Facebook adds me-too feature - "People You May Know"

Facebook adds me-too feature - "People You May Know"

Summary: Facebook has quietly rolled out a new feature called "People You May Know", which, as the names suggests, attempts to identify members of the social networking site who you likely know but haven't actually "connected" with yet.

SHARE:

Facebook has quietly rolled out a new feature called "People You May Know", which, as the names suggests, attempts to identify members of the social networking site who you likely know but haven't actually "connected" with yet i.e. invited to be a "friend."

If you're a LinkedIn user, then the new functionality will be all too familiar -- the business-oriented social networking site offers an identical feature with the same name! Having said that, LinkedIn recently copied one of Facebook's most innovative features: the news feed that aggregates 'friend' updates and activity on the site.

Perhaps, however, the broader takeaway is that almost all social networking features are easily replicated, resulting in the broad functionality being a commodity. The end result is that it's often the network effects only that distinguish one service from another.

Facebook adds me-too feature - “People You May Know”

(image via CNET)

Topics: Social Enterprise, Collaboration

Kick off your day with ZDNet's daily email newsletter. It's the freshest tech news and opinion, served hot. Get it.

Talkback

3 comments
Log in or register to join the discussion
  • People you may know

    Didn't this rollout happen months ago already? I've come across it as early as January if memory serves.
    theoxygenthief
    • You could be right

      It's a somewhat buried feature - so you could well be right. I came across it via news.com. Either way, LinkedIn had it first, I'm pretty sure.
      Steve O'Hear
  • RE: Facebook adds me-too feature -

    Hey Steve you have to check out Virtudex.com It???s the best business social network. Invite only so here is a pass code - 1Z1code
    spamer