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Phil Wainewright

Biography

Phil Wainewright

Phil Wainewright

Since 1998, Phil Wainewright has been a thought leader in cloud computing as a blogger, analyst and consultant. He founded pioneering website ASPnews.com, and later Loosely Coupled, which covered enterprise adoption of web services and SOA. As CEO of strategic consulting group Procullux Ventures, he has developed an evaluation framework to help ISVs and enterprises select cloud platforms, and advises US and European vendors on messaging, positioning and go-to-market. His newest role as an industry advocate is vice-president of EuroCloud.

About Software as Services

In the best-informed blog on software-as-a-service and on-demand business applications, Phil Wainewright cuts through the vendor spin, analyzes the trends to watch and adds his thought-provoking insights.
  • Twitter, Facebook and the tornado

    By Phil Wainewright | September 8, 2010, 9:51pm PDT

    Social networks are 800lb gorillas trampling all over the sensibilities of their users as they get bigger, and the crowd is letting them get away with it.

  • Multi-tenancy: why you should care

    By Phil Wainewright | September 1, 2010, 2:27pm PDT

    SaaS buyers shouldn’t settle for the limited horizons of single-tenancy. Multi-tenancy is the ideal architecture to make the most of the cloud environment, because it continually evolves to...

  • Single tenancy, the DEC Rainbow of SaaS

    By Phil Wainewright | August 26, 2010, 3:17pm PDT

    If you believe the private cloud vendor spin that simply by including certain features in common you’ll capture all the advantages of cloud computing, you’re making the same mistake...

  • How T-Mobile nixed my summer roaming

    By Phil Wainewright | August 24, 2010, 8:20am PDT

    T-Mobile was that close to getting a glowing endorsement from me this year, but instead it cheated itself out of over $100 in data roaming revenue and left me sloping off on my vacation to the...

  • Unlocking Google's Lotus Notes opportunity

    By Phil Wainewright | August 10, 2010, 8:41am PDT

    A French startup is helping enterprises migrate from Lotus Notes to the cloud by adding process integration to Google Apps.

  • Calling all cloud skeptics

    By Phil Wainewright | August 4, 2010, 4:53am PDT

    Does cloud skepticism have a champion who can rally the forces of fear, uncertainty and doubt against the onward march of cloud computing? Or is resistance futile?

  • Choosing the right cloud platform

    By Phil Wainewright | July 26, 2010, 3:32pm PDT

    The emergence of a number of self-proclaimed ‘open’ cloud platforms - the latest is Rackspace’s OpenStack initiative - presents any would-be cloud adopter with a confusing...

  • Polymaths see the bigger picture

    By Phil Wainewright | July 17, 2010, 1:54pm PDT

    To really take advantage of cloud for business transformation, you have to be what Vinnie Mirchandani calls a ‘new polymath’, joining up the dots between cloud computing, mobility,...

  • iPhone 4: too slippery by half

    By Phil Wainewright | July 12, 2010, 4:18pm PDT

    This antenna problem isn’t a flaw, it’s a feature, deliberately introduced to provide a face-saving explanation for accident-prone users like me who have no choice but to keep their...

  • How to really transform a service business

    By Phil Wainewright | July 9, 2010, 7:33am PDT

    Using the cloud and SaaS can totally transform how a business operates, but I only see a few innovative companies really taking advantage of the potential — the big guys are missing it...

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