Paul Greenberg focuses on not only what CRM is but where its going in this blog on CRM strategy, technology, stories, companies and personalities.
In addition to being the author of the best-selling "CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers," Paul Greenberg is President of The 56 Group, LLC.
Just so you know, this year, I’ll do even better than last year (notice by adding the word “even” it makes it seem like I did really well last year but will improve over that sterling performance. Looking Back at CRM 2009 Forecast and decide whether “even” is justified or just a psychological ploy).
I have to admit that I enjoy going to conferences and summits as an analyst, journalist or paid speaker. I'm treated well by the vendors who bring me, my expenses are covered (and if a speaker, a fee too of course) and I know a lot of the staff who of whichever vendor it is and I have a lot of friends among them.
We're heading into that inevitable year end, "let's forecast the next year so that we can all be proven ridiculously wrong" state that we pundit types all end up in. That's only one level less than inebriated or for those of you less articulate, drunk.
(NOTE BEFORE I START: This is one really long post. So rather than post it in all its glory in a single file or post it here over two days, I'm trying something new.
I'm in love with Amsterdam....no wait, I love it but I'm not in love....
Needless to say, being a Yankees fan of the entirely driven and committed sort, I'm biting every nail on my hands off and frankly, if I could reach my feet, would go at those nails too (Ugh.).
The RightNow User Conference was a significant transformation point for the company - for the better for the most part. I'm looking at the products which indicate smart short term value and the culture change, which indicates serious long term value.
Its not too often I endorse a new service - in fact, I never have without a lot of due diligence and at least some production history. So, for the first...
I am almost always in awe of Oracle OpenWorld. The scope of this conference is spectacular.
Back in 1999, I was a salesforce.com user and at that time, it was a rather kludgy sales force automation application that didn't do much right - for example if I tried to export a .