Paul Greenberg

In addition to being the author of the best-selling "CRM at the Speed of Light: Social CRM Strategies, Tools, and Techniques for Engaging Your Customers," Paul Greenberg is President of The 56 Group, LLC.

Latest Posts

Salesforce Enters the REAL Cloud -- I Think

As many of you probably know, salesforce.com acquired Jigsaw a few days ago for an incredible (incredible for Jigsaw that is) $142,000,000. Salesforce.com is making an effort to become not just a PaaS provider, born a CRM provider, but now a complete cloud offering.

April 25, 2010 by

4 Comments

SAS's Coming Out Party - Analyze This!

The DisclaimerSAS's legal department, which seems to be the only SAS department retaining the outlook of the early 20th century, asked all the bloggers who are posting who had their travel expenses covered to put in a disclaimer that they had all their travel expenses covered.  My disclaimer is as follows:  See Denis Pombriant's disclaimer.

April 15, 2010 by

2 Comments

Salesforce ChatterExchange, Chatterboxes, Chatter...chatter

Marc Benioff, at his Chatter event in NYC yesterday said the following:We've seen the future of enterprise software, and it looks more like Facebook on the iPad than Yahoo on the PC."Now, with my Jetsonesque world-view, I'd love to think that especially since I use Facebook a fair amount and have an iPad which I now officially love and there is evidence that companies that are innovators like salesforce and Apple are thinking about the enterprise in exactly that way.

April 11, 2010 by

1 Comment

Kick Apps Partners w/NBC Universal, not Conan O'Brien

There's no doubt in my mind NBC Universal had to do something given their falling ratings. The former kings of Thursday night TV not only sold themselves to Comcast, who, aside from Frank Eliason's superb rock star group of customer service people, sit near the bottom of customer service experience ratings all the time, but they are in the midst of probably what was the worst handling of a crisis of stars on late night TV ever, if not all times of TV.

February 3, 2010 by

4 Comments