Southwest Airlines' Next Competitor? Cisco Systems.
Southwest Airlines likes to tell Americans of all stripes that they are "free to move about the country" because of its cheap fares.But Gary Kelly (at left, in 2004 Halloween costume) and his low-cost airline, born with the mini-skirted stewardesses, still charges $359 to get someone from its headquarters in Dallas at Love Field to San Jose, where John Chambers' Cisco Systems is based.