Will the iPhone 5 matter to CIOs?

Moderated by Lawrence Dignan | September 17, 2012 -- 07:00 GMT (00:00 PDT)

Summary: Will the iPhone continue to be the smartphone of choice among executives? Or will CIOs be looking with renewed interest at Windows 8 devices?

Jason Hiner

Jason Hiner




Steve Ranger

Steve Ranger

Best Argument: No


Audience Favored: No (78%)

The moderator has delivered a final verdict.

Opening Statements

Winning over CIOs different from winning over CEOs

Jason Hiner: Almost in spite of itself, Apple has become a powerful player in the enterprise with the iPhone and the iPad. The iPhone 5 doesn’t do much to make itself more attractive to businesses and their IT departments, but it also doesn’t do anything that’s likely to slow the momentum that it has among executives and business professionals.

Apple does very little to cater to IT departments. It does just enough to keep CIOs from being able to reject it, but not enough to really make CIOs happy. That’s why a lot of CIOs are excited about the next generation of Windows 8-powered tablets and smartphones. Windows devices are simply a lot more manageable for IT and Microsoft is a better corporate partner.

However, even if the next-generation Windows devices deliver and CIOs love them, winning over CIOs is a much different game than winning over CEOs. The iPhone will continue to be the smartphone of choice among executives and average business professionals because it is still the easiest smartphone to use, it still has the best apps, the price is still right, and it’s available on more wireless carriers than ever.

CIOs have just been marking time with the iPhone

Steve Ranger Until now many CIOs have reluctantly tolerated the iPhones and iPads that have infiltrated the enterprise. CIOs have put up with iPhones - despite their traditional suspicion of consumer handsets -- because they couldn’t offer a decent alternative. Until now.

But this year, the somewhat underwhelming iPhone 5 launch is sandwiched between two other events that will be of far more significance for many CIOs: the unveiling of Nokia 920 and the launch of Microsoft Surface.

As a result of this pincer movement, the iPhone 5, with its bigger screen and remodelled connector may not be enough to persuade CIOs to build their device strategy around Apple.

Many CIOs have been waiting for a rival to the iPhone and iPad combination that complements their existing, Windows-based desktop infrastructure. The lack of a must-have feature for business users in the iPhone 5 means CIOs will be looking with renewed interest at Windows 8 devices instead.


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  • ha, 100% voted no

    Never seen that before

    Now the thing with the new iPhone, is that if you are already using an iPhone, or have already decided to convert to the iPhone, than its a good choice for you. However, the new iPhone will probably not win over any new converts.

    Hey, I mean, if the iPhone 4s wasn't enough to convince you to switch from say a blackberry, or even a Symbian, than the 5, is probably not enough to make you change your mind. But if you already want to switch, and by all means, get the 5.
    Reply 3 Votes I'm for No
    • 100% voted No

      Guess you haven't noticed all the anti-Apple bile on zdnet, huh?
      Reply Vote I'm Undecided
      • ?

        I find ZDNET to be pro Apple. It's time for Authors to stop the bias towards Apple and stop using them as a gauge to compare other platforms. I'll take my WP7.5 and soon to be WP8 device up against Apple and their Eco-System any day of the week. Because I'm all about productivity and then play....not the other way around.
        Reply 1 Vote I'm Undecided
        • Wow, is this a record?

          Degenerated into a pointless flame war in the first three posts. It's almost amusing...almost.
          Reply Vote I'm Undecided
        • Pro-Apple?

          I guess you have missed all the Anti-Apple articles. All the "gate" issues, where they focus on Apple and ignore Microsoft's shortcomings. Apple was labeled Evil for having a local data buffer too large, yet Microaoft was never called out for sending GPS coordinates, WiFi router info, and a unique Identifier back to Microsoft servers. Or even worse you could track a WP 7 phone on Bing maps simply by entering the phones Wifi address. Yet not one story on ZDNet, at Microsoft's request. but that'sbeen happening for several years...
          Troll Hunter J
          Reply Vote I'm Undecided
    • apple is not interested in the opinion of the CIOS

      a bunch of people with ancient ideas..... we sell devices... millions of them ... we do not need CIOS opinions nor their decisions...

      We are in windows 8 and they still use xp... and windows 2003 server if not 2000... or snow leopard if not tiger...
      Reply Vote I'm Undecided
      • And that will be Apple's downfall.

        Any company who isn't interested in it's customers because it believes it is better than them because it sells millions of it's products inevitably fails as a company, and seriously damages it's brand in the long term.

        And quite why you think you're Apple in your post is beyond me. Do you have a mental illness that makes you think you're a multi national company?

        And finally, do you think Apple itself does not have executives.

        In a perverse way, you're actually insulting the very company you're trying to defend. Outstanding.
        Reply Vote I'm Undecided
  • Some Aspects Yes

    From an adoption perspective likely not for iOS.
    From an adoption perspective for new pushy Android users, yes unless your company already supports It.
    Where it will impact is new hardware, no longer global, fragmentation concerns and modification of existing in-house apps for those sites that use them. We already have iOS6 for development, but now new hardware too.

    The overall impact may be minimal, but it could be big and it will impact.
    Reply Vote I'm Undecided
  • Doubtful.


    I suppose Jason's argument will be "BYOD." Although to be honest I'm about sick of hearing BYOD all over the place at this point.

    Truth be known, I doubt it. The iPhone isn't exactly a business phone, and any businesses that have an iPhone probably won't benefit a while lot from the upgrade. They'll likely phase it in slowly as a replacement for the old phone, rather than rush to get the new phone in.

    Most of the new features seem to be centered around watching videos. Unless you happen to be working for Hollywood, I don't really see the business case for the iPhone 5.
    Reply 1 Vote I'm for No
    • beside RIM, there are no "business phones"

      Having xbox live on a phone prevents it from being an effective business phone. Having it send data dumps back to Microsoft, prevents it from being a secure phone. Having a terrible Ui is the third strike, which makes it a non starter
      Troll Hunter J
      Reply Vote I'm Undecided