Samsung is making a bet that there's a market for tablets with 12.2-inch screens. Time to start pondering how these large devices will play in the market.
At the Consumer Electronics Show in Las Vegas, Nanda Ramachandran, vice president of Samsung's mobile business, set the stage for the Samsung Galaxy NotePRO and TabPRO:
"At Samsung, what we always hear constantly is that people want to do more with their tablets. A new line of tablets will enable them to do more but also allow consumption. These premium tablets are for both work and play."
The Galaxy NotePRO comes with a 12.2-inch screen, while the TabPro has 12.2, 10.1 and 8.4-inch screens.
The big message from Samsung is that these new tablets are supposed to meld business and personal use cases. Samsung's latest tablets are designed to address "every possible user case scenario."
How big is the market for a tablet like that?
Samsung doesn't know, and neither do we. Overall these tablets capture Samsung's larger strategy to create devices that do a bit of everything — and obviously leverage the company's vertical integration.
The features go like this:
- NotePro has a widescreen display with more than 4 million pixels.
- A Magazine UX optimized for the large screen. The interface is supposed to be able to organize content easily on the big screen.
- A virtual keyboard that isn't cramped.
- S Pen and the ability to draw any size window.
- Remote PC access.
- WebEx preloaded.
And the full view.
Overall, the NotePro sounds interesting, but could flop given that people are going for 7-inch tablets in many cases. Samsung's latest tablets land in the first quarter along with pricing.