Tips and advice on building a social media team to manage your online presence.
The ins-and-outs of Thailand's tech industry.
<p>Dwight Turner is an American social media addict living in Bangkok. He especially loves gadgets, photography, and examining the ways society interacts with emerging forms of technology. </p>
As people spend more time on social networks, the importance of reaching potential customers with your business becomes increasingly crucial. Savvy businesses haven't failed to take notice of social advertising, in particular, Facebook's ad platform which is relatively affordable and easy to use.
This past Thursday the mobile application Foursquare released a complete upgrade for the company's over 20 million worldwide users.As a pretty avid Foursquare user, I took the new upgrade for a spin and for the past few days have been exploring the features and their implications for casual users and businesses that hope to benefit from the application.
Bangkok, Thailand, is a place famous for fake goods, fake ladies, and is recently making the headlines with fake drama.Lady Gaga, who's been having her share of troubles in tour locations across Southeast Asia, has arrived to perform to a soldout crowd in Bangkok and true to her character, she's making a memorable entrance.
In major cities all over the world, people are breaking out of traditional working environments. For some people this means firing their bosses, selling their possessions and traveling the world while they work exclusively online.
Next Tuesday at Assumption University's Bangna Campus, the US State Department and the US Embassy in Bangkok has teamed up to offer TechCamp to over 50 of Thailand's civil society organizations.TechCamp is an interactive seminar aimed at connecting leaders in the tech community to people in civil society organizations such as charities, NGOs and social enterprises.
One could blame Thailand's underage drinking on a lot of factors.For starters, the ease of access and few consequences make alcohol both tempting and attainable.
This morning, Google--which opened its first ever office in Thailand last week--provided an English version of a feature article posted to its Thai blog on the subject of the Internet and its great opportunity in Thailand.The article, provided below, emphasizes Google's efforts pushing the case for small and midsize businesses (SMBs) and for them to use the Internet--in particular, Web sites and advertisements--to develop.
Today sees a couple of events which, combined with recent developments, make me think that things are progressing for Thailand's technology industry.First of all, Research In Motion (RIM) is gathering its team in Southeast Asia here in Bangkok to launch its new range of BlackBerry 7 devices for Thailand.
A little over a week has passed since RIM released the PlayBook, its debut tablet device, in Thailand on Jul. 22.
It has finally happened...Thailand's leading daily deals Web site, Ensogo, has been taken over--not by Groupon, but by the powerhouse's U.
Google has launched a new initiative in Thailand aimed at getting Thai businesses online and making more of the potential of the Internet.The Nation reports that the initiative, which is being launched first in Southeast Asia through Thailand, is in partnership with the Office of SME Promotion (OSMEP), the Thai eCommerce Association, Dot Arai and Web Biz.
More observant readers will have noticed that Google is making a big push in Thailand this month having launched a series of television commercials and increased its local visibility with TV and print media interviews, event appearances and a press event (which I disappointed to be unable to attend...this time).
The past week has seen three of Thailand's most prominent brands each unveil new, digital marketing campaigns demonstrating that the Internet--whilst only reaching 20 million of Thailand 65 million plus population--remains an important platform for communication.First up, mobile operator DTAC has been taking advantage of Twitter's promoted services through a tieup with digital agency, McFiva, which holds Twitter advertising rights in Thailand, as I revealed last month.
After an absence of six months, Web Wednesday is back in Thailand with the next event scheduled for Jun. 8 at its regular venue, Route 66.
The best of ZDNet, delivered
- 1 Leading Thai brands turn to digital for marketing push
- 2 Interview: Google discusses focus on Thailand, possible Bangkok office
- 3 Web Wednesday returns to Thailand with focus on mobile
- 4 Facebook rides biz wave to turn popularity into profit in SEA
- 5 Virtual 3D business communication seems more feasible