Salesforce CRM apps coming to Windows and Windows Phone

Salesforce CRM apps coming to Windows and Windows Phone

Summary: Salesforce and Microsoft have agreed to tighten ties between Salesforce's CRM apps and platform and Microsoft's Windows and Office.

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Salesforce.com is building new Windows 8 and Windows Phone 8.1 CRM apps, and integrating its CRM technology more tightly with Office and Office 365.

nadellabenioff
(Image: Microsoft)

Microsoft and Salesforce officials announced terms of their new partnership on Thursday, hours after a Bloomberg report noted that the two were collaborating on a partnership involving Microsoft's Azure cloud and deeper Office integration.

Based on the Microsoft press release, it doesn't look like Azure ended up being part of the package — other than possibly indirectly.

Update: Salesforce CEO Benioff said that Salesforce will use Azure for "ExactTarget development and testing." But Salesforce isn't putting any of its current core CRM software or services on Azure. 

However, the pair did announce the following deliverables:

  • Salesforce1 for Windows and Windows Phone 8.1. A preview of both apps is planned to be available in fall 2014 with general availability in 2015.

  • Salesforce for Office 365 interoperability. Users will be able to "access, share, edit and collaborate on Office content from within Salesforce and on Salesforce1 using Office Mobile, Office for iPad and Office 365." They also will be able to access OneDrive for Business/SharePoint Online for storage options.

  • A new Salesforce app for Outlook (Update: Salesforce for Outlook already exists, so seemingly this is just a new version)

  • Integration enabling Salesforce data to be connected to Excel and Microsoft's Power BI for Office 365

During a conference call involving Microsoft CEO Satya Nadella and Salesforce CEO Benioff, the two stressed that Office 365 will be one of the main points of integration between the two. Benioff said that Salesforce's ExactTarget Marketing Cloud offering is "embedded in Office 365." In return, Salesforce will be using more SQL Server and will continue to make SQL Server the database for ExactTarget. 

On the call, the two CEOs repeatedly thanked one another for the ease with which they formed their new partnership.

"Our relationship with Microsoft has changed and evolved over the decades," Benioff said. "When Satya (Nadella) became the CEO, we had the opportunity to have an even stronger relationship with Microsoft." 

"We've always wanted to have a closer relationship with Microsoft, and now we do," Benioff added.

(Hmm. Benioff sure had a funny way of showing his desire to be a closer partner...)

The announcement between Microsoft and Salesforce today is "about putting our joint customers first," Benioff said, by combining the world's number one CRM platform from Salesforce with Microsoft's number one productivity software/services. 

The companies noted that "terms of the deal were not disclosed," so there's no public word on whether any money is exchanging hands  as part of the new partnership.

Topics: Cloud, Collaboration, Microsoft, Salesforce.com, Windows 8, Windows Phone

About

Mary Jo has covered the tech industry for 30 years for a variety of publications and Web sites, and is a frequent guest on radio, TV and podcasts, speaking about all things Microsoft-related. She is the author of Microsoft 2.0: How Microsoft plans to stay relevant in the post-Gates era (John Wiley & Sons, 2008).

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7 comments
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  • QQ Mary

    Seems like this would worry the MS Dynamics team a bit. Any word from that group?
    CriticalSection
    • Dynamics CRM

      Yes. I'd think so, too. But so far, no word. I expect they will say something soon. MJ
      Mary Jo Foley
  • Seems that way.

    But time will tell.
    revben
  • LOL, nice catch on the link Mary! :)

    LOL, so I guess the "disaster" of Microsoft has changed since January OF THIS YEAR!?!

    Do I detect some sort of deal behind the curtains?? Yeah, I bet anything that there's going to be some sort of major shift regarding Dynamics CRM in the next 3-6 months.

    Should be an interesting show to watch...
    Technical John
  • Ha! Common Mary Jo, I think you know what was going on!!

    Mary, you say "(Hmm. Benioff sure had a funny way of showing his desire to be a closer partner...), of course you mean with Microsoft. The link goes to an article on Geekwire where they apparently discuss Benioff's opinion about Microsoft, saying:

    "Salesforce.com CEO Marc Benioff has never been shy about sharing his true feelings on rival Microsoft, just recently calling the company a “disaster” and suggesting that Bill Gates should return to the company and fire some people."

    Sure, it might make one wonder exactly why and how he came to such conclusions, that is until you read the Benioff quote from your own article Mary:

    "Our relationship with Microsoft has changed and evolved over the decades," Benioff said. "When Satya (Nadella) became the CEO, we had the opportunity to have an even stronger relationship with Microsoft. We've always wanted to have a closer relationship with Microsoft, and now we do," Benioff added.

    If the first statement has any connection with the statement from your article, which it very well could, it seems to tell the story.

    What might the first statement mean? It might just mean:

    "Microsoft is currently a disaster because Bill Gates, who I could get along with well at the helm, is no longer the direct go to guy, I don't care for the new direct go to guy, this makes Microsoft a disaster from my perspective and my needs and wants with Microsoft, and as such I wish Bill gates would come back and fire the one I cant get a long with."

    The second statement, the one from your article Mary Jo, seems to simply say:

    "Ive had my ups and downs with Microsoft and up until recently, my distaste for Microsoft management has made it into a 'down' relationship, but I have preferred the situation where we got along better with Microsoft, and since Satya Nadella became the CEO it has improved again because I get along well with him, and that's the way I always wanted it."

    The two reflections by Benioff actually seem to infer the kind of situation I propose above. It seems it could be quite likely that was exactly the case.
    Cayble
  • What next Satya WWDC?

    I wouldn't be surprised.
    adacosta38
  • A boost to its App market

    Windows is making a big push to enhance its app market. This is definitely a good news for the developers as it is opening up great new opportunities for them. Way to go, Windows! A brilliant infographic that shows the journey of the OS and what its future looks like > http://bit.ly/WindowsInfographic
    vserv.mobi