SXSW Interactive 2013 Trade Show Favorites

SXSW Interactive 2013 Trade Show Favorites

Summary: The SXSW Interactive 2013 trade show featured exciting and innovative products and exhibitors. Themes included waterproof cases, 3D mobile apps, privacy and more.


 |  Image 10 of 15

  • Thumbnail 1
  • Thumbnail 2
  • Thumbnail 3
  • Thumbnail 4
  • Thumbnail 5
  • Thumbnail 6
  • Thumbnail 7
  • Thumbnail 8
  • Thumbnail 9
  • Thumbnail 10
  • Thumbnail 11
  • Thumbnail 12
  • Thumbnail 13
  • Thumbnail 14
  • Thumbnail 15
  • Henge Docks at SXSW 2013

    Simple and elegant docks for Apple products: I'm glad I discovered Henge Docks at the expo. Their upcoming product the Gravitas Dock ($69) is on my 'want list' and now available for pre-order. It's a weighty, sleek matte aluminum dock with sturdy changeable inserts that keep an iPad, iPhone, iPad Mini or iPod Touch upright for use and charged. 

    Photo by John Adams.

  • Aurasma at SXSW 2013 Trade Show

    The Aurasma demonstrations had trade show attendees gathered and in awe. In fact, I immediately downloaded the free app and took a brochure to dinner after the expo to show my colleagues how it works.

    HP's augmented reality platform (SDK, iOS and Android, free) uses a smartphone (or tablet's) camera to detect images and overlay rich media animations in 3D on top to turn an image into a visual experience. It's primarily pitched for print media, but here is an example of live-world overlay:

    Photo by John Adams.

  • SXSW 2013 Trade Show trend: waterproof cases

    Another recurring theme at the expo was waterproof (and even freeze-proof) cases for smartphones and tablets. Above is Lifeproof's iPad case (starts $99.99).

    Photo by John Adams.

Topics: Apps, Android, Emerging Tech, Hardware, iPhone, iPad, Start-Ups

Kick off your day with ZDNet's daily email newsletter. It's the freshest tech news and opinion, served hot. Get it.

Related Stories


Log in or register to start the discussion