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Charlie Rose and John Doerr on disruptive innovation, Steve Jobs, and Google TV

By | May 24, 2010, 7:03am PDT

Summary: Mike Arrington and Erick Schonfeld opened TechCrunch Disrupt in the abandoned 80,000 sq. ft office of Merrill Lynch in the Lower West Village of NYC this morning. It was a harsh reminder that mighty businesses and powerful companies can eventually become empty shells. The phone you bought today is gonna be out of date in six months. [...]

Mike Arrington and Erick Schonfeld opened TechCrunch Disrupt in the abandoned 80,000 sq. ft office of Merrill Lynch in the Lower West Village of NYC this morning.

It was a harsh reminder that mighty businesses and powerful companies can eventually become empty shells.

Opening remarks

The phone you bought today is gonna be out of date in six months. As media becomes digital, the economics of disruption are hitting everyone. Zynga has made Kleiner Perkins more money faster than any other investment in their history.

Charlie Rose and John Doerr

TechCrunch says that there are three waves of disruption: the first is personal computing, the second wave is the Internet, and the third wave is social networking.

John Doerr explains how the web is changing:

The third wave of disruption is social and mobile. We could be on the verge of reinventing the web. Instead of the web being documents and websites, it can be people, education, and relationships.

One of the really important drivers is applications; Steve Jobs taught us this. We have a whole new app economy, and that’s transforming everything. The iPad isn’t just a new iPod; it’s bigger than that.


The iPad is not a computer, it’s part of a wave of “immersive new kinds of magical surfaces” -John Doerr #tcdisruptless than a minute ago via Twitter for BlackBerry®

What do Steve Jobs, Bill Gates, and Mark Zuckerberg have in common? These guys are missionaries, they are pulled by passion. Mercenaries are sprinting; the missionaries stress the culture.

30 million people are playing Farmville at any given time. That is more than all of the people in the state of California. But how can you bring those people to do something useful, together?

John Doerr and Charlie Rose

History tells us that the web’s success has been through strong, ownable network effects. The value of the network goes up exponentially as it becomes more social.

Google TV will change media for the better. It will give you a different view of things on the screen: watching a football game, click on that player running across the screen and learn about him.

But what’s “disruptive” mean?

Disruptive innovation is a “term used in business and technology literature to describe innovations that improve a product or service in ways that the market does not expect, typically by lowering price or designing for a different set of consumers.[Wikipedia]

There is another technology that is interesting: when will you become emersive with the medium? Instead of taking the “web” and having websites be framed, this is a kind of cool, fluid experience. Apple cover flow, Cooliris… we will look back in time and say that the iPhone interface was from the stone age. The potential of the digital revolution in education has not yet begun to take shape.

MG Siegler has a great writeup on this session on TechCrunch

Andrew Nusca has a more detailed look at this talk.

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Topics

Andrew Mager is a hacker advocate at Spotify in New York City.

Disclosure

Andrew Mager

Andrew Mager works for Spotify.

Biography

Andrew Mager

Andrew Mager is a hacker advocate at Spotify in New York City. Before moving to NY, Andrew worked at SimpleGeo & Ning in San Francisco. Previously, he was an associate technical producer at CBS Interactive. Andrew studied print & electronic journalism at Virginia Tech, where he created a student-run online news publication called Planet Blacksburg.

In 2006, Andrew interned at ESPN in Bristol, CT, working for the Sports Production team doing Javascript and SQL experiments. Prior to that, he worked at the WSLS-TV NBC 10 in Roanoke, VA, as a web intern. In his freshman year of college, Andrew worked at the local ESPN Radio station answering phone calls and writing scripts for the local afternoon talk show.

Follow @mager on Twitter.

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RE: Charlie Rose and John Doerr on disruptive innovation, Steve Jobs, and Google TV
JACOBSONR 14th Oct
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its of value only to apple. there turned out to be nothing "imersive" or even novel or interesting about the much hyped ipad. It actually turned out quite disappointing other than its afore mentioned ability to extract cash from the brainless, and even many of them have found it not well suited to mobile life and now leave it on the shelf under a pile of buyers remorse while prefering to use their phones or laptops for their every day scenarios.
@Johnny Vegas This isn't quite the dumbest comment I've read this week, but is the dumbest in relation to Doerr's intuitive take on the iPad.

The people you deride as "brainless" range from tech CEOs to a Bay Area woman on a limited income and no credit card - who saved up the $500 cash to buy hers.

I'm a fan of the real Johnny Vegas, but I doubt he would be so fatuous even when he was drinking.

Microsoft spent 10 years heralding the dawn of the tablet computer, but failed to do the deals or put any of the infrastructure in place to make it happen.

Apple have done all that and will therefore own this game in the same way they did with portable music players and smartphones.

Whilst lacking the ability to see this situation for what it is isn't actually a crime, maybe pontificating before thinking should be.
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