Microsoft to offer a small-business version of Office 2010, after all

By | June 29, 2010, 9:22am PDT

Microsoft is preparing to launch a new Office 2010 SKU, known as Office Small Business Basics 2010, that will be targeted primarily at users in selected emerging markets.

The Smart-max.de site has a screen shot mentioning the coming suite (and are the ones who alerted me to it). The new Small Business Basics SKU includes Word, Excel, Outlook and OneNote,a ccording to the Smart-max folks.

I asked Microsoft for more details about the Office Small Business Basics SKU (a k a, stock-keeping unit, or, in other words, a specific bundle) and received back a no comment. I’m betting the Softies are planning to use the Microsoft Worldwide Partner Conference as the announcement venue for the new SKU.

When the company unveiled Office 2010’s planned pricing and SKU line up earlier this year, company officials stressed that Microsoft’s goal was to move toward fewer, simpler SKUs. The three primary Office 2010 SKUs are Home and Student, Home and Business and Professional. (There are also Office 2010 Standard, Professional Plus and Starter SKUs, as well, but they are secondary, in terms of Microsoft’s Office 2010 marketing push.)

When I did a Web search for “Office Small Business Basics 2010,” I found a few mentions of it — as well as a few other SKUs — among folks who were seeking more information on volume-license versions of Office. The “Mondo” edition is likely the one that Microsoft provides to its OEM partners that is a roll-up of all the SKUs (as has been the case with previous versions of Office.) There’s also an Office Personal 2010 SKU listed. Microsoft officials were willing to comment on that SKU. From a spokesperson:

“Microsoft Office Personal 2010 is a suite for Japanese consumers only. It includes Word 2010, Excel 2010, and Outlook 2010. It also includes Office IME 2010 (Input Method Editor) to input Japanese characters. Office Personal 2010 is available through retail and from OEMs.”

Anyone know more about the Office Small Business Basics 2010 release? I had thought Microsoft had decided against doing an Office 2010 SKU specific to the small-business market, as it has been touting the Office Professional 2010 SKU as the replacement for the Office 2007 Small Business edition.

Kick off your day with ZDNet's daily e-mail newsletter. It's the freshest tech news and opinion, served hot. Get it.

Topics

Mary Jo has covered the tech industry for more than 25 years for a variety of publications and Web sites, and is a frequent guest on radio, TV and podcasts, speaking about all things Microsoft-related. She is the author of Microsoft 2.0: How Microsoft plans to stay relevant in the post-Gates era (John Wiley & Sons, 2008).

Disclosure

Mary-Jo Foley

Freelance journalist/blogger Mary Jo Foley has nothing to disclose. WYSIWYG (what you see is what you get). I do not own Microsoft stock or stock in any of its partners or competitors. I have no business ventures that are sponsored by/funded by Microsoft or any of its partners or competitors.

Biography

Mary-Jo Foley

Mary Jo Foley has covered the tech industry for 25 years for a variety of publications, including ZDNet, eWeek and Baseline. She has kept close tabs on Microsoft strategy, products and technologies for the past 10 years. In the late 1990s, she penned the award-winning "At The Evil Empire" column for ZDNet, and more recently the Microsoft Watch blog for Ziff Davis.

Got a tip? Send her an email with your rants, rumors, tips and tattles. Confidentiality guaranteed.

Talkback Most Recent of 12 Talkback(s)

  • PowerPoint
    PowerPoint is noticeably missing. I'd consider it to be more important than OneNote.
    ZDNet Gravatar
    Daniel Breslauer
    29th Jun 2010
  • RE: Microsoft to offer a small-business version of Office 2010, after all
    Maybe posts by new users should be checked before appearing, until they reach 50 posts or so, after which this restriction can be lifted. That would solve the issue entirely.
    ZDNet Gravatar
    Daniel Breslauer
    29th Jun 2010
  • They could set up . . .
    @Daniel575

    recaptcha for a post. I'd put up with that if it got rid of that nonsense . . .
    ZDNet Gravatar
    JLHenry
    30th Jun 2010
  • Gotta love MS speek
    "company officials stressed that Microsoft?s goal was to move toward fewer, simpler SKUs."

    Office 2010 Home and Student
    Office 2010 Home and Business
    Office 2010 Professional.
    Office 2010 Standard
    Office 2010 Professional Plus
    Office 2010 Starter
    Office 2010 Professional Academic

    Then add 32 & 64-bit versions, nice way to simplify guys;-)
    ZDNet Gravatar
    Richard Flude
    29th Jun 2010
  • RE: Microsoft to offer a small-business version of Office 2010, after all
    @Richard Flude

    The software included in each version is clearly marked and available for comparison. I love how so many claim confusion about the different versions of Windows and Office but some of these same people say that all the distros of Linux and OpenSource software "X"are easy to follow.
    ZDNet Gravatar
    bobiroc
    29th Jun 2010
  • Motive, my good man, MOTIVE!
    @bobiroc
    The many distros of Linux are there to serve the user. On the other hand, the many SKUs of Microsoft wares are there to better bleed the user.

    A simple concept easily understood by all save a "softie".
    ZDNet Gravatar
    Ole Man
    30th Jun 2010
  • RE: Microsoft to offer a small-business version of Office 2010, after all
    @bobiroc
    Let's see, that's 14 versions, not counting Office For Apple. Gotta keep the SKU engineers happy.

    :p
    ZDNet Gravatar
    ahh so
    30th Jun 2010
  • RE: Microsoft to offer a small-business version of Office 2010, after all
    @Richard Flude
    Sure the SKU list was simplified, they got rid of lower priced (lower PROFIT!) upgrade SKU.

    PS: You forgot the "Product card" medialess versions. The Product card eliminates the need for them "wasting" money on media and fancy packaging, higher PROFIT margin. They got rid of the upgrade option to make things simpler for we poor confused consumers.

    Sure the new system is "better", for example 2010 Home & Student "full" version allows 3 installs for $130-160. The 2007 upgrade which ran around $90, is now replaced by a $120 "medialess" version which allows only 1 install. See, isn't that MUCH better (for the MS bottom line of course, you silly, that is the only important thing. come-on, really)!

    MS marketing, more than many others, works on the principle of the "Big Lie" (of course they don't call it that!). If you say it often enough, loud enough, it must be "true". MS has told us repeatedly that their 2010 product line has been "simplified", so it must be true.
    ZDNet Gravatar
    Ron_007
    30th Jun 2010
  • Pay as You Go Office?
    The problem with all these SKUs is that one of them is probably perfect for you, but you can never figure out which one! It would be interesting to see MS move to a 'Pay as you Go' model, where you just buy the apps that you need (and the more you buy, the cheaper the per app price gets). Imagine Word, Powerpoint, Outlook, Excel and One Note @ $50 each, or 3 for $129, 4 for $159 etc...

    It could make a lot more sense for consumers!
    ZDNet Gravatar
    willpe
    30th Jun 2010
  • RE: Microsoft to offer a small-business version of Office 2010, after all
    Using Office 2010 Professional Plus x64 on my Windows 7 machine, I just love OneNote, it's awesome!!
    ZDNet Gravatar
    shellcodes_coder
    30th Jun 2010
  • RE: Microsoft to offer a small-business version of Office 2010, after all
    Howdy, your website online is essentially great, I've a an individual dilemma to fit your mulberry bags requires happy Did u use Wordpress or 1 other script, could you empower me ?
    ZDNet Gravatar
    jackson1984-24316069205748857739440257893812
    9th Oct
  • RE: Microsoft to offer a small-business version of Office 2010, after all
    Hey what a excellent submit I've encounter and really feel football jersey me We have been hunting out for this equivalent types of guide for previously weekly and barely stumbled on this. Thanks an awesome offer and will search for considerably more postings from you.
    ZDNet Gravatar
    tomlin21-24319035676893835085146735905770
    11th Oct

Talkback - Tell Us What You Think

Formatting +
BB Codes - Note: HTML is not supported in forums
  • [b] Bold [/b]
  • [i] Italic [/i]
  • [u] Underline [/u]
  • [s] Strikethrough [/s]
  • [q] "Quote" [/q]
  • [ol][*] 1. Ordered List [/ol]
  • [ul][*] · Unordered List [/ul]
  • [pre] Preformat [/pre]
  • [quote] "Blockquote" [/quote]

The best of ZDNet, delivered

ZDNet Newsletters

Get the best of ZDNet delivered straight to your inbox

Facebook Activity

White Papers, Webcasts, & Resources