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The Mobile Gadgeteer

Matthew Miller & Joel Evans

Hands-On: Hulu Plus

By | June 30, 2010, 6:07pm PDT

Summary: With the new Hulu Plus app, your TV viewing habits will forever change.

Yesterday Hulu announced that it would soon be offering a subscription-model version of its Hulu service for mobile devices.

While the subscription part is still locked up, the app became available on iTunes yesterday and I had a chance to test it out today.

The first thing I did was randomly try to play a show via WiFi. I picked Desperate Housewives since I knew the quality would be top notch. Surprisingly, the app played back the experience almost identically to the one that I enjoy from my desktop. I then shut off WiFi to see what the degraded experience would look like. It was definitely still watchable, but the quality took a major step down.

As for the interface, it’s very intuitive and has a special area just for the free stuff known as “Free Gallery”. Since the subscription portion is still invite-only, you can see the content available for a fee, but you can’t actually view it.

The only drawback I found so far with the app is that it doesn’t remember where you were if you exit. For example, I can play a show and then exit the app, but then when I open the app again, it will start playing the same show, but instead of playing at the point I had left off at, it starts the show over.

The above is a minor gripe, though, when you think of the experience being delivered for free to my mobile device.

I signed up and requested a preview invite, so I’ll report back once I’ve had a chance to test the subscription piece. So far, though, I’m really impressed with the functionality of Hulu Plus and plan to install it on my iPad next.

I can definitely see this app being a disrupter. While $10 a month may seem pricey, if you think of that as an alternative to paying for your monthly cable, it’s a small price to pay.

See more pics of the interface below:

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Topics

With more than a decade of mobile, Internet and wireless experience, Joel specializes in taking existing brands and technologies into the mobile and wireless space.

Disclosure

Joel Evans

Joel is a serial entrepreneur with his most recent business, CronkSoftware (cronksoftware.com), focusing on consulting and building games and applications for mobile devices. Joel has consulted for Microsoft’s Windows Mobile division and advises other companies on how to incorporate mobile into their existing brands and products. Joel purchases many of his devices and others are sent for review on a 30-day loaner basis and then returned to the supplier. If any devices are provided as “keeper” Joel will clearly disclose this in his reviews.

Biography

Joel Evans

With more than a decade of mobile, Internet and wireless experience, Joel specializes in taking existing brands, technologies and services into the mobile and wireless space. Joel is currently serving as the Managing Director of Cronk Software, Inc., a company he founded to offer full-service, end-to-end mobile strategy, design and development services.

Joel is the former founder and "Chief Geek" of Geek.com, a website praised by The New York Times, The Wall Street Journal, The Economist, and others as one of world's best sources of information for technology professionals and enthusiasts.

Joel also serves as a technology expert for a number of well-known publications and regularly advises corporations, analysts, journalists and bloggers on what the future of technology will bring. He brings decades of relationships with leading game publishers, online communities and publishers, along with both hardware and software product management and delivery expertise. Joel can be found online as "JoelGeek" and you can follow him on Twitter @JoelGeek.

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nice one
Robot34 22nd Oct
This is a really good post. Must admit that you are amongst the best bloggers I have read. Thanks for posting this informative article.
EGOL software innovation development company
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You're right...
blueskip 1st Jul 2010
This WILL change my viewing habits! I will stop viewing HULU if I have to pay for it. I will not pay for HULU and that's the way it's going to be PERIOD.
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RE: Hands-On: Hulu Plus
bproffit 1st Jul 2010
If Hulu expects me to pay for it, they're going to have to offer a whole lot more than a handful of episodes of shows.
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why would you buy the app?
Fletchguy 1st Jul 2010
I cant figure out why anyone would buy the apps? well maybe iphone users who have such limited phones. Phones that play flash get hulu direct and feree and have and if you have a slingbox you get all your home cable on your phone already so really no use unless your on a very old phone or an apple hell even rim is adding flash so hulus web site will work free on blackberries
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RE: Hands-On: Hulu Plus
bmgoodman 1st Jul 2010
How much streaming will you be able to do if you're on an AT&T 2 GB plan? That goes for Hulu, Slingbox, etc....
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Lacks Content
mowen3@... 1st Jul 2010
Why would I pay for a service that only has shows from the Major Networks. I can get an HD antenna and get the same shows for free. If the content increases enough to warrant me dumping cable, maybe I would pay for it.
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nice one
Robot34 22nd Oct
This is a really good post. Must admit that you are amongst the best bloggers I have read. Thanks for posting this informative article.
EGOL software innovation development company
0 Votes
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RE: Hands-On: Hulu Plus
kitkimes41@... 2nd Jul 2010
I assume you were kidding when you said that Hulu Plus was an alternative to cable. I can just see your wife and kids gathering around you to watch the latest episode of Chuck.
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