SingTel unveils prepaid Facebook mobile plan

SingTel unveils prepaid Facebook mobile plan

Summary: Singapore telco launches country's first prepaid mobile plan that allows subscribers to access the social networking site from 50 cents a day or S$6 a month.


SingTel has introduced Singapore's first prepaid mobile plan that allows subscribers to access Facebook based on a daily, weekly, or monthly flat fee. 

In a statement released Wednesday, the telco's vice president of consumer marketing, Johan Buse, said: "Many of our customers are avid Facebook users who frequently access the site via their smartphones and tablets. The plan we launched today enables our prepaid customers to get their Facebook fix without worrying about incurring additional data charges."

Subscribers can choose from a 1-day prepaid plan of S$0.50, or 7-day for S$3, or a S$6 monthly plan. The service supports various platforms including Android, Windows, BlackBerry, and iOS, as well as mobile devices that run the Java-based Facebook app. 

M.J Choi, the social networking company's Southeast Asian head, added: “Facebook's mission is to give people the power to share and make the world more open and connected. We're delighted that with this plan, SingTel prepaid subscribers can enjoy virtually unlimited access to Facebook at a very affordable price."

Asia is the site's largest and fastest-growing region, accounting for over 340 million active monthly users. Facebook has 3.1 million monthly and 2.1 million daily users in Singapore, making up 60 percent and about 40 percent, respectively, of the country's population. Mobile has been raking in the dollars for the company, which global revenue comprise 41 percent from mobile advertising, an increase of 30 percent quarter-on-quarter. 

SingTel in August 2013 began offering WhatsApp services at similar prepaid plans of S$0.50 a day or S$6 per month. Rival carrier, StarHub, in November followed suit by announcing its deal with WeChat at prepaid plans of S$0.40 a day or S$6 a month. While marketed as "unlimited" access, both telcos capped data usage for their services at 1GB a day.

Topics: Telcos, Singapore, SingTel, Social Enterprise


Eileen Yu began covering the IT industry when Asynchronous Transfer Mode was still hip and e-commerce was the new buzzword. Currently a freelance blogger and content specialist based in Singapore, she has over 16 years of industry experience with various publications including ZDNet, IDG, and Singapore Press Holdings.

Kick off your day with ZDNet's daily email newsletter. It's the freshest tech news and opinion, served hot. Get it.


1 comment
Log in or register to join the discussion
  • bulk sms in coimbatore

    Bulk SMS in Coimbatore:
    It is a simple tool to send SMS anywhere, anytime from computer, website, server and application. Bulk SMS is the best marketing media to communicate your business in effective manner to your customers, friends, common people compared with other marketing tools. Bulk SMS is very cost effective when compared with other marketing medium.Our bulk SMS can send your message to all network provider across the country. Our bulk SMS software can push SMS at high speed.

    Coimbatore Bulk SMS type:
    Marketing sms, Transactional sms, Short code SMS, long code SMS, 2 way SMS, Voice SMS, Flash SMS, Unicode SMS these are the different type of SMS which our company deal with. We use all mobile gateway in india like td, lm, at, md and other gateways.
    Coimbatore Bulk SMS cost:
    Our bulk SMS service in coimbatore is very affordable, you can purchase at very low cost. We charge SMS on per SMS basics, SMS price solely depends on the volume you purchase. The higher volume you purchase the lowest price you get. If you are in need of very low quantity we have SMS packages. We provide sms software free of cost. Our SMS software is very robust, its an web application it can be accessed anytime anywhere. We have SMS database, we charge for it, to know the cost of our database please call us 8903989038 or mail us .