Virgin Mobile spanked over spam text

Virgin Mobile spanked over spam text


A sneaky attempt by Optus Group brand Virgin Mobile to get around "opt out" rules that govern text and email marketing campaigns, has landed it in trouble with Australian Communications and Media Authority (ACMA). It was issued a $22,000 fine for its deeds.

Spam Act undertaking accepted from Virgin Mobile

The Australian Communications and Media Authority has accepted an enforceable undertaking offered by Virgin Mobile (Australia) Pty Ltd, following an investigation into alleged breaches of the Spam Act.


Topics: Mobility, Government AU

Liam Tung

About Liam Tung

Liam Tung is an Australian business technology journalist living a few too many Swedish miles north of Stockholm for his liking. He gained a bachelors degree in economics and arts (cultural studies) at Sydney's Macquarie University, but hacked (without Norse or malicious code for that matter) his way into a career as an enterprise tech, security and telecommunications journalist with ZDNet Australia. These days Liam is a full time freelance technology journalist who writes for several publications.

Kick off your day with ZDNet's daily email newsletter. It's the freshest tech news and opinion, served hot. Get it.


Log in or register to start the discussion