Official YouTube app for Windows Phone now available

Official YouTube app for Windows Phone now available

Summary: An officially Google-sanctioned YouTube app for Microsoft's Windows Phone is finally available for download from the Windows Phone Store.


On August 13, after three months of limbo, a new officially sanctioned YouTube app is in the Windows Phone store.


"We’ve released an updated YouTube app for Windows Phone that provides the great experience our consumers expect while addressing the concerns Google expressed in May, including the addition of ads," said a Microsoft spokesperson via an official statement sent via email late on August 13. "We appreciate Google’s support in ensuring that Windows Phones customers have a quality YouTube experience and look forward to continuing the collaboration."

The new app includes the ability to upload videos from your phone, live streaming of YouTube live streams, voice search and voice activation from the Home screen. Here's the Microsoft-provided list of key features:

  • Pin videos, playlists, channels and search queries to the Start screen as Live Tiles
  • Manage your YouTube profile with your unique My YouTube page
  • Manage your playlists, uploads and video lists
  • Find channels, videos and playlists with the quick access search bar with new search suggestions
  • Share videos to social networks, e-mail and text messages
  • Let your kids enjoy age appropriate videos in Kid’s Corner and keep their own profile
  • Enjoy Live video streaming 
  • Upload videos from your Windows Phone

Google and Microsoft jointly announced on May 24 that they were going to build together a version of a native YouTube application for Windows Phone 8 that would meet Google's terms of service. The new app will be available in the Windows Phone Store in the "coming weeks," according to a Google spokesperson.

In early May, Microsoft fielded a YouTube application that it built itself for Windows Phone 8. The problem: The app violated Google's terms of service by not serving ads and allowing video downloads. Google sent Microsoft a cease-and desist; Microsoft subsequently updated its app, ceasing video downloads but still not serving ads. in late May, Microsoft and Google said they were working together on a new YouTube app for Windows Phone that would comply with youTube's terms of service, including enabling ads.

Microsoft has been complaining that Google has been withholding access to application programming interfaces (APIs) it needed to create a fully-functional YouTube app for Windows Phone. This is Google's public API for mobile app vendors wanting to build YouTube mobile applications. I've asked Google and Microsoft whether this is the same API the pair will use to jointly develop the new app. No word back so far.

Google, for its part, has made it clear that it intended to be the one developing any native YouTube apps for mobile platforms. Users of mobile platforms Google didn't support were supposed to use Google's mobile YouTube site. Google also made it clear it planned not to release many applications for Windows Phone 8 or Windows 8, citing low market acceptance for the platforms as the cause.

Topics: Windows Phone, Google, Microsoft


Mary Jo has covered the tech industry for 30 years for a variety of publications and Web sites, and is a frequent guest on radio, TV and podcasts, speaking about all things Microsoft-related. She is the author of Microsoft 2.0: How Microsoft plans to stay relevant in the post-Gates era (John Wiley & Sons, 2008).

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  • My head turns!

    I thought Stalin and Hitler never agreed on peace terms during WWII causing utter destruction of Germany and partly of Soviet Union.

    Then why are Google and Microsoft collaborating?

    It is confusing as hell!
    • Re: Then why are Google and Microsoft collaborating?

      To get more of your money?
    • New record for Godwin's Law!!

      In the first comment.
    • Calahan, don't disgrace yourself

      There WAS a peace treaty in 1939, look for Molotov–Ribbentrop Pact.
      Same here :)
  • Youtube app doesn't seem to auto-update

    I was pleased to see a sanctioned version of the YouTube app. I had a slightly older was the version I installed a few months ago when the 2 companies were having conniptions. The only thing is that I couldn't find a way to update to the new version.

    So I uninstalled that version and installed the new version, which worked. I would think there would be some update notification or something in the Store, I didn't see it.

    Thanks for the scoop Mary Jo.
  • still have the awsome first MS one

    I have resisted downloading the update that Google insisted on for months, so I still have the MS hacked one, that doesn't show ads and allows downloads.
    Avoided the 'update all' button for months...
    • So did I

      I did the same but last week my Lumia 920's screen stopped working. Nokia are sending me a brand new one but that means I've lost the YouTube app :-(
    • Why do people avoid ads?

      Do people really think that content creators on YouTube should do it for free?

      If so, I suggest you start giving your paycheck back as well... after all, people should work for free.
      Michael Alan Goff
      • Actually yes,

        I do think that a million cat videos and burping contests should be free.....
        • Then stick with those

          I'm going to continue to watch content with... you know... content in it.

          If you just watch cat videos, more power to you.

          TYT? William Haynes TV? XDA Developer? Lamarr Wilson? Chris Pirillo? PBS Idea Channel? Variant Comics? Rubin Report? I guess in your world, these are either burping contests or cat videos.

          It's like the only thing you know about YouTube comes from a joke book.
          Michael Alan Goff
      • 3 Reasons

        1) Google only makes money from Ads, not products they sell.
        2) Ads take up a lot of the your data usage and time needed to load an app (proven in a university study) so they are not free to you. The study also found that if the ads where downloaded 10 at a time instead of 1 at a time the result would be a significant savings to your battery charge.
        3) Never found an ad online that I wanted to click on anyway.
        • And the people doing the videos

          Why should they get screwed over because you hate Google?
          Michael Alan Goff
  • youRube...

  • Doesn't work.

    I signed in and all I keep getting is a message "Something happened and we're not sure what".
  • Haha Nope