Microsoft confirms cheaper Windows 8 mini-tablets coming 'in months'
Summary: Will the new lineup of cheaper, smaller Windows 8 tablets bridge that touch gap between PCs and Windows Phone handsets?
Microsoft has confirmed smaller, cheaper Windows 8 touch-enabled devices from OEM partners will be available within months.
On a call with analysts to discuss yesterday's Q3 results, Peter Klein, Microsoft's chief financial officer, said consumers should expect to see more Windows 8 touch devices across more attractive price points.
"[W]e also are working closely with OEMs on a new suite of small touch devices powered by Windows. These devices will have competitive price points, partly enabled by our latest OEM offerings designed specifically for these smaller devices, and will be available in the coming months."
The forthcoming devices follow last month's changes to the Windows 8 certification guidelines for OEMs, which permitted smaller resolution displays suited to the popular 7-inch tablet market.
The move to smaller touch devices appeared to be on the cards back in February when Microsoft's new Windows co-chief Tami Reller told ZDNet the company was still trying to figure out why OEMs had been slow to build touch-enabled devices that took advantage of Windows 8.
Klein said the range of touch-enabled devices that take full advantage of Windows 8 was beginning to improve. On Best Buy, for example, there are over 20 Windows 8 or Windows RT tablets available — however, none are below $450.
The move to smaller tablets may also benefit Microsoft's Windows Phone platform, which Klein said was continuing to show momentum, pointing 10 percent share in some markets. However, he conceded there was "a lot of work ahead to break through in some key markets".
On Nokia's own Q1 call with analysts yesterday, Nokia chief Stephen Elop said that Microsoft, the Finnish company and operators were planning to boost marketing budgets to support Windows Phone.
But Microsoft's separate but massive Windows 8 marketing efforts were having limited value for Windows Phone. Elop said that Microsoft's Windows 8 marketing campaign was "positive" for Lumia, since it educated consumers about the concept of Live Tiles common to Windows Phone 8 and Windows 8. However, Elop also noted that the shortage of touch devices had posed some challenges.
"It will be helpful when there are more touch devices in the market to support that," Elop said.
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Talkback
I hope it regular Windows and not RT
Regular windows
Well...
If the pricing is close enough between an ARM cpu for WindowsRT and an Atom cpu for Windows, I don't see any benefit to microsoft using windowsRT on thise device. Unless they offer a tablet for each operating system.
Lets face it. People are always going to ask if they can load their desktop programs on these devices. If not, then WindowsRT just doesn't have the apps to compete against android and iOS right now.
Then how does the "low cost" part come in?
Thats what I was thinking also. Consider the current Windows tablets
WindowsRT tablets:
1 most affordable standalone tablet
Dell XPS 10: $450 (32gb)
2 Tablet with keyboard case
SurfaceRT: $499 (32gb) :: $629 with keyboard cover
3 Tablet with keyboard dock
Asus Vivotab RT: $600 with keyboard dock (32gb)
Windows8 tablets
1 most affordable standalone tablet
Acer w500: $399 (32gb)
2 Tablet with keyboard case
Asus Vivotab smart: $499 (64gb) :: $629 with keyboard cover
3 Tablet with keyboard dock
HP Envy x2: $599 with keyboard dock (64gb)
For whatever reason the ARM based tablets are inferior choices to the Intel based choices. Price and/or system specs. I'm just making an assumption based on that, but if OEMs can do that with the larger tablets it makes sense they could do it with smaller tablets as well.
Couple of points...
1. Windows 8 doesn't run on ARM meaning these tablets will probably be Windows RT or Windows Phone based
2. Even if Windows 8 did run on ARM OR they enabled desktop on Windows RT, please explain how you will use the desktop with the Start button on a 7-8" tablet
Ummm, the most compelling feature of Windows 8....
Intel Atom quad core and windows 8 is windows xp on steroids...
I use the desktop now on a four inch display.
'I am able to use my Windows machines remotely'
The desktop is simply not broadly usable on a 7" screen.
Sounds like another familiar forcast about 7 inch tablets
new processeros
bet?
Only place for RT is on a phone with a small screen
I have an Acer W511 (with 3G) and it is great to be able to just go into the home network.
Even RT would be much simpler in this regard compared to Android and iOS.
Also
A sub-10" screen will not support the Windows desktop.
I agree a sub-10" screen...
Not to mention the comparative ease of using the home network
Re: I hope it regular Windows and not RT
Yeah - they're getting as bad as Apple