Windows Vista hits the 60-million-copies-sold milestone

Windows Vista hits the 60-million-copies-sold milestone

Summary: Between early May and the end of July, Microsoft sold another 20 million copies of Windows Vista, company officials revealed during the company's Financial Analyst Meeting on July 26. The new total number of copies sold (according to the Redmondians): 60 million.

TOPICS: Windows, Microsoft

I predicted Microsoft would hit the 60-million-copies-sold mark with Windows Vista around July 1. On July 26, at its annual Financial Analyst Meeting (FAM), Microsoft officials acknowledged the company has hit that milestone.

At the end of the fist 100 days of sales, at the start of May, Microsoft said it had sold 40 million copies of its client operating system.

With Vista, "We've eclipsed the entire Apple installed base in the first five months of sales," Kevin Turner, Microsoft's Chief Operating Officer, told attendees of FAM.

Turner shared other new Vista statistics on July 26, including:

  • 2.1 million devices now work with Vista
  • More than 11,000 Vista-logo'd devices are now on the market
  • 2,000 applications now have earned the Windows Vista logos
  • More than 70 business-focused enterprise applications have been made Vista-compatible since the product launched in late January
  • More than 42 million Vista seats are now covered under volume licensing deals. (However, "Windows Volume Licensing annuity penetration" is only at 19 percent currently, Turner admitted. Microsoft is pushing hard to grow this number, he said.)
  • Over the next three years, Microsoft expects more than half of Windows PC unit growth to come from emerging markets.

There's been a lot of negative press around Vista in mainstream media and blogs, as of late. Microsoft is well aware it needs to pull out the stops to counter perceptions that the product has been a flop.

Topics: Windows, Microsoft


Mary Jo has covered the tech industry for 30 years for a variety of publications and Web sites, and is a frequent guest on radio, TV and podcasts, speaking about all things Microsoft-related. She is the author of Microsoft 2.0: How Microsoft plans to stay relevant in the post-Gates era (John Wiley & Sons, 2008).

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  • Apple's numbers?

    So would it be safe to say that Apple's installed base is no more than 60 Million in total? If so, wow, 1 billion compared to 60 Million.
  • find if funny they thought they need to mention Apple at all...

    the 90% market share giant feels it needs to compare itself to the 6% market share pee wee. do they see some dynamics in the market that they feel they need to respond to?

    • As funny as Apple

      having to mention the Zune every time the iPod is brought up in finacial releases (or sales meetings)

      to paraphrase: the 62% market share giant feels it needs to compare itself to the 4% market share pee wee. do they see some dynamics in the market that they feel they need to respond to?

      • you know not really...

        I can understand Apple doing it because in spite of their dominance in DAPs... overall they are a much smaller company and are still primarily a computer manufacture and would like to use the halo effect of their iPod business to carry over into their computer business... i.e. prestige, brand recognition, trust etc. in iPods business helps to make their computer business more a legit alternative.. making MS technology look dated and sub par even if it's in another market devalues the MS brand across the board, further enhancing Apple as an alternative... so i understand what Apple's doing and it makes perfect sense to me... in real terms they are still the little guy..

        i think i understand what MS is doing too.. i think they've finally woken up and have seen that thing ARE really changing attitudes are changing, what Apple is doing is actually getting some traction and MS is starting to address that before it gets too out of control
        • Hehe, Apple zealots crack me up!!

          [i]in real terms they are still the little guy[/i]

          No, in real terms, they are [b]not[/b] the little guy at all! They are a multi-billion multi-national company with a CEO who is a multi-billionaire. They are smaller than some companies, yes, but much larger than others. Quick, who is bigger: Apple or Dell? If you chose Dell, you would be wrong. Apple has twice the market cap of a Dell. Funny how Apple (theoretically a hardware company) is held up as the "little" guy when compared to Microsoft (theoretically a software company) but when compared to its [b]real[/b] peers (you know, those in the hardware business), it towers over most of them in size:
          Apple: $126B
          HP: $122B
          Dell: $63B
          SanDisk (the #2 MP3 player producer): $12.48B
          Creative: $0.3B

          So Apple is the big guy. There is no "underdog" status. There is no "poor Apple is picked on by bigger companies, waaa waaa waaa". If anything, Dell needs to be given huge credit for [b]crushing[/b] Apple in computer sales even though it is half the size. Dell is David, Apple is Goliath. OUCH!!!! SanDisk and Creative are little ants and Apple is feeling the pinch. OUCH!!! [url=] Read it and weep. [/url]
          [i]Apple's 9.9% marketshare brings Apple back into the top 5 notebook retailers after it had dropped out in February.
          The MP3 marketshare, however, was a decline for Apple, who lost marketshare to SanDisk and Creative.[/i]

          Funny how being "small" is somehow an admirable trait when Apple is compared to Microsoft but it is conveniently ignored in all other comparisons. Double standard indeed!!
          • this is an Apple - Microsoft discussion... can you read!!

            nothing you wrote is even remotely relevant to what i wrote... we are discussing why MS and Apple mention each other in the adds, press releases etc... if you want to respond to my post... please.. actually respond to my post. if you want to talk about something completely different start you own thread.
  • A fairly meaningless statistic

    The number of copies of Vista that have been "sold" since its release is likely very
    closely correlated to the number of Windows PCs sold in the same period. A more
    interesting number would be how many retail versions have been sold, i.e. how many
    users are replacing an old copy with a new one.
    Fred Fredrickson
    • Why does the source of the sales mtter?

      A slae is a sale. Most of Apple's numbers are also from the sale of new computers also. You just can't spin your way out of this one.
  • Non-statistic

    Agree with Fred^2 ... 60 million windows PC's have been sold and they all had VISTA on them. So what?

    While M$'$ OS remains at its current quality level and delivery delay I am going to stick with my last strategy ...
    ... buy a new PC every 5 years just before the new OS release with the outgoing OS installed and with an upgrade option to the new. Dual boot.

    How about a ZDNET poll to try and find out how many people with VISTA bought the OS as opposed to a PC and are WOWED?

    O I bought a PC ... let me check what OS it came with.
    O I bought a PC and kept the option to run XP.
    O I bought VISTA :-(
    O I bought VISTA ... WOW!

    OK, that's two polls really ... I'm sure you marketeers can do the job properly.

  • Better numbers


    [b]Apple sold 1.76 million Macintosh computers during the quarter, a record for Mac sales in one quarter and up 33% from the year-earlier period.[/b]

    Dell has a successful launch of Linux machines and Apple sales set records in the wake of Vista's release.
    • Doesn't change anything.

      Vista out sold the entire installed Apple base in 100 days. They outsold the entire Linux base in the first week.
  • Vista 60 million sold

    I would think the better indicator of how well Vista is selling is the number of people who upgraded existing systems from XP to Vista. Those copies that are installed on new PCs may be a sale but not a choice. It would be better to know what percentage of buyers are satisfied with Vista's performance, whether the upgraded or bought new.
    • Vista-with-new can be a gain...

      ... if total sales for new computers increase. Though the ACer CEO was disappointed, new computer sales do appear to have gained.

      Another comparison is Microsoft's observation that Vista is being accepted in the enterprise twice as fast as XP in a comparable period of time. That's a projected 20% of possible sales - 80% sales not yet made - in the first year.
      The market is different but promising.
      Anton Philidor
    • Not needed anymore

      It would be fairly silly to upgrade an XP machine to Vista without juicing up the hardware in order to take advantage of the new look and feel. Other than the lock-down of features that make it harder to hack, there isn't much worth the price.

      But people get Vista with a new computer and so can see where the improvements are. I think that is the way most people buy things anyway. The small percentage who still act like computing is a hobby may choose to experiment a little, but that isn't very meaningful.
  • Growing new markets.

    As others have observed, almost all people buying new PC's will unhesitatingly accept whatever version of Windows is available. So the company will automatically produce substantial revenues.

    But existing markets saturate, and Microsoft wants not just to maintain huge profitability, but increase it.

    So this statement is important:

    "Over the next three years, Microsoft expects more than half of Windows PC unit growth to come from emerging markets."

    As countries grow more prosperous, they purchase more PC's. And, like their counterparts where PC's are already commonplace, the buyers will unhesitating choose the most recent version of Windows. It's what they've (illegally) grown accustomed to using.

    The network of people who pay Microsoft to use the company's software will include the entire Earth soon enough.

    And all this a gift from those who decided that a for-profit Unix-based operating system with a low price and similar features and responsiveness to users was beneath their attention. Microsoft was not too proud to accept ever-growing $ billions annually. The company can accept being so demeaned.
    Anton Philidor
  • Total agreement with the analysis

    The 60 million copies of Vista "sold" undoubtedly parallels the raw number of new Windows-based PCs sold by the industry during the same period. When you buy a new PC, unless you ask Dell specifically - LOL - you get some flavor of Vista installed, period.

    This is not the same thing as 60 million windows fanboys lining up at BestBuy, etc., to demand shrinkwrapped upgrade copies. That we know isn't happening. Corporate IT departments are running out to upgrade either.

    When you're a PC user who wants to replace their equipment, they're a captive audience, so the whole point of the article is moot.
    • but you're absolutely right - it is meaningless.

      What a BS article!
      So what? When you have no choice it's not something to celebrate despite the profit to MS.
      • You have choices

        Buy a Mac with OS X, a Dells with Linux, or a laptops with Linux at Walmart.

        What is preventing you from buying them? If you already have an XP license, buy a "naked PC" or one with Linux and then install XP on it.
  • New PC sales

    Which all goes to show it's new PC sales not upgrades and how many of those have rolled the PCs they bought back to XP? We have and so has my wife's business.
  • Read between the lines

    Notice what is NOT being said....

    How many of those copies of Vista ARE or REMAIN ACTIVATED??

    M$ has those numbers. They have the DB..

    Oh, there are many things that are not talked about...
    Old Timer 8080