how little Microsoft has actually done in mobility support since Exchange 2003 SP2 (2006). The window was there and they ignored the growing trend and RIM just provided what corporations wanted.
@MobileAdmin

You really do not know anything about what SCCM as whole is made for do you. There are already some of those management tools in exchange like the ability to remote wipe and lock out devices but SCCM is a whole suite to help manage and deploy computers, software and allow integration of all your management consoles into one System Center. You can even manage things like WSUS and Forefront and an enterprise class help desk system. I cannot speak for pricing for businesses but for education it is steal. Had a couple nice talks with a CDW rep a couple weeks ago and we could replace other services that are costing tens of thousands in renewal fees every year and get better services and integration.

So managing mobile devices is just one small part of SCCM.
@bobiroc

Fully understand SCCM as we use it heavily for our desktop environment. It's fantastic for those needs and yes you get a nice environment for central management for PC's.

This article is alluding to they will provide enterprise mobile device management and Microsoft thus far has failed at providing that at the level RIM and now others are providing. Yes SCCM can do some of the same management but it's very expensive for the full boat and not as simple as standing up a MDM if your focus is mobile device control.
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RE: Microsoft readies tool for managing iPads, iPhones and Android devices
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