Google Drive storage prices slashed; now starts at $1.99 for 100GB

Google Drive storage prices slashed; now starts at $1.99 for 100GB

Summary: The freebie option will stay put at 15GB of complimentary cloud storage space.


Rent. Airfare. The average gallon of milk. These prices all tend to go up on average.

That's not the case in the cloud business.

Amazon Web Services is already famous for routine nips and tucks around its cloud services portfolio, and Google Drive is no different.

The Mountain View, Calif.-based company announced on Thursday that it would be slashing Drive pricing, effective immediately.

Scott Johnston, a director of product management at Google, noted in a blog post that these price reductions were made possible thanks to new infrastructure improvements behind-the-scenes.

Here's a look at the new model:

  • $1.99 for 100 gigabytes (previously $4.99)
  • $9.99 for one terabyte (previously $49.99)
  • $99.99 for 10 terabytes and higher

The freebie option will stay put at 15 gigabytes of complimentary cloud storage space -- an attractive option compared to 10 gigabytes offered by Box and just two gigabytes offered by Dropbox.

To put these allotments into a perspective the average Internet user can understand, Johnston quipped that a terabyte alone would be "enough storage for you to take a selfie twice a day for the next 200 years and still have room left over for… shall we say… less important things."

The Google Apps team has been busy this week.

On Monday, the cloud-based suite of software introduced a new referral program rewarding $15 bonus per new user subscription. The program suggests a new strategy in taking on Microsoft Office 365.

More recently, Google Drive also launched a new online marketplaces dedicated to add-ons, introducing new editing and formatting functionality when producing documents or spreadsheets.

The program is still in developer preview mode, but it is gearing up to launch with more than 50 add-ons in tow, all built by partners using Google Apps Script.

Image via the Google Drive blog

Topics: Cloud, Google, Storage, Enterprise 2.0, Google Apps

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  • Cloud Storage Units for Rent

    Way better I must admit, but too bad this isn't yearly pricing! Maybe next year...
  • Is there a file size limit?

    say I wanted to store 2-4 GB video there?
    • 10GB

      file size limit on Google Drive is 10GB, so a 2-4 GB video is no problem.
  • About two weeks ago I finally decided to take the 100GB free for two years

    deal, since I got a chromebook a few months back. I figured after two years, worst case $4.99 wasn't bad, but i was betting that it would ether be cheaper or you'd get much more storage by then anyway. One week later and the price already chopped more than half.
    • another thing is if you upload your photos and videos

      at non-full resolution, it doesn't count toward your storage usage.

      So my account said like 1.2GB used. I downloaded all my photos and it was a 13GB download. At first I forgot why. The 1.2GB used was my misc google drive files.

      So I'm just saying, if all you do is save photos, you could make do with the free tier for ever.
      • Huh?

        Didn't get how 1.2GB became 13GB after download. If they were stored at less than full-resolution how did they grow after download? Or am I just missing something?
        Mike Marquis
        • That's why I was confused too even though I knew.

          When they get uploaded, if you turn off the option for "backup at full resolution", photos are shrunk to like 2K pixels max on the longest side. These are just family snapshots and video so its good enough.

          Such "lower res" photos do not add to your 15GB storage usage (or whatever tier of storage you have). A benefit for google+ photos users. So in effect I had 13 GB of 'hidden' photo files.

          All google services are tied to the same pool of storage. If I did not have any google drive files (the 1.2GB of non-photos), my storage would have said "0GB used", even though I have 13GB of photos.
          Make sense now?
          • Thanks

            Got it now.
            Mike Marquis
          • Google file formats also 'do not count'

            If you use the Google Drive document formats (i.e. Google Sheets, Google Docs, et cetera) those don't count towards your storage limits either. So you can have unlimited text documents, spreadsheets, presentations, et cetera.
  • Is that...

    ...a one-time fee? Yearly? Monthly? Daily??? Doesn't say...
    Chip Moody
    • That's per month

      100GB $1.99/month and so on.
  • What idiot would EVER use Google Drive????

    Directly from their Terms and Conditions:

    "Your Content in our Services: When you upload or otherwise submit content to our Services, you give Google (and those we work with) a worldwide license to use, host, store, reproduce, modify, create derivative works (such as those resulting from translations, adaptations or other changes that we make so that your content works better with our Services), communicate, publish, publicly perform, publicly display and distribute such content.

    The rights that you grant in this license are for the limited purpose of operating, promoting and improving our Services, and to develop new ones. This license continues even if you stop using our Services (for example, for a business listing that you have added to Google Maps)."

    The world would be a better place without Google....
    • Bad day

      Tomorrow may be better than today, get some sleep.
    • I don't agree

      Actually the World would be a better place without lawyers. The terms and conditions are written generically and so, so that ridiculous law-suits cannot be made against them. Take a look at the discussion about the mother suing Google for $65 charges because she let her 4 year-old have her phone. Not forgetting that many people might sue Google even if they lose their data for a service that they had for free. What? The only copy was on Google drive in a 15Gb subscription that was free anyway? Sue them! After all its not your fault that you didn't keep a second copy in a safe place was it? Next we'll see people will sue Flappy Bird for phone damage.
      • jsargent. did you even read what the OP wrote?

        He was complaining about Google's use, reproduction, dissemination etc. etc. What could that possibly have to do with Lawsuits? Are you saying they have to give themselves the rights to do ANYTHING they want with your data because of money grubbing lawyers?
        Now I've heard everything from the $crewgle zealots.
        No, it means they can and will use your data for their gain in any way they can. That is even for the PAID services sir. You could be storing your company data there and $crewgle can use it however they like, particularly against you which is their specialty.
    • omdguy, you nailed it. I don't use any Google service purposely...BUT....

      They are such a monopoly of the web it's almost impossible to not cross their "territory" and have my private data snatched and stored w/o my permission because I unknowingly had data cross one of their servers.
      Anyone that willing subjects themselves to those terms are indeed either an idiot, or one of the long time OSS zealots who now are defending every single thing they previously said was bad and evil.
    • Terms

      The statement immediately before all that is: "You retain ownership of any intellectual property rights that you hold in that content. In short, what belongs to you stays yours."

      However, Dropbox paints a different picture. Updated terms for March 24, 2014:
      • it stays yours, sure. you just merely agree to let ...

        ... google (and those they work with) use it any way they want, as long as it is for "improving [their] Services, and to develop new ones". other than that you are in charge
  • Off Topic but I have a question about Google

    If Android is open source then why this:

    How can Google control the OEMs, far more strictly and far more heavy handed than Microsoft ever did and nobody is saying a word. Is that because it's "open source" and that means no matter what it takes to perpetuate it, everyone that was outraged beyond control of their bodily functions, in some cases, posting vulgarities constantly on this site and many others for years, and fought for decades against a behavior that Google has eclipsed and is taking to new levels and control and competition stifling.....does it mean they are willing to look the other way and forget about all of those "values" they "claimed" to possess? Just asking.
    Schmidt was on Charlie Rose and what a load of crap. He still can't get the smirk off his face that he works for a company that is competing against the company that buried him, and I think he is deluded enough to believe he has something to do with it, rather than being a chosen figurehead to annoy MSFT.
    But if Android is truly open, who cares? Just fork it, and use it and use skyhook and there will be soon enough apps for everyone if they are not all bending over for Google any longer.
    Google's licensing is far worse than Windows every was and is on par with OS X in terms of how restrictive it is to the OEMs and what they can add to it or use on it. Google even has to approve the hardware.
    What a joke and nobody is even concerned about it.

    The thing is OneDrive is significantly better and intergrated with extremely good cloud apps like Office 365 and Azure is second only to Amazon and gaining. Google will spread itself too thin and one day, they'll find their only real source of revenue has eroded away as they start to lose internet advertising. Esp. after the rounds of AT proceedings begin.

    Google is the Danger. I will not use anything Google. I value my privacy in emails and documents and even with the paid Google Apps, Google has retained the right to own and keep your private information for their own use, is my understanding.
    • Android is for free, Google Apps are not.

      Android is for free, Google Apps is not. Microsoft can launch a smartphone with Android without paying a dime to Google, however it shouldn't include any Google Apps.

      btw, it was a really old news that spread a unfounded FUD.