Photos: Tesco taps visual search for Wine Finder iPhone app

Photos: Tesco taps visual search for Wine Finder iPhone app

Summary: A fine vintage or a bottle of cheap plonk? Just ask your iPhone...

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TOPICS: Mobility
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  • After the user has snapped the label they are presented with information about the bottle of wine - such as its grape, style and vintage, along with more detailed information about the history, wine maker and region - where available.

    The app's database contains more than 1,000 wines and Champagnes.

    Image credit: Tesco Wine Finder

  • Users are able to buy the wine directly on their iPhone.

    Image credit: Tesco Wine Finder

  • The app also has a wine discovery feature (pictured above) - allowing iPhone owners to find new tipple by defining a set of search criteria - including colour, country, price and the type of food it is to accompany.

    Image credit: Tesco Wine Finder

Topic: Mobility

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