Eileen Yu

Eileen Yu began covering the IT industry when Asynchronous Transfer Mode was still hip and e-commerce was the new buzzword. Currently a freelance blogger and content specialist based in Singapore, she has over 16 years of industry experience with various publications including ZDNet, IDG, and Singapore Press Holdings.

Latest Posts

Playing the patent game

weekly roundup I was reminded of the sad realities of the software business when the Open Source Development Labs (OSDL) said it was going to scale back some technical work, and focus on legal issues instead.The OSDL will cut a third of its staff--nine employees in administrative and technical roles will lose their rice bowls.

December 7, 2006 by Aaron Tan

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Playing the patent game

weekly roundup I was reminded of the sad realities of the software business when the Open Source Development Labs (OSDL) said it was going to scale back some technical work, and focus on legal issues instead.The OSDL will cut a third of its staff--nine employees in administrative and technical roles will lose their rice bowls.

December 7, 2006 by

Comments

Does brand matter?

Last weekend, I accompanied my husband to Sim Lim Square, a popular PC mall in Singapore, to buy a new home computer. He chose a white box PC with brand-name components, and finally settled on the best value-for-money deal after comparing prices.

December 6, 2006 by Isabelle Chan

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Does brand matter?

Last weekend, I accompanied my husband to Sim Lim Square, a popular PC mall in Singapore, to buy a new home computer. He chose a white box PC with brand-name components, and finally settled on the best value-for-money deal after comparing prices.

December 6, 2006 by

3 Comments

Launching a new product? Celebritize IT!

One of the toughest challenges marketers in the IT industry face is getting people interested in a new product the company is about to launch. Their common gripe: how the heck do you make a rigidly-shaped IT system appear sexy?

December 4, 2006 by

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Launching a new product? Celebritize IT!

One of the toughest challenges marketers in the IT industry face is getting people interested in a new product the company is about to launch. Their common gripe: how the heck do you make a rigidly-shaped IT system appear sexy?

December 4, 2006 by

2 Comments

Excuse me, are you an Asian company?

weekly roundup After months of hard work and much sweat, the ZDNet Asia team is pleased to unveil this year's Top Tech 50 Index which seeks to recognize tech vendors that have exceeded their peers in terms of outstanding financial performance and track record, and a strong commitment to the Asian market.And the winners are...

November 30, 2006 by

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Excuse me, are you an Asian company?

weekly roundup After months of hard work and much sweat, the ZDNet Asia team is pleased to unveil this year's Top Tech 50 Index which seeks to recognize tech vendors that have exceeded their peers in terms of outstanding financial performance and track record, and a strong commitment to the Asian market.And the winners are...

November 30, 2006 by

Comments