Dion Hinchcliffe

Dion Hinchcliffe is an expert in information technology, business strategy, and next-generation enterprises.

Latest Posts

Enterprise 2.0 success: News Corp

Even though the media industry is being profoundly impacted by the rise of new forms of digital and social media, that doesn't mean they can't use these technologies effectively. As we continue our series on large-scale social business success stories, we examine what News Corp. has accomplished with its internal social network, OurNews.

May 5, 2012 by

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Social business around the world

We often think of social business as primarily a Western phenemenon, my trip last week across Asia and Eastern Europe shows that it's truly global, and sometimes quite different when it comes to platforms, business models, and expectations.

April 24, 2012 by

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Enterprise 2.0 success: Yum! Brands

Overcoming the organizational challenges to geographic distribution of employees is one of the primary use cases for enterprise social software. Part 5 in our ten part series on Enterprise 2.0 success stories explores how global fast food leader Yum! brands rolled out social networking to virtually all of their corporate back office workers.

February 26, 2012 by

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Enterprise 2.0 success: BASF

Industrial giant BASF wanted to bring its employees together and drive better business performance, but needed to ensure it was heading in the right direction and that uptake would ultimately succeed. Here's the story of how they achieved rapid viral growth of their Enterprise 2.0 platform last year.

February 15, 2012 by

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