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Pointless updates leads to pointless data gathering
Clarks USA posted this update on 5th July assuming many would make a long weekend out of the 4th July celebrations.
Almost 500 people liked the post perhaps giving Clarks some valuable data intelligence. Some commenters did take the opportunity to say how great their Clarks shoes were giving the brand some much more useful feedback about the products.
Listen to your users Facebook
Facebook Marketing posted an update about reaching new customers with Facebook Ads. Unfortunately the link given did not work.
Even though most of the comments alert Facebook to the broken link, it has not still been fixed. Facebook itself are not listening to its customers.