Phil Wainewright

Since 1998, Phil Wainewright has been a thought leader in cloud computing as a blogger, analyst and consultant. He founded pioneering website ASPnews.com, and later Loosely Coupled, which covered enterprise adoption of web services and SOA. As CEO of strategic consulting group Procullux Ventures, he has developed an evaluation framework to help ISVs and enterprises select cloud platforms, and advises US and European vendors on messaging, positioning and go-to-market. His newest role as an industry advocate is vice-president of EuroCloud.

Latest Posts

SoSaaS: Same old Software, as a Service

SoSaaS: Same old Software, as a Service

I've always been wary of the term software-as-a-service, not only because SaaS is such an ugly acronym, but also because it conveys completely the wrong message. It gives the impression that all you need to do is take any old software package, run it up on a server in a data center, do a bit of financial engineering so customers can pay on a monthly plan, and hey presto!

August 22, 2005 by in Tech Industry

Ssh! ASPs are back, but don't tell anyone ...

Ssh! ASPs are back, but don't tell anyone ...

There was a lot of speculation back in 1999/2000 about how the Internet was going to obsolete shrinkwrapped application software. Software vendors were going to become application service providers — ASPs — delivering their wares over the Internet for a monthly fee, and everyone was going to be a winner.

August 20, 2005 by in Developer

On-demand CRM from SAP? Ho hum

On-demand CRM from SAP? Ho hum

SAP's new offering is going to be nothing more than a defensive play, like the current version of Microsoft CRM — a half-hearted answer to customers who enquire whether the vendor has an on-demand option.

August 14, 2005 by in SAP

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